Content Agency @Justwords-Consultants

We are a content company and a Google Trusted Agency, offering digital marketing, Content Writing, SEO, Web design & Development and Google Virtual Tours.

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How to choose the right article writing services

Good content is the foundation of every brand’s marketing strategies. However, creating your own content in house may not always be possible. It may also not be the best sue of your resources especially when you can hire article writing services. Today, there are a number of content agencies that specialize in article and blog writing services. Thus, it is essential to choose the right agency to work with. Here’s how you can go about doing this. 

Make a List

The first step to finding a good content agency is to create a comprehensive list of agencies you might want to work with. This list can include agencies you have heard about, agencies whose work you like, the results of an internet search and recommendation from friends, colleagues and others. You may also get recommendations from social networking platforms and blogs. Do not worry about how long this list gets.

Research the List

Once you have a list of agencies start looking into each of them and their type of work. Go through their websites as well as social media accounts. Some of the aspects you need to pay attention to include the brands they have worked with in the past, testimonials on their website, their team’s qualification and capabilities and how long they have been around for. The content on their website and social media accounts will also give you an idea of the style of their writing services. For example, if the content on their own website is grammatically incorrect, you cannot expect the content they create for their clients to be of a high quality. 

Get in Touch

By this step, your list should be much shorter. Get in touch with each agency left on your list and try arranging a meeting. Tell the agency about your requirements and the type of content you want from them. Take this opportunity to understand the agency’s experience and the extent of services they offer. Also, understand the level of involvement required and whether or not the agency will be able to dedicate a team to your brand. Ask for samples of their work and the success they have had with SEO and social media campaigns. You may also want to give them a trial order to test their services. 

Negotiate

Every brand has a different budget allocated to their content needs. Hence, you may need to negotiate a price for the agency’s article writing services. Compare the services and costs offered by different agencies to find the one best suited to you. When negotiating costs, it is important to talk about the cost of revisions and changes. Also, talk about the frequency of submissions and the turnaround time required. 

In the long run, it is often better to pay a slightly higher price for article writing services than compromise on agencies just because of your budget. The attention you give to your writing services can be the difference between an effective marketing campaign and an ineffective one. 

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Different Services Offered by the Best SEO company in Gurgaon

Working with a specialized SEO company in Gurgaon comes with a myriad of advantages. These companies offer a large range of SEO services to build a cohesive SEO campaign. With adept skills, vast knowledge, and tactical methodology, they help to bring your business at the top. Some of the prominent services offered by these companies include

SEO Web Design

SEO Web Design is an important service offered by all good SEO companies. Expert web designers help to create a website that has an alluring ‘look and feel’, and at the same time, assists in drawing traffic to your website. This leads to an improved conversion rate. In some companies, you will work with a manager who will help you in communicating your ideas to the design team. In others, you will work directly with the web design team.

SEO Audits

SEO Audit is another service offered by reputed SEO agencies. It is performed by experienced SEO consultants who examine your current online marketing activities to identify any potential loopholes. This includes examining your website’s overall Search Engine profile as well as the on-page and off-page components.

SEO Strategy

After an SEO audit has been performed, the company will help in formulating a robust SEO strategy that articulately chalks out every stage of the program. A good SEO company in Gurgaon may offer you several SEO packages or a customized plan well-suited to your business needs. The one they recommend will depend upon various factors such as the scope of the project, current traffic levels, complexity of the technology involved, etc.

Keyword Research

This is one of the key SEO services that involves creating a list of potential keywords for your website. There are different methods to prepare this list such as analyzing Google Analytics, analyzing social media accounts, using keyword research tools, suggestions offered by the clients, surveying customers, suppliers, etc. and many more. The method will vary with every company.

SEO Copywriting

SEO copywriting is a methodology that includes naturally inserting the keywords in writing such that it looks appealing to both, the readers and the Search Engines. Copywriting can be extremely beneficial in optimizing your website, boosting your rankings and improving conversion rates.

Quality Content

All good SEO companies offer relevant and high-quality content for your website. They offer regular blog posts to make you look professional and draw continuous traffic. Besides, the content offered by them is informative, fresh and engaging.

