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Joy Formidable / @tfoiles

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The Joy Formidable - “The Better Me”

SXSW 2019 - OEB Score: 8; Popularity Index: 9

Pairs Well With…Paramore, Sleigh Bells, Warpaint

The Joy Formidable’s 2018 record Aaarth slipped a bit under the radar given its been a few years since their buzzing records The Big Roar and Wolf’s Law, but it is quietly their strongest effort yet, embracing the alt rock edge that has distinguished their sound from note one. Emboldening the trio's guitar/bass/drums roots are synth-rock soundscapes that thicken and intensity the Welsh band’s core, exploring instead of relying solely on infectious rock hooks. The result is a sound concurrently heavy and accessible, shiny and grimy in musical concert. Aaarth’s songs bleed naturally into one another, yielding a complete sound that questions singles formulas and recalls great full-lengths from a classic era. In addition to few daytime sets, The Joy Formidable showcase Thursday night at Scoot Inn following OEB recommendations Laura Jane Grace and The Beths.

2013 Review: The Joy Formidable have built quite a strong fanbase off their 2011 debut, so expect a packed SXSW set as the band unleashes new material from their 2013 follow-up Wolf’s Law. The band employs a 90s alternative rock drive but maintains that updated indie pop side - think Garbage meets Yeah Yeah Yeahs.