The Freelance Scribe

Hi! I’m a freelance editor/writer who holds a degree in English. This blog will feature many resources for aspiring writers who want to break into the field of business writing/writing sales copy. I will also provide tips on marketing your freelance business and building a blog of your own! If you are interested in my content writing/copywriting services, please send me a message for rates!

[mysticalscribe]

The perfect copy has a goal - sell the product’s benefits, dull it’s weaknesses, but most importantly, talk like you own the brand yourself.

[murlsachi]

[mysticalscribe]

For any beginner copywriters on Tumblr!

[stayhungry-stayfree]

Spoiler alert: You will never reach a place in life in which you experience constant happiness or never experience challenges. What you can achieve is learning to find joy in as many moments as possible, fully embracing the good when it graces your life, and navigating the challenges life throws your way with greater ease. It all has its place; it all contains a blessing. Beauty can be found in every season of life. 

[ushabosu]

How to rank your website on google?

Off-page SEO is an essential part of a succesful online marketing strategy. It refers to any activity that is not directly linked to the site content but helps your website rank higher in search engine result pages (SERPs)

When you want to rank your website on Google, there are many factors at play. The position depends on many off-page factors such as:

- backlinks

- social media presence

- quality of content

—

Off page SEO is a very important part of online marketing. It deals with on-site activities like link building and social media optimization, as well as off-site activities like guest posting, building links to your site from other sites, and optimization of your website or blog to rank higher on search engines.

Off-page SEO is all about getting external websites to link back to yours. This can be done through many different methods such as guest blogging on related blogs and forums, by embedding links in your email signature, or by submitting articles for publication on other sites.

Off Page SEO is the primary method for increasing the visibility of a web site’s information in search engine results pages (SERPs)

—

Search engine optimization is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results - often referred to as “natural,” “organic,” or “earned” results. It is the art and science of getting traffic from the “free,” “organic,” “editorial” or “natural” search results.

In order to rank high on Google for keywords, you should focus on improving your website for those keywords.

It also includes link building - links from other websites pointing to your site; creating content that is different but still valuable for users; and providing social media promotion on various channels.

—

Off Page SEO: Why It’s Important and How To Do It

—

Off Page SEO: What It Is, Why You Should Use It, and How to Do

—

Complete SEO Checklist for Successful Link Building

—

Google is a hungry and ever-changing beast. Once you master the art of ranking on Google, the algorithm changes and you have to find a new strategy.

There are some basics principles that will help you rank your website in Google search results:

1. Write clean and readable content

2. Optimize your website for Googlebot with high-quality, relevant keywords that match your target audience

3. Include links to other articles or webpages related to your niche for backlinks

4. Include images on almost every page of your site, not just landing pages

5. Stick to what works - don’t be too experimental when it comes to the art of ranking in Google’s search results

—

This is a very important topic for every business. You need to rank your website on google first page to get the maximum visibility possible. This will help you get more potential customers and consequently increase your revenue.

This article will show you how to rank your website on google first page through off-page seo techniques like link building, content marketing and social media efforts.

1) Building links: Linkbuilding is a very effective way to improve your ranking on google search results page. The two most popular linking strategies are guest posting and reciprocal links. Guest posting can be done by sharing valuable insights with another blog or website on their blog post in exchange for a link back to your site or article in theirs. Reciprocal links are created by having two sites exchange links with each other, which can be

—

We all want to know the secret to ranking on Google’s first page. With the help of this article, you will be able to rank your website on the first page of Google.

There are a number of factors that affect your search engine ranking, and some are more controllable than others. The best way to rank higher in search engines is to have higher organic traffic and a high domain authority.

Organic traffic is all about getting people who are not coming from link building sources, but from a natural or organic source like good quality content links or press mentions which leads back to your site in order for it to rank better on google’s first page.

[wheeltalkonline]

10 Email Marketing Tips to Get the Most From Your Emails

You’ve probably heard the term email list by now. If you’ve been reading the marketer’s guide emails that you receive, you’ve probably seen an email with the subject line ‘This might be worth checking out’ at some point. The more emails you receive, the more likely you are to see one of them. Or, maybe you’ve seen some emails that looked like they had been written by someone who had a marketing degree and was excited to share their knowledge on the topic. You might even know someone who has written an email list. Either way, it’s probably time you started getting the most out of your email marketing strategy. Here are some tips to help you get the most from your emails.

