#insightapp

[lizfanorajones]

Morning meditation 🧘‍♂️ 🙏🏼 #meditate #insightapp #cct https://www.instagram.com/p/BnBuhHQFxvk/?utm_source=ig_tumblr_share&igshid=sbcfgolsw3jr

[lizfanorajones]

I LOVE starting my day with the Insight app and meditating with the collective! Today’s meditation was on empathy, compassion, love & specifically self-love 💗 Feels so good to slow down and rest the thinking mind! #meditateandfeelgreat #empathy #compassioncultivation #CCT #insightapp #meditation #empowerment

[lizfanorajones]

When it feels like the world is ripping at the seams, and the president is unraveling the constitution, even being on the Internet can feel disheartening, overwhelming, enraging among other feelings. This is when taking a step back and improving upon your self-care rituals and routines makes a huge impact. Today, after meditating on compassion and connection with nearly (or at at least, since this app only counts other meditators using the app) 4K people from all over the globe, I remember that there are so many good people out there, so many that they outweigh the evil, although the evil may sometimes gain a position of "power." The real power lies in each one of us, in our kindness and our compassion, and through that we can make planet earth great again, though we have a lot of cleaning up to do, especially after president Tantrump. I'm invigorated for a new week of revolution, of education, research and of love and compassion. I must remember the compassion, as it's a difficult feeling to connect to when also filled with rage. Everything is impermanent... #ohm #meditate #meditation #compassion #love #invigorated #insight #insightapp (at Sonoma Valley)

[geoffsundergradthesis]

Outlining, refining and practicing my midyear presentation!

[geoffsundergradthesis]

Next Steps

Upon completing my first semester working on this project, I made a list of the next steps I will take during my spring semester:

complete refined versions of every screen for the app

prototype and user test the app

create a short version of the promotional video

explore possibilities for a regular and expert version of the app

explore ways for users to “share insights” with municipalities (and other decision makers) through the app

[geoffsundergradthesis]

V2 of the promotional video published on Youtube.

[geoffsundergradthesis]

Interface Design Refinement

After nailing down a more solid brand identity I created more polished versions of the main screens of the app. I moved away from using dark grays and tried dark browns and beige which gave the interface a warmer and more inviting appearance. Sticking with a predominantly dark color palette allowed the app to continue to feel scientific and legitimate.

[geoffsundergradthesis]

After coming up with the basic Insight logo I decided that the magnifying glass and bee icon that I integrated into the “i” wasn’t quite working. The bee icon framed by the magnifying glass looked too much like a honey dipper. So I did some more sketching and ideating to come up with something different.

I explored the the concept of light and how we use light as a metaphor to describe knowledge, discovery and insight. While sketching, I took inspiration from the filament of a light bulb and the glow and shape of a candle light.

The refined logo still includes a modification of the “i” however I removed the magnifying glass and replaced it with filament inspired bee icon. The combination of the bee’s body and the letter “i” below it form the shape of a candlestick and flame. Overall the new Insight logo concept is easier to pick up on and is more tightly aligned with the core mission of the project. The logo is also congruent with the rest of the brand identity which prioritizes a modern, flat and punchy appearance.

I found that the new logo has strong potential for animation purposes. For example the the three stripes on the bee could be animated like progress bars during a loading screen. This is something I ended up integrating in the promotional video I created to give the logo a little more energy.