@wowrakesh

Sales Performance Improvement Consultant, Traveller, Blogger, Foodie & Photographer https://facebook.com/wowrakesh

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We are pleased to announce the launch of our brand new website!

www.wowrakeh.biz

#newwebsite #newstart #newlaunch #newbeginning #wowrakesh #saleswizard #salestraining #salestransformation #salesmentoring #salescoaching #saleseffectiveness #salesperformance #salessuccess #salesmanagement #supportus #helpinghand #helpinghands #helpingeachother #helpneeded

Do visit us.

Thank you for your time!

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Rakesh راكيش Gopinathan غوبيناتان on LinkedIn: #leadershipdevelopment #youngleaders #mindsets

I thank you all once again for your valuable support and feedback which has enabled me to create yet another One Day Workshop addressing How recently...

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What is customer experience?

Customer experience (also known as CX) is defined by interactions between a customer and an organization throughout their business relationship. An interaction can include awareness, discovery, cultivation, advocacy, purchases and service.

Customer Experience or CX what is it ?

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Customer Experience - both Conscious and Subconscious - Deciding your Customer Journey

Customer experience is defined as your customers’ perceptions – both conscious and subconscious – of their relationship with your brand resulting from all their interactions with your brand during the customer life cycle. “The practice of designing and reacting to customer interactions to meet or ex

Customer Experience - both Conscious and Subconscious - Deciding your Customer Journey

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Customer Engagement Program on 18th December 2019 at Coimbatore Productivity Council

What is Customer Engagement? 

And how does it differ from customer experience?While customer experience is the emotional connection and perception a customer has with a brand, customer engagement on the other hand refers to all of the touch points between the company and customer - as well as the actions that the customer might take like buying, posting, tweeting, liking, following, referring, etc. If your customer has a positive experience, you should see them becoming more engaged and exhibiting loyalty behaviors and attitudes. Essentially, customer engagement is the sum of how your customer feels and how your brand interacts with them.

Yet, customer engagement has become a nebulous term with dramatically different meanings depending on who you’re talking to. A CMO tends to think of it as how you reach the customer and the customer actions; but for a CIO or CTO, customer engagement is about networks, software, hardware and other resources.

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Why Learning is Critical for Trainers?

The training and development of employees is crucial to any organisation’s performance. For businesses, the aim is to gain a competitive advantage.  For other organisations you’ll want to improve how you work or obtain better outcomes.  Ultimately, all organistions are looking to optimise their human resources by honing the skills of their workforce. 

Training is, therefore, a huge responsibility and needs motivated and skillful individuals to handle it.  While there are many opinions on the efficacy of some training programs, few doubt the necessity of really good, targeted training. 

Training employees is a challenging job though, and whether you’re an independent trainer or employed with a corporation, trainers and training managers are expected to have a ton of qualities for the training to be a success. 

In 2018 I have invested 1200 hours in online learning, 300 hours in Class Room Learning from Experts and attended 108 Seminars and Knowledge Sharing Session. 

In 2019 so far I have invested in 1400 hours in online learning, 360 hours in Class Room Learning from Experts and attended 116 Seminars and Knowledge Sharing Session. 

Its very important to be a learner myself and understand what is expected of me.

A deep and thorough understanding of the business or organisation you are part of is among the greatest assets that you as a training manager can possess.  A good rule of thumb is whether you can articulate both what your company does and how it does it in a few simple, concise sentences.

Other key areas to be on top of are:

How your product is bought, sold, and delivered to customers.

Why your product exists, and what problem it solves.

How your broader industry operates, the pressures it has, and how it makes money.

An awareness of the competition and new trends in your line of business

The aim of most corporate training is to maximise company resources and build an efficient and productive workforce. This is only possible when you are aware of the skillsets that your workforce requires. Detailed knowledge of your business or operation is, therefore, necessary when designing and evaluating training activities that will help your direct reports achieve your organisation’s strategic goals.

Awareness of how the training needs of your employees is critical to developing your team.  Professional trainers are expected to conduct a thorough training needs analysis before undertaking a training assignment, and as a manager, you’ll need to as well.  This process will help you determine two things – what needs to be learned by your team, and how to prioritise the learning.  Don’t get fixated on the process though! What truly sets a good training manager apart is her ability to read between the lines and zero in on the essence of a problem.

A good manager will understand that faltering productivity is just a symptom. The real problem could be anything — an inability to focus, a distracting environment, confusing directions form the team manager, technological challenges, or something else.

Real life is always more complicated, and part of your challenge as a manager focused on the true training needs of your team will mean you’ll need to peel away layers of confusion to get to the heart of the problem.  Don’t settle for surface solutions – doing so will just demoralise your team and prevent discovery and diagnosis of the true problem.

Assessment of training needs is going to require a lot of interaction and input with a department or employees direct management as well – don’t forget to incorporate them into the process.  Developing and publishing your training assessment process is really key as well so everyone can understand how it works, and in some cases even self assess.

