Dec 23, 2021
Tockr Introduces New “The Wheel of Time” Watch, Heralding Fantasy Series’ First Season
Tockr Introduces New “The Wheel of Time” Watch, Heralding Fantasy Series’ First Season
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Tockr Introduces New “The Wheel of Time” Watch, Heralding Fantasy Series’ First Season
Tockr Introduces New “The Wheel of Time” Watch, Heralding Fantasy Series’ First Season
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Tockr launches new C-47 "Dark Spirit" skeleton watch series, limited to just 10 pieces
Tockr launches new C-47 “Dark Spirit” skeleton watch series, limited to just 10 pieces
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Texas-based boutique brand Tockr unveiled the latest update to its Air-Defender collection, the new Lume series. The update includes three new colorways, with each distinguished by its hydro-dipped, luminescent cases, newly available in black-and-white lume, green marble lume, and camouflage lume — all of which are both eye-catching in broad daylight and highly luminescent in the dark. This update comes in the context of the extensive hydro-dipping program the brand already advances for the Air-Defender collection, showcasing its mastery of uncommon watchmaking accenting in a wide array of prints including carbon, tie-dye, magma, snakeskin, camouflage, wood grain, and marble. The latest release is available now directly through Tockr for $3,250.
(via Tockr Glows Brighter with the New Air-Defender Lume Series | WatchTime - USA's No.1 Watch Magazine)
Tockr is well-known for incorporating U.S. history into the DNA of their timepieces, sometimes quite literally. The Battleship Texas Foundation chose to partner with the Texas-based watchmaker to produce a special series of watches, the Tockr USS Texas, made in part with salvaged material from the historic naval vessel and the world’s only remaining BB-35 dreadnought. Tockr will donate over fifty percent of the proceeds from each watch sale to The Foundation to support their efforts to restore the ship and ensure her legacy will carry on for generations to come
Built in 1912 and commissioned in 1914, The USS Texas, also known as the “Mighty T,” is as old as The Titanic and was once the most powerful battleship in the world. The colossal BB-35 naval vessel spent 34 years in active service, sustaining just one on-board casualty throughout the entirety of both World Wars. Since 1948, the 107-year-old vessel has continued her service to America through her second life as a memorial museum, welcoming generations of Texans and visitors from abroad to walk her decks, tour her passageways, and explore a piece of our national history. Today, the greatest battle facing the “Mighty T” is her fight against the clock, as age and corrosion stand to threaten her existence, and Texas-based watchmaker Tockr has pledged over fifty percent of the proceeds of its Tockr USS Texas watch series to help finance the costly restoration of the famed dreadnought.
“I have fond memories of walking the decks of the USS Texas growing up. When I heard that funds were needed to help restore the Mighty T, the Tockr team and I immediately wanted to help. We are always proud to partner with organizations like The Battleship Texas Foundation whose work preserves and honors our nation’s military history,” said Tockr Founder Austin Ivey, “By donating over fifty percent of the proceeds from each Tockr USS Texas watch sale, I’m proud to support the historic vessel’s restoration for the benefit of future generations.”
“I think this is one of the most interesting, most magical things we’ve done in the eight years I’ve been involved with The Battleship Texas. It’s amazing to me that Tockr found a way to incorporate the ship’s original steel into a very nice, fine timepiece,” said Bruce Bramlett, Battleship Texas Foundation Executive Director, “It’s going to be an heirloom, something people can pass down and treasure for a lifetime.”
Introducing the Tockr USS Texas
Born in Austin, Texas, and assembled in Switzerland, each 42mm Tockr USS Texas watch houses a high-grade Swiss quartz movement in a 316L steel case. The dial features applied luminous indices, a date window, and a luminous silhouette of the battleship, encircled by a portion of the USS Texas herself. Each case back bears engravings of the Battleship Texas Foundation insignia and a unique serial number, and all watches also come with a certificate of authenticity signed by The Foundation. Two USS Texas watch variations will be offered, one with a white dial, pink indices, and pink rubber strap and the other with a black dial and coordinated strap. Tockr further reinforced the watch’s hyper-local connection by partnering with local Texas operation Midway Machine, located just 15 minutes from where the USS Texas is currently docked in La Porte, Texas. Owned by a local veteran, Midway Machine has specialized in small aerospace parts production for over 40 years. The company employed its expertise to transform each unique piece of salvaged USS Texas material into the chapter rings that surround the watch dials, protected and enclosed beneath a sapphire crystal.
Military and naval enthusiasts, history lovers, watch collectors, and Texans at heart can admire unique, salvaged pieces of past, preserved forever within a USS Texas watch dial. Each purchase makes a major contribution to the substantial restoration work required to get the “Mighty T” back in fighting shape, as she prepares to reopen to the public as a national park by 2021.
The first 100 watches in the Tockr USS Texas series will be offered for an introductory price of $799 ($999 standard retail value), available now at (URL).