Build an Active List

It may surprise you, but some marketers out there aren’t currently collecting emails on their marketing lists. In fact, according to a survey by Rex ref ID, only 40% of marketers currently have their marketing list actively engaged. If you don’t currently have your marketing list engaged, you can start to see a big difference in your email open rates and click-through rates.If you aren’t currently collecting emails on your marketing list, this should be a priority for your email marketing strategy. In order to make sure your list is as active as possible, you’ll need to do three things:

• Respond to email sign-ups and make sure they are engaged with your content

• Keep your subscribers on your list engaged with your content

• Send emails to your marketing list with any new products or services

Create Lead-Matching Emails

The best emails are the ones that lead the reader to want to learn more about your product or service. Some marketers use autoresponders to collect email addresses and then send lead-matching emails. If you don’t want to create and send these emails yourself, then you can also use tools like Mailchimp or Hubspot. One good way to create lead-matching emails is to pull information from your subscriber profile. You can find this information in your subscriber’s account.

Write Subject Lines that Hook Readers

In order for your email to make it onto a subscriber’s radar, your subject line must grab their attention. You can do this by using appropriate language in your subject line. For example, you might use an attention-grabbing phrase in your subject line like “How I made $1,000 in one month”. You should also use high-quality language in your subject lines. While your audience may be interested in your subject line, it’s important for your email to be easy to understand.

Don’t Be Afraid to Try Something Different

There are hundreds of email marketing strategies, so which one should you try? Although you should always stay within the email marketing guidelines, you can still be creative with your emails. You might try doing something different during your email content creation sessions. One example of this is using images in your email content. It’s possible that you’ve noticed problematic emails where images were used in ways that weren’t helpful. You can use images in your emails in a number of ways that can help your readers and build your brand.

Wrapping Up

The days of hoping your email list will grow are over. In order to be successful with email marketing, you need to actively engage your list with ongoing content and offers. You can do this by collecting emails on a regular basis, and then using those to send content-rich emails to your list. Your email marketing strategy can and will be successful when you begin building an active list, creating lead-matching emails, and using those emails to create powerful content. It can seem like a daunting task to re-engage your list. However, it doesn’t have to be difficult. Here are some tips to get you started.

Build an Active List

First, it’s important to respond to every email sign-up. This will help you engage with your list, and it will also help keep your subscribers happy. If you don’t respond to your sign-ups, then your emails will not have any content in them. You’ll have an empty inbox if subscribers don’t have time for your messages or they see them as a time suck.

Create Lead-Matching Emails

Second, it’s important to keep your subscribers interested in your messages. This means staying away from repetitive content, and it also means diversifying your content. You can diversify content in a number of ways. You can include information on different topics on a monthly basis, you can include interviews with your team members, or you can include blog articles you wrote and are promoting.

Write Subject Lines that Hook Readers

Third, it’s important to stay on top of your list hygiene. You don’t want to have people in your list who shouldn’t be there. In order to keep your list as clean and as good-looking as possible, you need to make sure your opt-in forms are working correctly. You also want to make sure that you are making sure that people in your list are keeping up with their subscriptions.

Don’t Be Afraid to Try Something Different

Fourth, it’s important to keep in mind that your emails can be more than one thing. You don’t have to be one-dimensional when you are writing your emails. One example of this would be using information on different topics in your emails. You can also create emails with images or blog posts.

Wrapping Up

It can be difficult to re-engage your list and keep them engaged with your content. It’s important to remember that email marketing is a long-term strategy, and it’s important to stay on top of your list re-engagement efforts. It’s important to remember that keeping people interested and engaged with your content can take time, but it’s well worth it.

[wetheurban]

Instagram.com/wetheurban

[postitforward]

Reminder ⬆️✨

[sitemammoth]

Quote of the Day!

[artsyacademiic]

1/20/2022

look at me posting for the first time in forever

[adimesaved]

Any marketing that uses electronic devices and can be used by marketing specialists to convey promotional messaging and measure its impact through your customer journey.

[seoacutis]

Services provided by digital marketing agencies

Digital marketing agencies offer a variety of marketing services. Some companies focus on one or two areas of marketing, and other agencies are big enough to handle any marketing job you could throw at them. Digital marketing services could include:

· Website design and development

· Email marketing

· Social media marketing

· Pay-per-click (PPC) advertising

· Search engine marketing (SEM) and search engine optimization (SEO)

· Content creation

· Increasing sales

· Building customer loyalty

· Building brand awareness

· Driving traffic to a website

· Engaging customers

For best packages contact the best digital marketing company in Kerala.

