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If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel.

Erik Harbison

#digital marketing #email marketing

Use low commitment CTAs. Emails are invites, landing pages are parties.

Matt Byrd

#digital marketing #email marketing

Relevance is irrelevant once the consumer chooses you.

Bob Frady

#email marketing #marketing #digital marketing

To get the right message to the right person at the right time you first need to get the right data to the right database at the right time.

John Caldwell

#digital marketing #email marketing

I want to do business with a company that treats emailing me as a privilege, not a transaction.

Andrea Mignolo

#digital marketing #email marketing

There is no formula for the perfect email – Authentic and honest messaging works

Unknown

#email marketing #digital marketing

Quality over quantity – Emails may be cost efficient but it’s no excuse to not produce quality content to give to a targeted audience.

Benjamin Murray

#digital marketing #email marketing

Personalisation – it is not about first/last name. It’s about relevant content.

Dan Jak

#digital marketing #email marketing

Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI.

Karl Murray

#digital marketing #email marketing

Make the customer the hero of your story.

Ann Handley

#digital marketing #email marketing

Treat your subject line like the movie trailer – give a preview so they know what to expect.

Unknown

#email marketing #digital marketing

That which is measured improves.

Karl Pearson

#email marketing #digital marketing

A small list that wants exactly what you’re offering is better than a bigger list that isn’t committed.

Ramsay Leimenstoll

#email marketing #digital marketing

Email has an ability many channels don’t: creating valuable, personal touches – at scale.

David Newman

#email marketing #digital marketing

Average conversion rates are meaningless. Switzerland on average is flat.

Chris Goward

#email marketing #digital marketing

Email Marketing Service Providers: Zoho Mail

#zoho #zoho mail #email marketing #digital marketing #digitalmarketing #email marketing service providers

What is Email Marketing?

Using the tools of email in order to deliver advertising messages to a selected group of the target audience.

#email marketing #digitalmarketing #what is email marketing

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