Waterview Rum and Bundaberg: UNCOVERED
Truth be told, my curiosity began after watching several heated exchanges between Bundaberg fanatics and rum aficionados. Yes, heated exchanges like bashing and mongering on Facebook and other forums. As much as I enjoyed the rivalry, it got me to thinking, “What is the deal with Bundy and Waterview? Who is this bespectacled Samuel Johnston with big ears?”
For the record, my family has been collecting spirits (yes, alcohol = spirits: e.g. Bundaberg Rum, Grange, and other collectibles) for decades now, and I have never heard anything about Waterview.
Scepticism about Waterview led me to doing research. Is it real? Is it made up by some marketing company or someone just having a go? I just had to answer my own question: “What is Waterview, and where was, or better, where is it?”
Of course, I Googled it. Some things came up about an old saw mill, but the results weren’t enough. The quest for significant answers led me to digging deep into Queensland Government’s Office of Economic and Statistical Research.
As a researcher, I am accustomed to spending hours on research and finding legitimate and credible sources. In this case, it’s the Q150 digital book Triumph in the Tropics, 1959 (Part Three, Chapter XXVIII, The Story of the Cities, Towns and Shires — Continued).
On page 358, under The City of Bundaberg, it says, “The history of Bundaberg really began on Christmas Day 1866, when John and Gavin Stewart, two brothers, timber-getters from Baffle Creek, pitched their camp on a site near the present railway station at North Bundaberg. In 1865 Samuel Johnston came from Rockhampton and took up Waterview Estate.”
Upon reading that paragraph, my sceptic self just walked out the door like a football fan whose team just lost a game. I wouldn’t say that I am a Bundy fanatic (Bundy to those of us who love it), but I grew up knowing that Australia’s Bundaberg Rum is the only rum an Aussie would dare drink.
I almost believed that someone is just trying to make up all the talk about Waterview and Samuel Johnston to perturb Bundy rum. Thank heavens and rum gods, I let my instinct guide me to disproving my first impression. (Or else, I’d probably be in my room and suffering the shame that I have brought on myself because of aggression.)
Now, there is some talk among my friends, who are also rum collectors, about Waterview, what it means to the City of Bundaberg, and the creation of Industry. Apparently, there was a flood and fire that affected both Bundaberg Distillery and Waterview Distillery during the 19th Century.
Some articles say Waterview was destroyed in the floods of 1907, but many refer to the war between Bundaberg Rum and Waterview ending in 1913. I have yet to confirm the information about Waterview Rum being sold to Bundaberg Rum, but the Australian Government’s Department of Agriculture website has a record on Waterview and the massive flood.
Here’s what is worth following. While doing my research on Waterview and Samuel Johnston, I found a few Waterview rum ads on Facebook. They’re obviously reintroducing the Waterview rum again, but what caught my attention was the slogan: Unearthed 2013.
It seems planned. Is it a coincidence that floods hit Bundaberg in 2013, and probably brought back Waterview 100 years later? But, how could it be?
If there is someone from the town of Bundaberg who happens to read this blog, please let me know if there is anything going on at Waterview Estate North Bundaberg because the things I have been reading relate to the sale of Waterview or parts left over from the distillery.
At the moment, I am just dreaming about a century-old rum distillery, which has long been buried, that has finally been found. It’s probably the century-old rum distillery that can finally give rum collectors something which truly deserves to be on the top shelf.