Where Communication is Key
PRSSA is a University of Houston student organization focusing on students in the public relations field. They host workshops and on-site visits, have fundraising opportunities, and help students learn how to network. They hold general meetings every Monday at 6pm to 7:30pm. They host different groups such as PR Pals where they pair people, have officers serve as mentors to the new members, and create long-lasting bonds after college. PRSSA’s main goals are to create future PR professionals with knowledge with networking, skill-building, and real-world experience. PRSSA focuses on creating and forging relationships with their community and aspires to live out their motto “Where Communication is Key.”
PRSSA organizes a variety of events to help students develop their skills, network with professionals, and gain real-world experience. The annual National Conference features workshops, keynote speakers, and networking opportunities, with notable industry leaders offering insights into current PR trends, best practices, and career advice. Regional conferences provide specialized sessions tailored to specific interests or regions, while PRSSA Week is celebrated with workshops, guest speakers like Lisa Goldberg, Natalie Sanchez and Tiffany Aguinaldo, and networking events that highlight diverse aspects of the PR field. Additionally, Pitching Competitions give students the chance to pitch to real-world clients, and National Organizing Committee events offer webinars and virtual sessions. Agency tours and site visits allow students to observe professionals in action at PR firms, corporations, and organizations. Chapters also host networking mixers and social events where students can connect with alumni and industry professionals, fostering meaningful relationships and career development.
PRSSA provides strategic communication students with many opportunities to advance their careers and develop key skills, while also allowing them to connect and network with their peers. The organization also offers leadership opportunities through officer roles designated to giving students the chance to gain leadership roles by gaining experience managing an organization and preparing students for their future careers. Officer roles such as president, vice president, director of finance, director of professional development, director of communications, and director of philanthropy, amongst others, equip students with professional experience. PRSSA also hosts a variety of workshops where students get the chance to learn directly from top industry professionals. Some of these workshops include, professional development workshop ft. Megan Bilnoski, Food, and hospitality PR workshop ft. Jordan Smith, and social media management software workshop, amongst many others. These opportunities give students practical knowledge and skills to advance their careers.
Any student, regardless of their major, can benefit from joining PRSSA. With constant learning opportunities, such as various hands-on workshops and other informative events, students gain valuable communication skills that are vital to being successful in any industry. Not only that, members get unique opportunities to be exposed to the professional world, giving them multiple chances to expand their network and outreach. Most importantly, joining PRSSA is a fun way for students to meet new people, create new friends and engage with the UH community. Those interested in becoming a member are encouraged to contact PRSSA via social media or through the Get Involved portal in AccessUH.