About Tockr™: Tockr™ is an American watch brand with a Swiss-made heart, founded in Austin, Texas in 2017. Inspired by his own experience as a pilot and the legacy of his grandfather, a U.S. Army pilot who flew C-47 aircraft during World War II, Founder Austin Ivey set out to combine his lifelong passions of watches and aviation in an accessible collection of aviation-inspired watches. In a short time, Tockr’s iconic C47 and Air Defender watch collections have already captured the imagination of watch enthusiasts around the world. Discover the universe of Tockr at tockr.com.
About the BATTLESHIP TEXAS FOUNDATION: The mission of the Battleship Texas Foundation is to work in partnership with the Texas Parks and Wildlife Department to preserve and enhance the Battleship TEXAS, and develop this historic ship into a premier museum and visitor attraction. www.battleshiptexas.org
New Tockr USS Texas Watches Will Help Restore the “Mighty T,” the World’s Only Remaining Dreadnought Naval Vessel Tockr is well-known for incorporating U.S. history into the DNA of their timepieces, sometimes quite literally. …
Tockr, the American watch company that offers aviation-inspired, Swiss-made timepieces, announces its debut at Abt Electronics, the brand’s first authorized retail partner in the Chicagoland market. Tockr watches will be available for purchase in the Abt Time Boutique within the 120,000 square foot Abt showroom in Glenview, IL, and online at abt.com. The partnership unites two great independent American brands driven by family values, expert service, and products of superior quality. A third-generation, family-owned and operated independent retailer, Abt has been one of Chicago’s most beloved retail stores since 1936, while Tockr is an aviation-inspired, Texas-based watch brand founded by Austin Ivey to honour his family’s multi-generational legacy as airmen and pilots.
Tockr Launches in Chicago at Abt Electronics Time Boutique
Abt’s 83-year history in the Chicagoland area has created a loyal customer base that spans generations. Abt specializes in expert customer service and a dazzling selection of top-flight brands and thousands of high-performance products in a variety of categories. As a market leader going head-to-head with big-box retailers, Abt often adopts emerging products and brands, like Tockr, which soon gain widespread regional and national distribution.
Tockr Launches in Chicago at Abt Electronics Time Boutique
“We are very excited to welcome Tockr to the Abt watch family. The fact that Tockr is an American brand with family values and truly innovative products resonates with us. We are thrilled to share the synergy between our companies with our customers,” said Chad Taylor, Abt Senior Buyer.
Tockr Launches in Chicago at Abt Electronics Time Boutique
Abt’s resident watch experts and watchmaker will sell and service a robust collection of Tockr timepieces, including the brand’s new Skytrain Collection as well as favorite Tockr models from the Air Defender, Air Defender HydroGraphic, and the D-Day C-47 collections.
“As an independent American watch brand, we’ve always done things our own way and put our relationships first. That’s why we are thrilled to work with Abt, an independent retailer that shares our work ethic and values,” said Sophy Rindler, Tockr Co-Founder.
Tockr Launches in Chicago at Abt Electronics Time Boutique
Tockr will celebrate the brand’s launch in the Chicago market at a special multi-chapter RedBar Group collectors’ event that will bring together members of three different chapters of the watch collecting Group (RedBar Chicago, RedBar Madison, and RedBar Miami) to preview Tockr’s collections hands-on.
About Tockr™: Tockr™ is an American watch brand with a Swiss-made heart, founded in Austin, Texas in 2017. Inspired by his own experience as a pilot and the legacy of his grandfather, a U.S. Army pilot who flew C-47 aircraft during World War II, Founder Austin Ivey set out to combine his lifelong passions of watches and aviation in an accessible collection of aviation-inspired watches. In a short time, Tockr’s iconic C47 and Air Defender watch collections have already captured the imagination of watch enthusiasts around the world. Discover the universe of Tockr at tockr.com.
About Abt: Founded in 1936 when Jewel Abt loaned her husband, Dave $800 to open a small electronics store in the Logan Square neighbourhood in Chicago, Abt has grown to become the largest independent, single-store retailer of electronics, appliances and home goods in the country. This third-generation family owned-and-operated business (now run by Dave & Jewel’s four grandchildren, Mike, Ricky, Jon, and Billy who share the title of co-president) is known for its award-winning customer service from its team of over 1,400 expert staff. Its current location in Glenview, Illinois boasts a 120,000 square-foot showroom on 37 acres. The entire facility, including its newly expanded state-of-the-art warehouse, totals 450,000 square feet. Abt is also a major player on a national scale thanks to its thriving e-commerce website where customers can receive advice and customer support through the site’s live chat feature, email, and toll-free phone number (888-228-5800). For more information, visit www.Abt.com.
Tockr Watches Gallery
Tockr Launches in Chicago at Abt Electronics Time Boutique Tockr, the American watch company that offers aviation-inspired, Swiss-made timepieces, announces its debut at Abt Electronics…
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