Reposted from @quotabelle - “No one ever became a success without taking chances... One must be able to recognize the moment and seize it without delay.” ~ Estée Lauder . . Estée Lauder not only grew her cosmetics business into a global brand (in partnership with her husband), she was an astute marketer and promoter. Her idea ~ offering a “free gift with purchase” ~ remains hugely popular today. She launched the concept of giveaway promotions by including a free lipstick 💄. Cheers to the innovators. Keep taking chances! . #BeautifullySaid by #esteelauder @esteelauder #businesswoman #cosmetics #womenleaders #womenceo #gritandgrace #quotabelle - #regrann https://www.instagram.com/p/B0g5ufblo4Y/?igshid=154930qxi7yjs















