Oct 22, 2019
To understand why alcohol media literacy is so important, we must first comprehend what exactly it is and how it works. In short, media literacy is the ability and skill required to impartially analyze and evaluate the messages and ideas propagated by various media outlets. Consequently, alcohol media literacy is the process of teaching children and adolescents how they can rationally and impartially evaluate the messages about alcohol and drug consumption propagated by the media.