"I'm Dorothy Gale from Kansas"
Noah Kahan
macklin celebrini has autism
RMH
EXPECTATIONS
Three Goblin Art
let's talk about Bridgerton tea, my ask is open
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★
we're not kids anymore.
untitled
Origami Around
Show & Tell
Mike Driver
h
NASA
Kiana Khansmith
YOU ARE THE REASON
KIROKAZE
Cosimo Galluzzi
seen from Brazil
seen from Brazil
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seen from Chile
seen from Oman
seen from Pakistan
seen from Finland
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seen from United States
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@emma-cmm-year3
Final Major Project and Unit X are categorised within the links above. The latest posts show at the top of each page and span across multiple pages. Please scroll down to the bottom of each page and click the ‘previous’ button to view units in chronological order (from bottom to top).
Here is the link to the slide show which I presented on deadline day, containing final major project and also Unit X.
Unit X - Client List
Now that I have my final project completed, and all my plans are in order ready for the degree show, the final thing to do is to put together a client list of companies/persons who I can email and invite to the degree show.
Luckily, I have attended a good few networking events over the past couple of years, and so have been in contact with/met multiple different design agencies which I know hire UX designers, and I would like to see my work. I also have a number of personal business cards containing contact emails, which I am more likely to get replied to than the generic hello@ company emails.
List of companies I already have contact details for:
Dreamr
Code computer love (met Dom, Colin and in contact with Katrina)
Access (met at town hall networking)
Zuto
Sharp Project
PrettyLittleThing.com
Missguided
Auto Trader UX Team
Degree53
Reason Digital
Creative Spark
Amaze Digital
I will be sending out email invitations two weeks before the degree show so that people do not forget about it, but also isn’t too last-minute.
I have also been steadily connecting with companies and employees on LinkedIn, and updating my profile so that any new work can be seen in their home feed. I will also be writing a post on there, inviting all of my connections to attend the degree show, and messaging some people who I have already been in contact with to make it seem more personal.
Unit X - Updated Website
After updating my CV and finishing off my application, the next thing to do was to upload them both to my website/portfolio. I created a new project on my portfolio page and uploaded all of the mockup images of my app pages to a slideshow to present the graphics of my application. I then added an overview description explaining briefly how my ideas developed, how Buskify works, and the skills I used to develop it. I also added a the Axure link so people can test the app themselves, and attached the walkthrough video so there are options available of how to view it.
I then updated my CV page, replacing my old CV with my new one. I added it as a png to be displayed on my website, and also a downloadable pdf file.
I wanted to make sure everything on my website was up to date before the degree show, so that if any recruiting companies take one of my business cards and decide to look at my website, they will see my newest and best work.
https://emmadaviesdesign.com/portfolio/
Unit X - Updated CV for Degree Show
One of the final print based things I needed to do for degree show, was to update my CV, not only to display alongside my exhibition, but also to update on my website (emmadaviesdesign.com). If recruiters now take one of my business cards, which have my URL on them, everything will be up to date and finalised.
I already liked the layout of my other CV for the time being as I had got a lot of positive feedback on it from companies at networking events when I had handed them out, and so I didn’t need to alter too much. One tip I gained from Andrea was to not put on skills that I am not as good at, so I removed the third (lowest) skill meter from the bottom which said I can do bits of HTML5, CSS and Javascript, this was unnecessary as I don’t want a job which includes coding anyway.
To save space and keep my CV one-sided, I also removed my list of interests and hobbies, as these are of low importance, and replaced them with small icons instead, also making my CV more visual and creative-looking. With the space I made, I added a brief description about my final project, and spaced everything out a little so it wasn’t as cramped.
I will be printing multiple copies ready to display on the wall outside my exhibition space, and have uploaded the new version to my website.
Unit X - Self Promotion - Business Cards
Once I had designed all of my promotional print-based items for my Buskify app, I then began to brand myself to promote my website portfolio and to share my contact details for any potential recruiting companies. To do this, I began by creating myself some business cards.
The first step was creating myself a logo. I played around a lot with my initials, but they were looking too plain, and so I began to make them a little more personalised by adding features of myself in them. I then settled on the one I used in the top business cards. For my chosen, colourful business cards, I simply used the graphic I created of myself which is also on my website, following through with the theme. For the back, I followed the design around and placed my contact details in a little iPad which I think works really well and is more memorable and unique than a plain-looking business card.
