Hello everyone the long awaited post is here!! Sorry for the delay I has gone back to my he country to celebrate Lunar New Year.
As we all know Gyaru was and still is one of the most important fashion movement in the history because it's roots of opposing the "good girl" and "submissive" societal views of women that Japan had imposed into them.
During 90's with Namie Amuro being the first idol ever to popularize the Gyaru culture created a huge wave of community in all over Japan which eventually created many subcultures under it, over the years gyarus blossomed for 2 decades heavily but around early-mid 2010's the culture slowly died because people were now really trying to shun them out of the society, gyarus was losing it's popularity and old gyarus were getting to age of finding jobs or trying to get married yet the culture is still alive. There have been multiple support and love coming from international fans too.
Egg magazine, which is holy grail for us gyarus followers is still up and running to this day <3
Today i'll show you just a little glimpse of modern gyaru. Hopefully this will help new followers too.
So let's start with how gyarus are usually seen, pictures below are gyarus from their peak eras so definitely from 90's to 2000's. They are all different subcultures but they all have one thing in common the eye makeup, gyarus were and are still known for their beautiful luscious eye makeup. They are what you call
They were our guide, our mothers and everything! Gyaru has always been the most supportive community to ever exist, over here women were allowed to cuss, they were allowed to be brash, they were allowed to have male friends without the judgement of two goody shoes with insecurities, they were allowed to wear clothes that liberated them doesn't matter short or modest.
People often forget that gyaru exists more than manba, agejo and kogal, few of the modest and lesser knows subcultures are amekaji and roma gyaru, although amekaji is is blue eyed perfect grass is greener on the other side take of American inspired fashion. Either way it is one of the most fun subculture to exist.
We as gyaru followers ow everything to these past mother figures, without them and without brands like alba rosa, D.I.A and MA*RS we and egg Magazine teaching us what? How? And why? We would never thrive in this era. We owe it to them all even after decades and decades the magazines, scans and tutorials on YouTube by the OG gyarus have done it all <3
The pictures below are the present models of Egg magazine. The last OG gyaru issue was stopped in 2014 which was Egg last physical print of magazine but in 2018 Egg came back as online magazine.
A lot has changed in gyaru world. Long gone are the days of owning specific clothing brand or even wearing clothes that resemble even the least of typical gyaru fashion. The only key point which hasn't changed is eye makeup because that is utmost necessary thing for a gyal to have.
Over the years of almost dying to again alive fashion culture the meaning of gyaru has changed a lot, from dressing like the OG gyarus we have now evolved to the whole "gal is mind" mindset, now in this era dressing up as gyal doesn't mean that much because you can still have pointy acrylic nails, iconic eye makeup, wear casual clothes and still be a gyaru.
These days even the gyaru slangs have changed so much like instead of poyo, atonsu, pachikoku now we use yarirafi, kyun-desu, daijuobu-so?, tobu-zo and so on.
Although there are egg models that still somewhat follow OG gyaru fashion like @ / mahiroisme (left) and @ / kae. 06256 (right) on IG.
By this post I just wanted to show that as time passes it is inevitable that everything changes and fashion changing is a no brainer. What is hate is companies capitalizing and making their own rules for lure in newbies gyals who would do anything to "fit in" and ring the nostalgia bell for old gyarus and all I have to say is that no, you don't have to spend 100-500$ on eBay trying to find the OG gyaru brands because you can definitely wear your own casual clothes and still be a gyaru because if egg magazine who raised whole generation of x gen, millennials and Gen Z of gyarus then who are we to judge them?
Although if you still wish to dress up like OG then I definitely recommend finding clothes that match the subculture that you want to follow for example I follow agejo, Tsuyome and kogal so I shop in Amazon, local stores, Instagram stores, I order clothes fr abroad the most helpful and fast way to do that finding a vendor and my vendors are all from Instagram. Hope this helps.
I will meet you all in my next post bye gyals <3
gummygunk
titsay
areudirty
discoholicmusic
pixelskylines
