Last week I attended an event called Indonesia Tangkal Kolesterol by Kalbe Nutritionals which promoted Nutrive Benecol smoothies and cereals. They targeted people with hypercholesterolemia to consume these products which contained plant stanol ester and claimed that Nutrive Benecol might reduce blood cholesterol up to 7-10% about 2 weeks or 3 regularly consumption. Lots of elderlies were invited and enjoyed free cholesterol evaluation, also watched cooking demo and talk show about cholesterol.
Nutrive Benecol were offered as smoothies with several flavour variants such as blackcurrant, strawberry, lychee, and orange. While the cereals were available in veggie vanilla and chocolate flavour. More informations about this Nutrive Benecol are available in Twitter, Facebook, Instagram, and YouTube.