All of the colours I included in my designs are colours which are used on my CV or website, keeping my branding consistent to create recognition, as I did with my Buskify promo items.
For presentation purposes I have simply placed my graphics in mockup PSD templates to represent how they would look once printed. I am now in the process of finding somewhere to print my business cards and other print items.
Unit X - Flyers for Degree Show
Once my poster was complete, I could move onto creating my flyers by using a similar design and contents. I basically wanted it to be the same as my posters, but with more information for people to take away with them, whilst still keeping them simple and graphics-based rather than too much information.
To do this, I created an A5 landscape template in Adobe Illustrator, and then used the same background style as the poster, keeping the logo as a main feature. For the rear side, I added the key selling points by the icons of the pages they are in within my Buskify application.
I used an iPhone PSD mockup to preview a few different screens on the reverse, and a mockup of a hand holding an iPhone with my home screen pace placed into it on the front. This worked well as I placed it so that it comes in from the side of the flyer. As well as listing the key incentives for users to use Buskify, I placed the QR code on both sides to further persuade them to download it.
I created two versions of flyers for my app, one with a simple background, and one with an translucent image I took of one of the busking bands performing in Manchester. I think both work well, and I am hoping to gain feedback when I present my flyers for which I should print and display at the degree show.
These will be placed outside or inside my exhibition room so that people can take one away and then download my app at home. I added a small line with my website portfolio as well, just in case people don’t take my business card and can still find my website.
Unit X - Poster Designs for Degree Show
After completing my proposal and floor plan for Unit X, I could now move onto the creation of all of the print-based assets which I will be displaying at the degree show. The first item which I worked on was the poster, as I thought this would be simpler than the leaflet, and I could then use this as the basis for the design on that too, keeping my designs consistent. Below are some initial ideas of layouts and assets which I was playing around with before I came to creating my final 3 which are above.
I researched and looked at multiple other app posters before creating mine, realising that the ones with less on them stood out more to me. The large images and logos grab attention more than lots of text and information, especially for people walking by who take a quick glance. I will save the more detailed info for my flyer and app store description.
Before choosing my 3 favourite posters (above), I created multiple copies with different placements, fonts and app screens. I worked in Adobe Illustrator and Photoshop to create them, using the Buskify logo and making it quite large so that it would make a statement and help people to remember it. I then used the same colours as I had used in my app for the background (orange), with a hint of yellow to make the app images stand out and compliment the tones.
I used a PSD iPhone mockup to app screens into, linking the file into illustrator to layer onto the background of my poster. I wanted to keep this poster simple, yet to stand out. This is so that at the degree show, people walking past will see it and be intrigued to find out more, and enter my exhibition room. The simple shadow effects made the iPhones appear more 3D and lifelike, which was the final touch to the design of my poster.
I finally added a slogan for my application ‘live and local buskers at your fingertips’, to give some meaning to my app. And then created a QR code so that users can scan it and download my app to try it on their own phones.
I plan to have my poster(s) printed on A3 or larger glossy paper so that they really stand out, and place them by my exhibition room. I will probably just use the top central one, but if there is space to or enough light inside my room, I will also print the others and use them too.
Unit X - Risk Assessment
Due to me coming up with my own proposal and curating my own installation, I had to fill out a risk assessment to highlight any risks and how I will manage them. These risks concerned myself, visitors and taking into account that children could be visiting and to keep things safe for them too.
Hazards:
Hot projector lens
Tripping hazards
Electricity (plugs, wires)
Dark room
Theft risk
Risk Control Method:
Install projector out of reach
Wires secured with safety tape so no tripping over
No loose objects on the floor
Plug sockets hidden
iPads secured against theft and dropping hazards
Dark room but installed projector light will prevent against trips and falls
Installation will be invigilated by myself
Unit X - Technical Requirements
I talked with my tutors about the best equipment to use for my installation in order to effectively display my work. Thankfully, most of it is available from the AV store and so I shouldn’t have to spend too much money or time hunting down the other supplies.
I then emailed the list of items which can be found in the AV store to Devin, who requested them all for me ready for them to get back to me and confirm if they do or don’t have everything I need.