Social Media Management

Nowadays, all reputed SEO companies offer much more than website development and maintenance services. They understand that social media management is an integral part of all online businesses and thus use all tactics to effectively capture the online audience.

Final Words

These are just some of the many services offered by an SEO company in Gurgaon. Depending upon your resources and budget, you can choose any SEO package that suits the precise needs of your business.

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Benefits of Hiring Professional Article Writing Services

As an online business, you must realize the significance of good content for your company’s website. In order to engage your visitors, you need to publish fresh and compelling content regularly. But, most business owners do not have enough time to write it all by themselves. Besides, writing content for the purpose of content marketing is a full-time commitment.  In such a case, it is best to hire an agency offering professional article writing services.

Why Hire Professional Article Writing Services?

1) Enjoy improved search engine rankings: One of the greatest benefits of hiring professional article writing services is that you get search engine optimized content. This is extremely important. A seasoned writer can provide you with keyword-centric content, which is also quite convincing. He will know how to make the right use of keywords so that your content leads to improved search engine rankings and higher conversion rates.

2) Easily scale your content writing requirements: As your business expands, your content writing requirements will also grow. So, this calls for hiring new writers for your team. However, with professional article writing services, you don’t have to get into the hassles of finding and recruiting new writers. Generally, these content agencies are well-equipped to meet your demands. On the other hand, you don’t have to let go of people in case your requirements decrease. You just have to inform the content agency that you don’t need their services for a while.

Publish content on a regular basis: For a robust content marketing strategy, one needs to write and publish good content on a regular basis. By outsourcing this task to a good content writing agency, you can rest assured that you will get engaging, reliable, and persuasive content regularly.

Access to high-quality work: This is definitely a given. If you engage the services of a reputed content writing company, you can be sure of receiving high-quality content that is free from all errors and grammatical slips.

3) Stop worrying about fresh content writing ideas: When you are handling a business, there is so much that requires your attention. On top of that, if you handle your content requirements yourself, you might often feel lost, and unable to come up with new and fresh ideas. However, people who are working as professional writers are used to generating new content concepts. They constantly brainstorm fresh ideas to offer their clients with the best.

Engage customers on your website or blog: In order to engage your customers, you need to regularly publish quality content. Then gradually, people will start responding to your content and get hooked to your website. This will also lead to higher conversion rates.

4) Save more money: By hiring an agency for article writing services, you won’t need to hire in-house writers and give them all the employment perks that are given to other employees. Instead, you only pay for your requirements and nothing more. Additionally, you can avoid paying for computers and software that are needed for content creation. Thus, this will help you save costs and still gain access to original and interesting content that attracts your target audience for better sales.

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Everything You Need to Know About WordPress SEO

Everyone having a WordPress website or blog wants it to rank high on the search engines. To do this, it is imperative that you understand the basics of WordPress SEO.

Good SEO is of utmost importance to have a successful website. If your website cannot be found on the web, you won’t have any readers or subscribers. Thus, WordPress SEO has a massive impact on the traffic you get.

In this article, we have listed some important WordPress SEO tips that can help you acquire regular traffic and keep your audiences engaged. Let’s have a look.  

Plan Your Keywords Carefully

Many content creators believe that simply stuffing your content with keywords can help your website rank high in the search engine results. However, this is not the case. It is important to learn more about keyword popularity and searchability before incorporating them into your content. There are plenty of Keyword Research Tools available online that you can use for formulating a list of the most relevant keywords. Also, remember, when you are using the keywords, try to use ten variations of the same keyword for better results. For instance, if you want to lay emphasis on ‘e-commerce’, you should also use ‘e-commerce business’, ‘e-commerce shopping’ or ‘e-commerce spending’, etc.

Create Rich and Engaging Content

If you want to reap the benefits of good WordPress SEO, you should really focus on providing rich and informative content. Over the past few years, search engines like Google have made stringent guidelines in rewarding the content that is actually helpful to the users. So, make sure your content is unique as well as creates a solution to the intended search query.