[mohosenaakhter]

6 Reasons Why Digital Marketing Is Important

Digital marketing is a valuable asset to your business’s growth and helps you establish an authoritative online presence.

In fact, 89 percent of marketers say methods, like search engine optimization (SEO), are successful. Additionally, methods like pay-per-click (PPC) advertising increase brand awareness by as much as 80 percent.

So, why is digital marketing important?

By investing in digital, you will help your business grow.

In this post, we’ll cover six reasons digital marketing is important to your business. Keep reading to learn more about why it’s time for your business to adopt an online marketing strategy!

1. You reach people where they spend their time:

With the growth of the Internet, more people are spending their time online.

Over 7.7 billion people use the Internet across the globe. It’s become an integral part of everyday life to conduct searches, check social media, and purchase products online.

Your customers are online, which highlights the importance of digital marketing. They’re browsing the web looking for your products or services.

If they can’t find them because you don’t have an online presence, you risk losing those leads to your competitors.

To drive the best results for your business, you need to build your online presence. You will reach more leads that want your products or services.

2. Your competitors are already doing it:

If you’re wondering why digital marketing is important, the answer is that your competitors are already using it. Many of your competitors have already taken advantage of all digital marketing has to offer.

They’ve created social profiles, adapted their website for SEO, and run paid advertisements to reach new leads. This reason in itself is one of the reasons why you should use digital marketing.

If you want your business to compete with others, you have to do what your competitors are doing and more.

By neglecting digital marketing, you’re already falling behind your competition.

Your competitors are gaining traffic that could be yours because you’re not investing in digital marketing. They won’t know that your business is an option and will automatically choose a competitor. You must invest in digital marketing to put your hat in the ring and get leads to consider your business as an option.

To keep up with your competitors, you must invest in digital marketing.

3. You can compete with larger corporations:

Competition is the hardest part of running a business. When you’re in a market with bigger corporations, like Walmart, Target, and Amazon, it’s hard to compete with them. They have a big name for themselves, which automatically draws people to trust those corporations.

You have a fighting chance against bigger corporations, which is why digital marketing is important to your business.

Your business can reach interested leads with the same methods as a larger corporation.

Methods like SEO and pay-per-click (PPC) advertising level the playing field.

With SEO, your site ranks in the search results based on relevancy. A corporation can’t buy its way to the top of the ranks. They have to optimize their pages just the same as a small mom-and-pop shop.

When you use PPC, Google ranks ads based on relevancy, too.

Even if a corporation bids twice as much as you per click for the same keyword as your business, it doesn’t guarantee them the top spot. They can’t buy a top-ranking ad spot because, again, the rank is based on the relevancy of your ad.

This creates the opportunity for smaller to mid-size businesses to compete with bigger corporations. If you can create content that is more relevant to the selected keywords than your corporate competitors, no amount of money will enable them to outrank you.

Digital marketing is a great opportunity for your business to compete with bigger companies to obtain more relevant leads.

4. You can target your ideal audience:

The ability to target your audience better is one of the most obvious reasons why digital marketing is important. Imagine being able to market directly to people who have an interest in your products or services.

With digital marketing, you can directly reach leads interested in your business.

You don’t have to hope that people will see your traditional marketing efforts and contact your business. With digital marketing, you can target your audience more precisely than traditional methods.

You can input important information about your audience and use that information to shape your digital marketing campaigns.

It makes it easy for you to reach the right people.

Let’s say your ideal customers are African-American men between 23-35 years old who are single and make at least $35,000 a year. You’re trying to reach this ideal customer on social media to get them to follow your business.

If you wanted to precisely target those characteristics, you could easily set those perimeters for your social media ad campaign. This would ensure that only the relevant people specified would see your ad.

You can segment your audience, too.

Let’s say you also wanted to target African-American women with the same characteristics.

You could segment these two groups to deliver a customized ad experience that is relevant to them. When you can better target people in your audience, you drive better results with your campaign. You’ll reach more leads that are interested in your products or services.

5. You can monitor your campaigns and optimize them for better results:

The importance of digital marketing is that you can easily track and monitor your campaigns.

When you invest time and money into your campaigns, you want to know that they are working. Digital marketing makes it easy for you to track your campaigns, which allows you to adapt and drive better results.

When you use traditional methods, it’s challenging to know the results of your campaign. If you run a TV ad, you may have to ask every person that comes into the store about what brought them to your business.

