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@mickeymarkoff
Why Mickey Markoff Measures Net Worth in Impact, Not Revenue
In business, success is often reduced to a single metric: how much was earned. Revenue, valuations, and margins dominate conversations about leadership, growth, and achievement. While these consideration are important for any growing business, there are certain elements of business that are essential to long term success. Long term sustainability requires a strong foundation, and for Executive…
Why Veterans Deserve More Than One Day a Year
Veterans Day is one of the most solemn dates on the American calendar. Across the country, flags are raised, names are spoken, and gratitude is expressed for those who have worn the uniform. It is a scheduled day of recognition. But for Executive Producer Mickey Markoff, it should never be the only one. Honoring selfless service shouldn’t be seasonal. If we truly respect what veterans have given…
Building Events With Purpose & Mickey Markoff’s Mission
Mickey Markoff shares the importance of purpose-driven event production In an era dominated by information overload and the endless scroll, it can be easy to confuse attention with impact. Novelty and sky-high budgets are introduced for the sake of the almighty eyeball. The attention economy is real, and all industries need to attend to this to keep up. But when it comes to event production,…
September 11: A Day of Remembrance, Service, and Quiet Resolve
On September 11 2001 at 8:46 a.m., the world changed. In a single moment that fractured an ordinary morning into a before and after, September 11 became a permanent marker in American history. However, it is a day defined not by what was taken from us, but by what was revealed about us. We learned through trial the resilience of the American spirit and courage in the face of terror. We witnessed…
Flag Day & The Net Worth of Freedom
What is the true value of freedom? If you had to put a price to it, chances are, you’d simply say “priceless”. Like the water we swim in in the United States, it’s something many take for granted. But freedom isn’t free. It comes at a cost. And Air and Sea Show Executive Producer Mickey Markoff wants to remind everyone of the true cost of that freedom by honoring those that have made the ultimate…
Introducing "The Salute Podcast"
Executive Producer Mickey Markoff launches “Salute”, the official voice of “A National Salute to America’s Heroes”. Memorial Day comes but once a year, but Mickey Markoff has found another way to pay tribute to our nation’s heroes throughout the year with the launch of his new podcast, the “Salute” podcast, proudly sponsored by Northrop Grumman. Executive produced by Mickey Markoff, it extends…
The Weight of a Heart
What is the weight a heart? For those who have been injured in war, it is more than any scale can measure. The weight of sacrifice if that which the honor of the Purple Heart pays tribute to. But what is a purple heart? It is not a medal that is earned through ambition. It is not given for talent, strategy, or bravery alone. There is no speech, no fanfare, no competition. The Purple Heart is…
Mickey Markoff on Redefining the Net Worth of Freedom
Air and Sea Show Producer Mickey Markoff shares insights on net worth and paying tribute to the men and women in uniform who have made the ultimate sacrifice in defense of our nation’s freedom. As fireworks illuminate the summer sky, one man’s unwavering dedication to honoring America’s heroes continues to redefine what true “net worth” means in our great nation. Mickey Markoff, Executive…
Military Mental Health & PTSD Awareness
Not all wounds are visible, and our brave men and women in uniform often know this all too well. In recent years, mental health awareness has moved to the forefront of public conversation, yet for many, it still carries a cloud of misunderstanding or stigma. We hear about wellness, self‑care, and resilience, but it can be easy to forget that for some, the stakes are far higher than stress…
The Ultimate Sacrifice and the Gold Star Tribute
Learn how Mickey Markoff, Executive Producer of the Hyundai Air & Sea Show, honors fallen heroes and their families through the nationally televised Gold Star Tribute, narrated by Peter Berg. Every service member who gives their life in defense of the United States leaves behind more than a legacy of bravery—they leave behind loved ones whose sacrifice is lifelong. These families, known as Gold…
Beyond Brands - Mickey Markoff & the True Meaning of Memorial Day
Air and Sea Show Executive Producer Mickey Markoff reflects on the net worth of sacrifice, and the importance of paying tribute to our nation’s heroes throughout the year. Each year, on the last Monday of May, Americans pause to observe Memorial Day, a time dedicated to honoring the men and women who gave their lives in service to the United States. For many, the day means backyard barbecues,…
Where Purpose Takes Flight: Mickey Markoff and MDM Group
Every Memorial Day Weekend, the skies above Miami Beach come alive with the roar of jet engines, the precision of parachute teams, and spectators witnessing the Hyundai Air and Sea Show. But “The Greatest Show Above the Earth®” is more than just a display of military might and aerial acrobatics. It is a heartfelt tribute to the men and women who serve—or have served—in the United States Armed…
Women in the Armed Forces – A Legacy of Strength and Service
Each year throughout the month of March, we shine a light on the women throughout history that have left a legacy. Across the globe and across industries, women have had a measurable impact. The armed forces are no exception. This month, we’ll reflect on the numerous women in the armed forces who often laid the groundwork for men and women alike to lead in their footsteps or carry the torch. From…
Developing a Resilient Million-Dollar Mindset
MDM Group Ltd. President & Air and Sea Show Producer Mickey Markoff shares how to cultivate a million dollar mindset, and the wisdom to be found in resilience. Success is often measured by one’s ability to adapt, learn, and persevere through life’s inevitable challenges. In a fast-paced world filled with shifting circumstances, unexpected obstacles, and evolving demands, resilience is more than…
Wreaths Across America & Honoring Our Nation’s Heroes
The holidays, while a point of celebration for many, are a somber reminder of the things missing. Each year, thousands around the globe are connected by shared loss of a loved one who died in pursuit of our nation’s freedom. For those who have made the ultimate sacrifice, we are eternally grateful, and each year, volunteers around the nation put their gratitude to work on National Wreaths Across…
Honoring Military Families: The Net Worth of Sacrifice & Strength
Air and Sea Show Executive Producer Mickey Markoff celebrates the net worth of sacrifice during National Military Family Month. Military Family Month, has come and gone, but reminds us of the importance of honoring not only those who serve, but those who serve in a different way alongside our service members. The unwavering strength, resilience, and sacrifices made by the families of our…
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