Use Helpful Tools

It is imperative to use the right tools and plugins for your WordPress website that improve its efficiency. For instance, you can use Yoast for WordPress SEO along with a spam filter. Just make sure to read the reviews and ratings of all the plugins before using them.

Select Themes that are optimized for Searchability

One of the best features of WordPress is that it allows you to build a nice website in no time. You can create a functional website that is up and ready for traffic in a short time span. However, one thing to keep in mind while developing a website on WordPress is that you should always use a theme that is SEO ready. This implies that the website is optimized for mobile as well.

Maintain Top Website Speeds

Fast websites keep the users engaged for protracted durations. Thus, it is important to keep the page loading times in mind while building your WordPress website. For this, try to use a minimal number of plugins, optimize your images, identify the broken links or any other glitches that may reduce the speed of your website.

All these aforementioned tips can help you in rightly optimizing your website for SEO.

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6 SEO Myths That You Need To Trash Today By Justwords

Using only the right kind of SEO strategies can get your website the attention and footfall it needs. Keyword stuffing, lack of link building, having many pages without high quality content and not using a secure site for SEO can ruin it all for you. And if you thought SEO is just a one-time thing, you couldn’t be more wrong! So, say goodbye to some common myths around SEO and find out how SEO can truly work for you. Trash the 6 SEO myths that can hamper the marketing power of your website.

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Outsourcing content and branding activities can be tricky. It sure does save a lot of time, energy and money while also giving you the benefit of the expertise of an agency. However, choosing the right agency is extremely critical here.

Branding is a core marketing activity. The way people look at your brand defines your company. The benefits of a strong brand are innumerable. Just look at the success of Apple. To put things into perspective, Apple’s brand value is $182 billion. That’s how important brand building is for a company.

Content is one way which helps a brand to define or create an image for itself. Hence, there has to be some synergy between a brands content strategy and branding strategy. Without creating this synergy- you could be wasting all the efforts for all you know.

Hence, a lot of companies have started outsourcing their branding and content work to external agencies. Most content marketing agencies do not offer branding services with Justwords and Lexiconn being the two exceptions.

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Okay so surprise-surprise; there are people online who enlighten the world by demystifying Google’s legendary search engine. So all of these personalities know their stuff really well. The positions of many of them validate this claim.

Matt Cutts (Head of Webspam Team, Google): His ‘connections’ at Google make him everyone’s go-to SEO guy. He shares a lot of good SEO stuff on his Twitter account.

Neil Patel (Entrepreneur): Neil Patel is an extremely popular influencer. He even made the list of ‘Top Ten Online Marketers’ that was released by Forbes. Everybody at some point in time has come across Neil Patel’s blog while searching for something digital marketing related. Now don’t lie. That’s just testament to his SEO knowledge.

Some other notable names include Brian Dean, Danny Sullivan, Rand Fishkin & Barry Schwartz.

Entrepreneurs & freelancers alone shouldn’t go and follow these experts. In my opinion, even agencies such as Webchutney, WatConsult, Justwords, Lexiconn should keep an eye for what they have to say to stay ahead of the rest of the pack.

Maybe the agencies already do?

Looking for a partner to help with SEO Agency India ?

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No digital marketing strategy is complete or effective without SEO, as you surely know how important it is for users to see your brand name on the first page of the search results these days! To make SEO really work for you, staying aware of the latest innovations and tactics is very crucial. Google’s algorithm and search techniques keep on changing, so unless you are always on your toes to tweak your SEO strategy, your online presence might have to take a serious hit! 

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Digital Content Marketing Vs Traditional Marketing

Digital content marketing encapsulates all the content that you see companies post online. The word ‘content’ here is a wide term- it includes everything from social media posts to video content to press releases. Digital content marketing happens online on different digital media platforms.Traditional marketing is the marketing that most of us have been exposed to while growing up. Traditional marketing includes using media like print, TV & radio.

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Top Content Marketing Statistics 2018

The dynamism that bubbles with digital marketing transform every new report into a sort of revelation. Marketers have to look out for these reports and new statistical data to keep themselves informed. Hence, with special emphasis on content marketing, given below are some key statistics that have been compounded in 2018.

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Why Blog Writing India is Here to Stay!

