Celia Tombalakian

As the Vice President of Global and US Marketing at Coty for the Sally Hansen brand, Celia TombalakianCelia Tombalakian loves working in a field she’s passionate about doing work she enjoys. She has expertise in forecasting, portfolio strategy, product launch, clinical aptitude, change management, and more. Previously in her career, Celia Tombalakian has partnered with Johnson & Johnson, Neutrogena, and Elizabeth Arden, and she has worked in marketing, sales, and business development. Throughout her career, she has earned multiple awards for her work, both as an individual and with her team. She is interested in beauty, health, wellness, travel, and interior design. Learn more about Celia Tombalakian by visiting her website and following her on social media!

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“Uncovering the Historical Figure Sally Hansen” on @Medium https://ift.tt/2DusZd2

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Jelly Belly's Collection With Sally Hansen For Polishes Inspired By Your Favorite Flavors

Get ready — Jelly Belly is partnering with Sally Hansen for a kaleidoscopic collection of quick-dry nail polish, reminiscent of your favorite flavors. If

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Sally Hansen Teamed Up With an Unlikely Brand for a Sweet Collab

Sally Hansen teamed up with Jelly Belly for a spring nail collection filled with candy-inspired nail polish shades — details

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An interview with Celia Tombalankian, discussing the benefits of automation in blood banking and the development of a new blood banking app.

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How customer intelligence can protect your brand: Insight from Elizabeth Arden and Pet Supplies Plus

Marketing leaders from Elizabeth Arden and Pet Supplies Plus reveal how even the smallest mistake in a new product launch can threaten consumer trust.

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Does Your Brand Experience Align with Customers’ Voices? Elizabeth Arden Shows How

Article by Ernan Roman Featured on CustomerThink.com “Our leaders quickly realized that before we could use digital to transform our custo...

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As beauty brands look to meet customers where they are, their focus is turning to Instagram Stories, which, they've found, facilitates storytelling and product purchasing better than posts in the feed.

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Hard As Nails: How Sally Hansen Blazed The Beauty Industry Trail

Sally Hansen left no record of existence at the time of her death in December 1963 which fueled rumors that she was a fictional character. Read about the uncovering of this trailblazer's life.

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Arden Insiders Community Contributes to Product Success

Celia Tombalakian is an experience global marketing executive with a passion for technology. She is heavily involved in product innovation and pipeline planning at Elizabeth Arden for all beauty cateogires. A key contribution include's Celia Tombalakian's development of a private, online insight community called Arden Insiders, consisting of approximately 4,000 women who are passionate about beauty products. Through the real time feedback feedback and access to voice of the customer, Ms. Tombalakian has been able to enhance strategic decision making with depth of learnings and continuity beyond traditional market testing. Celia Tombalakian has successfully lead the testing and results implications for all aspects of the marketing cycle and white space innovation. In the active and complex beauty category, this has been a notable asset in ensuring the icon Elizabeth Arden brand is able to get marketplace feedback before a full launch and to position itself as a highly consumer centric organization. Celia Tombalakian was awarded the 2016 Visionary Award for this initiative in recognition of its demonstrated, positive impact on business results.