Technical Requirements (from AV store):
A projector
A Mac mini and relevant cable to connect to projector
An iPhone or iPad with charger
A plinth
Extension cables as there are only two plugs
Speakers
Security locks for iPad, Mac mini and projector
I have now been to the AV store to confirm all of these items, so they are reserved for me ready for collection on the 29th May.
Independent Requirements:
A4 clear perspex wall mountable holder to hold CV’s
Small clear perspex wall mountable business card holder
A5 clear perspex wall mountable OR standing flyer/leaflet holder
Wooden shelf with screws/brackets (strong enough to hold the weight of a projector and mac mini)
A drill
White paint to paint a screen space onto the back wall to project onto, and a paintbrush
Wire tape to hold any wires down, preventing anybody from tripping within my exhibition space
A stand to hold up the iPad/iPhone
Unit X - Floor Plans for Degree Show
After being allocated with the small room in the Benzie/Chatham building next to the vertical gallery and visiting as a group, I decided to return on my own to take a closer look.
I realised that in my room, there was no shelf anywhere to place a projector, and so took note that this is something that I will need to install myself, above the door. I also realised that the plug sockets were on the back wall, and so I would need some extension cables to be able to reach my projector and mac mini on the opposite wall.
I then took measurements of my room so that I could draw up a floor plan to demonstrate where/how I intend to place everything for the degree show. I started off by completing a 2D birds eye floor plan, but because a lot of the things I am placing are going to mounted onto the walls, it didn’t clearly depict how my room was going to look. I then used Adobe Illustrator to create a 3D floor plan, adding the relevant measurements where my objects will be placed.
Everything in my app is very centralised, and simple, and so will be the content on my posters and flyers to advertise it, so I wanted to keep my room as simple as possible too. This is why I positioned the plinth and iPhone directly in front of the door, central to the room, with the projection showing in front of it. Business cards and CV’s will be kept outside mounted to the wall, and posters and flyers will either be inside or outside depending on how much light is produced in the room by my projector.
Unfortunately it was hard to get good photos of inside my room because of it being so dark, but I can refer to the below photos when deciding where and how I will place everything in my exhibition:
Outdoor wall space:
Above door (for Projector and mac mini shelf):
All Measurements:
Room: 95 inches long, 73 inches wide, 94.5 inches high
59 inches wide back wall (without 5 inch extruding section on left)
Door: 78 inches high, 48 inches wide, 30cm high space above door frame inside
Wall space outside: left side - 12 inches, right side - 36 inches
Plugs: double, 17 inches from floor, 7 inches from left wall
Unit X - Degree Show Proposal
My Goal:
To create an interactive and immersive experience for people visiting the degree show, engaging people of all ages, as well as displaying a professional front for potential visitors from companies looking to hire for roles in UX design.
Installation:
My installation is taking place in the small, dark, pop-up room with curtains in the Benzie/Chatham building next to the vertical gallery. Because of this, my installation needs to lure people in, as passers by will not be able to see it without entering the room. To achieve this, I have decided to design a bright poster with the logo and an image of my app, so that people can then enter and find out more. As well as this, I have decided to use a projector and speakers within my room, playing the audio from my busking videos to draw people in, and a projector rather than a TV screen so that it fills the empty space in the room, covering the back wall so that multiple people can view at once.
For the projection, I hope to either show the tap-through video of my app (which I will use for final major project in my presentation) for people who don't want to wait to try it if it’s busy, or to show a montage of footage from the buskers which I filmed. Either way, I plan to have music constantly playing at a high enough volume that people walking past can hear, but not too loud that it distracts from any surrounding installations. The projector will be connected to a mac mini and placed on a shelf which I plan to fit above the door, inside my room. This will then project onto the back wall of the room, keeping all of the tech safe and hidden from visitors.
Concerning interactivity, it is important to me that people can test my app for themselves and get involved, which is why I have decided to have an iPhone (an iPad if necessary) within my room, placed on a plinth in front of the projection wall. Users can here use my app, and navigate safely into the room due to the subtle lighting which would be created by the projector, preventing too much darkness whilst still keeping the room dim. Alongside this way of interacting with my application, I will also be placing a QR code on my plinth, and any printed supporting documents, so that users can be directed to the URL of my app, and try it on their own phones.