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If you’ve been using “pipeline” and “funnel” to mean the same thing, you might want to pay attention. 

Sales pipeline and sales funnel both describe the flow of prospects through a sale, but there’s an important difference between the two commonly confused terms. What is a sales pipeline? 

A sales pipeline is a set of stages that a prospect moves through, as they progress from a new lead to a customer. Once each pipeline stage is completed, the prospect is advanced to the next stage. 

Though the structure of a sales pipeline can differ from company to company, here are some of the more common stages: 

Qualification. The rep asks questions to determine if the prospect has the need, budget, and authority to buy in the near future. 

Meeting. The sales rep and prospect discuss the solution that would best fit the prospect’s needs. 

Proposal. The rep sends the prospect a detailed quote laying out what will be provided, at what cost, and for how long. 

Closing. Final negotiations are made and contracts are signed. The prospect is officially a customer.

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How to conduct Powerful Sales Review Meetings?

If you’ve been using “pipeline” and “funnel” to mean the same thing, you might want to pay attention.

Sales pipeline and sales funnel both describe the flow of prospects through a sale, but there’s an important difference between the two commonly confused terms.

What is a sales pipeline? A sales pipeline is a set of stages that a prospect moves through, as they progress from a new lead to a customer. Once each pipeline stage is completed, the prospect is advanced to the next stage.

Though the structure of a sales pipeline can differ from company to company, here are some of the more common stages:

Qualification. The rep asks questions to determine if the prospect has the need, budget, and authority to buy in the near future.

Meeting. The sales rep and prospect discuss the solution that would best fit the prospect’s needs.

Proposal. The rep sends the prospect a detailed quote laying out what will be provided, at what cost, and for how long.

Closing. Final negotiations are made and contracts are signed. The prospect is officially a customer.

6th December 2019 from 9:30 am to 5:00 pm

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ACCOMPLISHED SALES TRAINER, SALES MENTOR AND, SALES COACH

"Ex-Group Director Sales and Marketing; ex-CRM specialist; ex-CEM specialist ; ex-Customer Retention Specialist. Currently helping prospective Midsized Corporates, MSME, Entrepreneurs in SAARC, Asia Pacific, GCC and MENA Region find their next level of Sales.

“If it cannot be measured, it cannot be managed” — Peter Drucker.

Results oriented professional trainer and marketing consultant seeking a challenging engagement role as a freelancer that fully utilises my creativity, strong analytical ability, presentation skills and expertise in providing strategic marketing insight, direction and process training development for the automotive industry. Skilled at communicating & motivating team members to enhance strategic goals and bottom line objectives.

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Art and Science of Retaining Customers

The average business loses around 20 percent of its customers annually simply by failing to attend to customer relationships. In some industries this leakage is as high as 80 percent. The cost, in either case, is staggering, but few businesses truly understand the implications. Imagine two businesses, one that retains 90 percent of its customers, the other retaining 80 percent. If both add new customers at the rate of 20 percent per year, the first will have a 10 percent net growth in customers per year, while the other will have none. Over seven years, the first firm will virtually double, while the second will have no real growth. Everything else being equal, that 10-percent advantage in customer retention will result in a doubling of customers every seven years without doing anything else. The consequences of customer retention also compound over time, and in sometimes unexpected ways. Even a tiny change in customer retention can cascade through a business system and multiply over time. The resulting effect on long-term profit and growth shouldn’t be underestimated. 

One Day Workshop on "Art & Science of Retaining Customers”

Saturday, 9th November 2019 - 9:30 am to 5:00 pm

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Boosting Sales

#boost #sales #

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How to Beat your worst Self or Bad Mood?

Most of us do go through difficult or low times, sometimes when the weather turns colder and darker, but especially when we don't feel as good about life and ourselves as we'd like to. Even when such moods don't rise to a clinical diagnosis, it's still a challenge to feel blindsided by a bad mood, e

How to Beat your Worst Self?

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5 posts!

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No words ...

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The purpose of this one day workshop is to explore customer retention strategies and tactics implemented by firms in recession. Past investigations show just how big a challenge many organisations face in their ability to manage customer retention effectively. While leading organisations have embedded real-time customer life cycle management, developed accurate early warning systems, price elasticity models and ‘deal calculators’, the organisations we spoke to have only gone as far as calculating the value at risk and building simple predictive models. Customer retention is defined as customers’ declared continuation of a business relationship with the firm. Customer retention management is defined as development and implementation of a customer information-based customer-centric marketing strategy for managing and nurturing a company's interactions with specific customers or groups. Madras Management Association – Konrad Adenauer Stiftung Presents One Day Workshop on “Art and Science of Retaining Customers” on 9th November 2019 from 9:30 am to 5:00 pm at Madras Management Association

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#success

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The Future of Learning and Development

Mandatory Evolution of Learning and Development Swift changes, emerging technologies, innovations, and hyper connectivity is leading to friction, and is driving the human psyche into disruption. While future imperfect or unpredictable new normal, it is pertinent to know whether organisations are pre

The Future of Learning and Development