I like how MTR is mixing their bussinessy image with true slack. #göteborg #mtr #mtrexpress

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I like how MTR is mixing their bussinessy image with true slack. #göteborg #mtr #mtrexpress
Made a recording during my train ride to Gothemburg @mtrexpress 😀 🎶 #glencampbell #wichitalineman #cover #train #mtrexpress #me #life #göteborg #singer #classicsong (at Floby)
On the road again 😀🎶☀️🚂 #mtrexpress #stockholm #götlaborg #tacksam #feeling #morgon #huvudstad #änglarnasstad #göteborg #tåg 👍🎶 (at På Tåget)
Travel with @mtrexpress and see me promoting @gbg_kulturkalaset #mtrexpress #kulturkalaset #planetgretchen (på/i Gretchen.se)
Nytt försök att säga Hejrå till Göteborg
Turen var inte på våran sidan idag My god vilket kaos jag,syrran och barnen gick igenom. Vi hade bra tid på oss för att hinna, men vad händer jo vagn jäveln vill inte in i bilen och vi står där i 15min om inte mer för att få in vagnen och då tog stressen över jag hatar när stressen tar över. Vi försöker ta oss till tåget men när vi kommer fram och ska ta ut vagnen så saknades ett hjul och då…
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Testar att inte ge pengar till regeringen idag. Åker röda tåget. #mtrexpress #sthlm #lovethatnewtrainsmell (at Gothenburg)
#MTRexpress 🚉
If we were SJ (Swedish Railways)...
... facing first serious private competitor MTR Express, with an offering of “first class for everyone” and star chef food onboard ... we would take a different approach!
We would hatch on a restaurant kitchen car to our train and offer all the new exciting food truck owners a chance to cook on our trains. Imagine going on a 3.5 hour trip between the two largest cities in Sweden and always being excited about the food that is served. Wouldn’t that be something?