I spent a couple weeks developing a script for the engagement video I was making. I wanted the tone of the script to be casual and accessible while retaining a sense of importance. Below is the latest draft of the script.
Insight App Engagement VideoĀ Script - v5
Youāve probably heard of the declining population of honey bees and how this issue could have catastrophic effects on our natural ecosystems and food supply.
But did you know that population decline is an issue faced by all pollinator species?
We are extremely dependent on pollinators. One out of every three bites of food of we eat is thanks to the work they do.
But first of all, what exactly is a pollinator?
A pollinator is an animal that helps move pollen from one flower to another so plant reproduction can occur.
This service is essential to life since most fruits, vegetables, nuts and other crops that provide for meat, dairy, fiber, drugs and fuel are pollinated by animals.
There are countless types of pollinators native to North America including species of bees, wasps, flies and butterflies.
And like any natural system, the diversity of these pollinators is tied to their resiliency and abundance.
Although it has been suggested that pollinators are in decline, our scientific understanding of them is incomplete, making it difficult to assess their status.
What we need is long term pollinator monitoring to better understand the relationship between pollinators and the different manmade and natural environments.
But collecting this amount of data is not possible with a small group of scientists.
We need citizens like you to help observe pollinators in order to build a network of useful pollinator data.
Fortunately, these days we are all walking around with tiny computers in our pockets which turn out to be the perfect tool for monitoring pollinators.
That's why weāve created Insight the Citizen Network for Pollinator Data
Making an observation with the Insight mobile app is quick and easy!
Simply find area that contains flowering plants such as a park, the side of the road or your backyard and pick a 1m2 area to observe pollinators within.
Then over duration of a few minutes, record the pollinators you see by tapping the corresponding icons in the app.
Photograph your discoveries and share your results fellow citizen scientists and friends on social media.
You can also explore and compare your own data and the collective data of the citizen science community to gain new insights into the status of pollinators around you.
If you want to become an expert, the app includes a field guide where you can learn more about the different types of pollinators and their favorite flowers.
The more citizens involved, the more data we collect and the more data we collect, the more accurate we can be about sustaining pollinator populations.
So what do you say? Why not become a part of the solution to support the essential-to-life creatures we call pollinators?
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