A New Reality is Coming: A Virtual Reality
To many, the words "virtual reality" are just buzz words. A concept. Yet for content creators with an eye to the future, it is the new world of possibilities and unique challenges that they need to learn how to overcome. And soon.
With HTC's Vive set to release in time for this holiday season at the end of 2015, and the Oculus Rift scheduled to be released commercially in early 2016, virtual reality is poised to take over the entertainment industry in a major way. In fact, some studios are already hard at work creating VR movies, and games. There are already a host of games and accessories already available on market.
In order to take advantage of this emerging market, content creators will need to learn a whole new set of skills to create content that is both compelling and immersive, as well as understand the technical specifications and language associated with virtual content creation.
At REAP, we were fortunate to have two such experts in virtual reality join a packed house for our most recent lunch and learn. Jennifer Janik and Bernie Roehl of Deep Realities spoke of their own most recent experience from both the project management and technical development side when they were hired by the Lindt Chocolate Company to create a one of a kind immersive experience that would take place in various cities across the United States.
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