App Advertisement:
After visiting many art galleries and interactive installations, I have found that less is more when intriguing the target audience to want to find out more. This is why within the advertising for my application, I aim to reveal key features, but not too much information, making the user interested enough to want to download or test my app and give it a go for themselves. I will focus on it’s unique selling points: the niche area of it being centred around busking, the fact that rewards are offered, badges can be earned, and that users can discover new music in the city and support buskers, whilst gaining these benefits.
I will do this by creating A5 flyers, which I will place on the wall outside my room, or inside on the plinth by my app (if there is enough lighting to see them). They will contain the Buskify logo, details I listed above, and a QR code so that users can take one away and then scan to be linked to the download of my application. I will also be creating posters for the walls of the interior or exterior of my exhibition space, showing passers by a brief introduction to what is inside.
Self Advertisement:
As well as enjoying showing my finished work in an engaging way, I am hoping to gain a graduate or junior UX design job sometime soon, and so it is important to take this opportunity to advertise myself and my skills, as well as my final application concept, at the degree show.
I will do this by creating some professional business cards which will include my email, phone number, and web portfolio URL. Anybody looking to recruit can then view the rest of my work which I have documented on my website, and then get in touch if they want to find out more. I will also have some copies of my CV to display my other achievements, just in case. I will place both of these things on the outside wall so that passers by can take copies even if they don't get to see my installation.
The themes for my app advertisement and self advertisement will be clearly separated, with my business cards and CV being branded in the same colour palette of my website, and the app posters and flyers will contain the Buskify logo and orange colours as used in the app. I feel it is important to follow themes, colours and fonts through, and keep designs consistent to create recognition and consistency.
In order to alert the correct companies of the degree show, I will also be putting together a client list of people who I will contact and invite to the degree show public opening. On this list, I will include employees I have met from networking events and invite them directly, people on LinkedIn who I am connected with, and also any design agencies which I would be interested in working for. Doing this will help to show my enthusiasm for UX and my course, and hopefully increase my chances of being discovered.
Floor Plan:
Now that I have planned out everything which I require, I revisited my exhibition space, taking a tape measure in order to acquire accurate dimensions in order to draw up a floor plan. This helps me to demonstrate what I aim to do for my degree show exhibition and think about how I can position everything involved in a suitable way, so that it looks good, and nothing is obscured (mostly with the projection).
Technical Requirements (from AV store):
A projector
A Mac mini and relevant cable to connect to projector
An iPhone or iPad with charger
A plinth
Extension cables as there are only two plugs
Speakers
Security locks for iPad, Mac mini and projector
Independent Requirements:
A4 clear perspex wall mountable holder to hold CV’s
Small clear perspex wall mountable business card holder
A5 clear perspex wall mountable OR standing flyer/leaflet holder
Wooden shelf with screws/brackets (strong enough to hold the weight of a projector and mac mini)
A drill
White paint to paint a screen space onto the back wall to project onto, and a paintbrush
Wire tape to hold any wires down, preventing anybody from tripping within my exhibition space
A stand to hold up the iPad/iPhone
I hope to be able to install all of these things myself, but if I have trouble fitting the shelf I will ask for help from a technical assistant with the drilling part.
Key Dates:
AV store equipment collection day: 29th May
Degree show setup: 29th May - 8th April
Degree show opening: 9th April - 21st April
Degree show take down: 22nd April
Next Steps:
Complete risk assessment for installation
Create print-based items (business cards, flyers, posters, updated CV)
Create video content for installation
Request and gather required items
Test installation on the 29th, leaving time for any errors or corrections to be made before opening day
Final Major Project - Evaluation
After starting my final project late due to being unsure on my research area, I have come a long way, and have completed research in many different areas, learning lots about my topic of ‘music in Manchester’, as well as challenging myself with new software skills. Firstly, I wanted to base my project on music history, and researched about noteworthy locations (old gig venues, homes etc.) which musicians were associated with. I found this interesting, but concluded that I didn’t want to work with handling existing data, but instead create something new, niche, and relevant. This is when I came up with Buskify.
