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Designing digital landscapes that speak to users. Human-centric UX emphasizes simplicity, creating interfaces that resonate with intuitive design. Each interaction is an invitation for users to engage effortlessly, fostering satisfaction and empowerment.
Learn how Environmental graphic design helps people to experience your brand in a tangible form through the design of enhanced interior and exterior space.
Create spaces that communicate your brand voice, brand values and give a chance for people to experience your brand through Environmental Graphic Design. Here's where you can learn more about EGD.
The Book Of Now.
Welcome to the Book of Now.
Part of human-centric design thinking and the desire to bring people together at a tactile level, nothing can do that better than a book- something that digital screens can never replace.
Beyond the tactile there is the element of compiling the expertise and understanding of design thinking into a single volume that summarises our learnings and our ideas in different fields of healthcare and human experience. This is the Book of Now. An ongoing limited edition series crafted by us to showcase our approach to designing for healthcare in the 21st century.
Each title is a study on how we applied the principles of Design Thinking to solve a specific healthcare problem. It highlights the insights we uncovered and summarises the extensive research, strategy and design work done by our team to arrive at beyond-the-pill solutions.
The Book of Now series is recommended reading for anyone interested in learning more about patient-centric design for healthcare. And how it is relevant to the world we live in today.
Current volume - Book of Now. - Helix
Coming next - Book of Now. - Alivius Volume 1 and 2.
Note: We follow standard Maharashtra Gov procedures to keep Covid-19 away and keep us safe while at work. Once the pandemic is under control we would be happy to have you at the studio if you want to read our Books’ Of Now.
I am extremely happy to reveal our new identity and web experience. We spend many months working on this, with a lot of sweat and breakthroughs here we are with a newly fresh approach that communicates our purpose and our values as studio 5b because “Good Health Can’t Wait”. At 5b design is the last thing we do while we think today to not be obsolete tomorrow. here is the link for our web experience.
studiofiveb.com
(Note: our mobile experience is not yet ready. So don’t open our web experience link on a mobile phone as it will not work just yet)
Visual Diary 3: A "Breathable" Find
It's common in the winter for people to have issues with dry air in their homes. Related health issues include dehydration, respiratory conditions, and skin, eyes, nose and throat irritation (Compact Appliance). It is a desideratum for devices to address these concerns for better comfort. Humidifiers are, therefore, created as a human-centric design solution for this need. Water vapor or steam are emitted from these devices "to increase the moisture in the air" and in turn "helps soothe dry and cracked skin and makes the air easier to breathe" (CNN).
An interesting talk about choosing design goals that benefit our users over the long run, rather than satiating their “lizard brain” through instant gratification
https://www.youtube.com/watch?v=jT5rRh9AZf4
Part 1: Walking & Human Centric Design
This is the story of how a startup idea became a project on Kickstarter. Told by Jess Lowry, Founder of Key to the Street
Many years ago, I was living alone in Toronto, Canada near where I grew up. It was summertime and I had no air conditioning, but I rarely went outside despite the uncomfortable heat in my stuffy apartment. The temperature of the air outside was several degrees cooler, but I stayed indoors. This was during one of the more serious bouts of depression I’ve experienced in my life. I was twenty-two and had lost all connection to my community and myself.
How I learned to manage my moods is through walking. Its something that takes little effort. Walking is my therapy. It’s my tool. And I can usually walk just about anywhere.
When I feel isolated or lonely I go for a walk. And while I’m walking I meditate on what is going on in my life at that particular moment. I might start my walk feeling negative, but I always end my walk feeling hopeful. There’s something cathartic about walking. It transforms my mood.
Back in 1995, my mom sent me a pocket-sized version of Henry David Thoreau’s classic essay Walking, and I’ve carried this tiny book with me for 18 years. I’ve had it while hiking mountains in Georgia, walking the streets of Toronto, Montreal, and Vancouver, across the UK, Europe, Australia and now it sits on my desk in Austin, Texas.
Over the years, I’ve moved approximately 50 times, lived in 6 different cities, 4 different countries on 3 continents. The walkability of a city is something I’m always keenly aware of. And I’ve been fortunate to live in some of the most walkable places in the western world.
In Melbourne, I worked as a User Experience Researcher. My work focused on digital platforms managed by companies who wanted to create tools that innovated their services.
While at National Australia Bank I immersed myself in service design. An internal team would contact me with a need to ensure a digital experience was simple and easy to use. I’d conduct customer interviews and user testing in order to identify the usefulness of a digital product.
I’ve been fortunate to work with the Environmental Protection Agency of Victoria, the Australian Bureau of Meteorology, Target Australia and other companies. Always aligning the intentions of the business with the needs of the user.
I enjoy my work because it allows me to help other people feel more satisfied by their everyday experiences. What’s most rewarding is uncovering their unconscious needs. These can sometimes be referred to as ‘ah ha’ moments. The truth is, we’re not always aware of what we need, but we usually know what we don’t want.
Walking and helping people through human centric design have become vital for me. Both these things save me from my own dark days. And they’ve kept me connected to my community and myself.