Apr 3, 2017
Leica Free Yourself from Colors
Leica Free Yourself from Colors in Black & White @leica_camera @fnazca @lobo_cx
Leica is running “Free Yourself from Colors” (Liberte-se das cores), an advertising campaign promoting the LeicaM-Monochrom (Typ 246), a digital camera that only takes black & white photos. The Leica Free Yourself from Colors film and three radio spots, aired in Brazil, France and Germany, exalt the monochrome universe, proposing that consumers break free from colors to eternalize any scene with…
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