Buskify is my crowdsource-based application prototype, where the users generate the content, as the many busker and user profiles required could not be realistically maintained/created by me. I concluded to focus on buskers after analysing many music related apps, and realising there was a gap in the app market. There was only one, substandard, busking app available, and so I completed target audience research, storyboarded, paper prototyped, tested, and developed my concept. One thing I realised was that people were not using many ‘sharing’ based apps due to lack of incentive, which is why my reward and badge concepts play a huge part in my app, and my Guerrilla test feedback proved that this was the user’s favourite feature.
In terms of what was new in my individual development, one of my main challenges was learning how to make an entirely interactive application by using new software. I am used to working with flat images in Adobe CC, and adding interaction over the top, but using Axure, I coded and designed each asset of my app separately, allowing it to be interactive, animated and more engaging for users. I also learnt how to add video and sound to my app, which took me a lot of time to figure out, but is now a skill I can take forward into the workplace in a UX or creative design job when making prototypes.
Another big achievement for me during this project was going out and filming buskers for the video content in my app, and engaging in the fieldwork side of my project rather than gaining existing content from online. This was a challenge, and one small step into boosting my confidence to engage with the real-life people who would be involved in the usage and content of my application, an important part of UX design. This is also a skill I transferred when Guerrilla testing at different stages (paper, then digital prototypes) on my target audience, helping me gain vital feedback to amend, and progress with development in the right direction.
I stuck to my original schedule, and managed my time well throughout, allowing myself extra time at the end to properly finalise my app and polish it off by mocking up my phone screens, presenting it in a professional way in preparation to present, and put onto my website portfolio.
I have thoroughly enjoyed completing my app and feel I have gained new software skills, improved my UX and research skills, built confidence, and still learnt a lot about Manchester’s music history, even though my original plans slightly altered. I would love to develop Buskify even further, by conducting more research and user testing, eventually leading to the app being rounded enough to be coded and used to get people involved in Manchester’s modern music culture.
I am next hoping to successfully reflect my long research process within my presentation plans for the degree show, curating a simple yet immersive installation of my application and supporting media. I plan to involve projections, sound and printed advertisement, surrounding my interactive app. Details of these plans are included in my Unit X proposal.
Final Major Project / Unit X - Animated GIFS
For a finishing touch to my project, and something which could be used to advertise my app (on websites, my portfolio, or the app store), I created a set of animated GIFs. To do this I simply imported my After Effects video walkthrough into Photoshop and cropped it into different sections. Unfortunately the quality isn’t as good as I would like due to the amount of colours within the clips, meaning that I had to reduce the file sizes in order to export them appropriately for use online.
All together I created 8 GIFs which highlight all of the main features to my Buskify application:
Welcome screen logo animation
Home page like animation and comment drop down
Donating money to buskers drop down animation
Checking-in with buskers on the map page
Recording video content of buskers and upload settings
Reward wallet, opening gig ticket animation
Badge wallet, tapping to view what they represent
Leaderboard page load animation
These GIF animations also link to Unit X as part of the advertisement of my application, and could possibly be incorporated in my projections within my installation at the degree show.
Please click on each GIF to view it full sized.
Final Major Project - Finished Buskify App Link
Above is the link to my finished application.
You can open it in a web browser, or on your phone (please click the share button in the bottom toolbar, and click on add to home screen to test properly!).
It is designed to fit iPhones 6 and 7 and may not fit other device screens properly, but it will still function.
Final Major Project / Unit X - Video Demonstration of ‘Buskify’
Now that my app is completely finished, I decided to create a simple tap-through video to demonstrate how it works. I thought this would be a professional way of displaying my work during the final presentation, alongside sharing the link, or passing my phone around, to let people have a go.
To create this, I simply recorded my phone screen using Quicktime via my Mac, as I used the app on my phone to tap through the pages. After it was created, I opened the video in Adobe After Effects, and added a small ‘tap’ animation to all the moments where I tapped on my phone screen, to show where I was clicking in order to navigate to the relevant pages. This took a while due to the video ending up quite long, but the outcome looked great, and I was even considering using this video in Unit X to project into my room.
I finally exported my video by rendering it in Adobe Media Encoder, in 1080p so that it was the best quality possible. Once it was finished, I uploaded it to YouTube for easy sharing.
Final Major Project - Finished App With Final Improvements
Above are mocked up screenshots of most of my main, finished and updated Buskify application screens. I worked on the improvements based on the last Guerrilla test feedback which I gathered, taking into account what the target audience thought about the aesthetics of my first digital prototype.
