This might be the earliest mention of LVC being a villain, at least in a non-English newspaper. In 1953, just one year after High Noon!
HE DOESN'T COMPLAIN ABOUT HIS "BAD MAN" REPUTATION Recalling that Clark Gable, Humphrey Bogart, Alan Ladd, and other famous and beloved stars began their careers in "villain" roles, Lee Van Cleef does not complain about the reputation of being "the quintessential cinema bad guy" that he earned from his first eight performances.* Nevertheless, he is satisfied with his new film, in which he plays a likeable role, paradoxical as that may seem. This film is Arena, M.G.M.'s first 3D feature-length production. Lee will appear as a daring and brave Western cowboy. Starring alongside him will be Polly Bergen, Jean Hagen, and Gig Young.
I was surprised once to find an Italian article from the late 50s along the same lines, but this is even earlier. I wouldn't have expected Lee to be on the radar of the international press pre-Leone, but I suppose these kinds of articles were based on press kits sent from the film production companies to newspapers.
* Lee starred in seven and not eight films before Arena, and in one of them he played a good guy (The Beast from 20,000 Fathoms), assuming he was a bad guy in the lost White Lightning too.
Source: Correio Paulistano, 10 September 1953



