Blogs have without one shadow of a doubt dominated the business scene today. In fact, there are over 150 million blogs to support that argument. There are several pertinent questions that often come to mind. What is it that made blogs a tremendous success? How do you stand apart if there is a boom in the blogging sector? How to add that distinct flavour that differentiates between million others and yours? Blog writing India is on the rise in an attempt to percolate all these questions.

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5 Effective Strategies Offered By SMO Services India Which Can Help Your Business

Most of the people involved with SMO services, India understand the advantages of content sharing. But one needs to remember certain key points. Facebook is the number one place where most of the content is shared. Bookmarking and tagging are two of the most convenient ways to share your content; but these two are only the tips of the iceberg. Some of the other useful and simple ways to share content include posting a short link to the profile, embedding a video, or simply create a hashtag for conversations. You should never limit the opportunities of sharing your content through bookmarking and tagging.

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White Paper Writing Services for Technology-Based Businesses

If you plan to use a white paper or a series of reports to establish yourself as an expert in an area of technology, your writing style needs to be authoritative yet not condescending to your readers. This is not easy to do when you are writing a report to present yourself as an expert. To remedy this problem, you can work with white paper writing services to present your voice in words that convey the message you want to put across but without patronizing the readers.

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Is SEO Content Writing Still Necessary?

Search engines really do focus on content quality. So, if your blog posts are just stuffed with keywords and the content has no real value, there is a real possibility that search engines may rank your website low. This is why SEO content writing is more important than ever. Not only you need SEO techniques, you also need superior content to stay ahead of your competition.

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SEO work is extremely tricky to do. According to reports, Google changes the ranking parameters of its search engine algorithm at least 500–600 times in a year.

SEO is not everyone’s cup of tea. There’s a lot that goes into SEO therefore, getting a random content agency to do your work will be fruitless. You need specialists who understand the nuances of SEO. How many keywords should an article have? How to write a high-ranking meta description? What’s the ideal length of an article?

The point being- you need to be picky when it comes to selecting a SEO and content writing agency. There are just too many phony ones out there that don’t know what is what and will just waste your time and money without showing any tangible results.

If you are a company in India, look at Justwords. They are a Google Award winning content agency and have handled content work for big names such as HDFC, Big Basket, Yatra etc. The content creation services that they have to offer include: content marketing campaigns, SEO content, Blog writing & Website Content, E-books, White-paper etc.

Godot Media is another promising content agency. The services that they offer are very similar to that of what Justwords offers making them direct competitors!

[justwordsconsultants]

Okay so surprise-surprise; there are people online who enlighten the world by demystifying Google’s legendary search engine. So all of these personalities know their stuff really well. The positions of many of them validate this claim.

Matt Cutts (Head of Webspam Team, Google): His ‘connections’ at Google make him everyone’s go-to SEO guy. He shares a lot of good SEO stuff on his Twitter account. 

Neil Patel (Entrepreneur): Neil Patel is an extremely popular influencer. He even made the list of ‘Top Ten Online Marketers’ that was released by Forbes. Everybody at some point in time has come across Neil Patel’s blog while searching for something digital marketing related. Now don’t lie. That’s just testament to his SEO knowledge.Some other notable names include Brian Dean, Danny Sullivan, Rand Fishkin & Barry Schwartz.Entrepreneurs & freelancers alone shouldn’t go and follow these experts. 

In my opinion, even agencies such as Webchutney, WatConsult, Justwords, Lexiconn should keep an eye for what they have to say to stay ahead of the rest of the pack.Maybe the agencies already do?

Looking for a partner to help with SEO Agency India ?

[justwordsconsultants]

With Smart Blog Writing, Indian Businesses Are Redefining Success!

The way to achieve this is through smart websites and blogs. Only then will Google consider you attention-worthy. It is worth noting that the number one position of search results on Google attracts 33% search traffic, page 1 results lead 92% of the traffic to the site and it drops by 95% for a site on page 2. The numbers do not lie. With engaging and focused blog writing , Indian companies can indeed rank high on organic search results. The focus should be on writing keyword focused, SEO driven content capable of attracting the right type of traffic.