Please click on the above images to have a more detailed look at the pages of my application.
Final improvements which I have made:
Login / Sign Up Layout: The feedback I gained stated that the initial login form pages were too boring and looked too form-like. To solve this, I removed the boxes from around the text input fields, and added simplistic lines instead. This made a huge difference to how these screens looked, making them appear more modern and app-like, rather than a website form.
Upload Profile Picture: Also, on the sign up page, I added an option for users to upload a profile image, as in my meeting with Andrea, she reminded me that the app needs to be user-run, allowing them to completely create their profile and edit it. This is because I, as the creator, could not maintain everything, and the app needs to be crowdsourced, for the profiles and video content.
Logo Animation: Participants stated that they wanted to see more animations and visual interactivity within the app, and so one of the first things I changed was to animate the logo on the welcome screen. To do this, I made it drop from above the top of the screen and bounce to land in position (like a mic drops). I feel this makes the overall introduction to the app more engaging for users.
Incentive For Users: In our tutorial, Andrea mentioned that I should advertise the key points that my app has to offer in order to create incentive for users to use my app, and also so they know what each page is for. To do this, I added a screen after the sign up page so that new users can read about the app’s key features. This is the fourth screen above.
Page Transitions: In order to make my app run more smoothly, I added fading and sliding transactions between each of my pages, so that the app felt more professional and didn’t simply flash from screen to screen.
Toolbar Colour: Users said that my app had too much orange and that it took the attention away from the content. So in order to make the videos stand out more and simplify it a little, I changed the toolbar colours to white and made the icons orange, instead of vice versa.
Like / Dislike Interactions: Now, when a user likes or dislikes a video, a thumb-up or thumb-down icon flashes, large, over the video to indicate to the user that they have successfully completed the interaction.
Home Page Details: One comment stated that the home page was too simple and cartoon like, and that more information should be shown without users having to open each video’s dropdown information box. To do this, I displayed a caption below each video, as well as how many likes and views each video has. Above each video, I also added small user profile images and usernames to indicate who has uploaded each video.
Notification Drop Downs: On the drop down notifications when a user earns a badge or needs to be made aware of something, they needed to be more visual to attract the user’s attention. To do this, I added icons to them.
User Comments: On the comments section below each video, I added an option for users to be able to now type a comment and post it, instead of there simply being other user’s comments. This makes the little features of the app more interactive, and makes the overall app feel more complete.
Notification Numbers: As you can see on the map pages above, when a user checks-in, or performs a task which triggers a notification, a number now appears over the notifications page button. This lets user’s know that they have a new notification, so they can then check what the app tells them to do next (e.g. to visit their profile to view a badge or reward).
Video Record Button: Everything was looking a little too orange and white, so instead of focusing on making the app overly simplistic, I realised that some features should stand out more. One thing I did was to make the video record button red instead of white, as well as making the notification icons coloured.
Badge Descriptions: When users earn badges for accomplishing certain goals, it was noted that they didn’t know what they represented. To tackle this, now when users tap on the badges, a fading pop up shows with a brief description of why they gained the badge and what it is for.
Top Toolbar Logo: Participants noted that the logo in the top toolbar looked too flat and small, and didn’t stand out enough. To alter this, I removed the microphone icon so that I could make the ‘Buskify’ text larger. I then added a background shadow to the text so that it had some depth and stood out more. I also changed the welcome page logo so that the microphone buttons were round instead of square, fitted in with the round features of the app better.
Busker Profiles: On the welcome page, under the log in and sign up buttons, I added a smaller button which says ‘I’m a Busker!’. This would be the link to the Busker’s version of the app, where they could log in, add their details and profile picture, and link their social media and bank accounts so users can donate them money. They would use their version of the app to turn on their hotspots when they are busking, so that the users could then check-in with them on the main version of the app.
If I had more time, I would create the busker’s version of the app to demonstrate how certain features would become activated on the user’s app when different buskers are checked in.
Please click on both links below to compare the changes I have made since gaining my last Guerrilla test feedback:
First Digital Prototype: http://wqv6p1.axshare.com/#c=2
Finished Digital Prototype: http://uuu71i.axshare.com/#c=2