DIY Making of the 'Filth' Poster
Last week I went a little 'art attack' whilst creating the film poster for Lionsgate's film competition 'Filth', the controversial upcoming film based on the amazingly dark & comic novel by irvine Welsh. Here's my final design below which would mean mountains to me if you could vote!
http://www.talenthouse.com/creativeinvites/preview/ad8a9810ef3b367f0e95b7f5b3e30423/4192
So, I thought I'd share my simple (but hopefully effective) DIY approach to how I created the main element of the poster; the FILTH title pushing through the cocaine ridden forearm of Detective Bruce Robertson (aka my brother Dan).
Guidelines for the competition stated I had to use the original typeface from the novel and the main theatrical poster, the lovely Gotham. To make things more interesting, I worked in the concept of the title revealing what Bruce really was beneath his own skin. But I had to use the same typeface...
So...let the art attack episode begin!
After cutting out the Gotham letters individually, I had to back them with card to thicken them up so they would appear 3D through the latex (Yes, I used latex, it's that kind of art attack show...or maybe not) Here's the final lettering:
Here's a test shot, using the same lighting as on the actual forearm shot (Which I'll show a little later) so the highlights and shadows would match up to the design and also be dramatic enough for you to see the letter shape through the latex sheet.
And with a trusty latex glove pulled taut...
And voila, art attack prevails - Gotham under skin! (Well, in the first stage!)
Here's the original forearm shot I went with, modelled by my James Mcavoy stand-in:
The poster also involved a lot of cocaine, reflecting Bruce's addiction. I don't have access to cocaine...So instead I went with a pack of chalk and a trusty hammer to make the mess of cocaine over his hand, badge, as well as the lines that frame the poster
Here's my coke line attempts which was interesting/awkward explaining to people who popped by whilst I was putting these together. I even had a friend taste this to check I wasn't having a mid 20 crisis.
And the rest is history (aka me working until the nights end on photoshop)
Thanks for reading, and if you do get chance - Please do head over to the talenthouse website and vote for my design using either Twitter or Facebook! Here's the link again:
http://www.talenthouse.com/creativeinvites/preview/ad8a9810ef3b367f0e95b7f5b3e30423/4192