It would be a very time-consuming effort that could annoy people who visit your business.

With digital marketing, you don’t need to worry about bothering your audience.

Every campaign you run is trackable. You can easily track a campaign’s ROI and other indicators to see if it is driving valuable results for your business. You can see metrics such as impressions, clicks, likes, shares, comments, conversions, and more.

The type of metrics will depend upon the medium and what you want to measure.

You can easily set up your tracking system to monitor specific metrics for your campaigns. When you can track your campaign’s performance, it’s easier to fix it and adapt to changes.

Whenever you run a traditional advertising campaign, you typically can’t make changes until the campaign is over. It only benefits the next campaign you run, which can feel like you wasted money on the previous campaign.

With digital marketing, you monitor your campaigns as you go.

You can see if they are successful or need improvement. If your campaigns need improvement, you can make immediate changes and implement them at any point during your campaign.

You save money when you can make immediate changes. It allows you to get more out of your campaign and spend your budget more wisely.

6. You get an impressive return on your investment (ROI):

If you want to know the importance of digital media, look at the results it drives for businesses.

Online marketing strategies have an awesome return on investment (ROI). When you invest in these methods, you’ll get more out of them. Email marketing has one of the highest ROIs out of all methods.

For every $1 spent, you have the potential to earn up to $44 in return — an ROI of 4400 percent!

This is a great opportunity for you to grow and earn a profit from your marketing efforts. So, why is there so much room for a great ROI with these methods? It is very cost-effective to use online marketing methods.

This leaves room for a great ROI because you don’t have to spend much money to run a campaign.

It doesn’t cost much to run a PPC campaign or social media ad campaign, compared to some traditional methods, which allows your business to have an opportunity to grow.

[htxmarketing]

6 Rules For Business Success

There are many strategies that you can implement to help your business succeed, but what are they? Here at HTX Marketing Group, we believe the following 6 rules are some of the most important things you should consider when putting your marketing strategies in action:

Rule 1: Always Add Value

It does not matter if you are marketing a product you are selling or a service you provide to a particular kind of consumer; the offer you are marketing should always provide value to the consumer you are targeting. When determining the value you want your offer, product, or service to include, you need to ensure that you are targeting the correct audience that you want to get in front of. Rule 1 is important because you cannot provide value to someone who is not going to benefit from purchasing your product or engaging in your services. For example, if you have published an ad that is offering a free trial to test a product that is directed towards mothers with small children, you are offering a value (free trial or sample) of your product before they purchase. This ad’s audience that is offering a free sample or trial of your product should be targeting mothers who have small children since that is who this product is going to provide value to. It does not make sense to have your ad displayed to parents with adult children if it is a product directed towards young children, right? Always be sure your offer, product, service, and marketing strategies offer value to your intended audience.

Rule 2: Think Carefully Before You Publish

Copywriting does not come naturally to everybody, and that is okay. Have you proofread and examined your blog post, social media content, website content, and any other kind of media you publish for the public to see before it goes out? One typo or grammatical error could be a turn-off for your audience. The copy you utilize in your marketing methods (whether it is email marketing or a paid ad) should always be thought through carefully before it is published for your audience to view.

Rule 3: Be Creative!

We have all seen a company’s advertisements and rolled our eyes at how cliché it is. Being creative when marketing your product or service is important because nobody wants to see an ad that fits so easily in with others they view throughout their day when scrolling on their computer or cell phone. If you curate original posts and graphics to include in your online content or ads, your engagement will skyrocket compared to using stock photos or recycled material you found online. Do not be intimidated by graphic design. Embrace your inner creativity to boost your success

Rule 4: Do Not Hesitate to Go After What You Want

You know what you want when it comes to your business, your life, your family, and your security. Do not be afraid to take the risks that may arise when you are on your journey of going after what it is that you really want for your business and yourself. As a business owner, there may be risks that present themselves more often than assurances. If you allow the risks to control the way you operate, you run the greatest risk of all – slowing down your success.

Rule 5: Be Concise

Rule 5 applies to not only your marketing strategies but also applies to the way you confront the team you work with. Your marketing techniques should always be concise when you are advertising your product or services to your targeted audience. Without a clear and concise message, the consumer you are targeting may scroll past your ad, walk away from your booth, or not call your office to move forward. Always be sure that your marketing message is easily understandable for your consumers so they know what value your services and products will bring to their life. As mentioned earlier, rule 5 also applies to the team you work with. Clear and concise communication regarding expectations, execution, results, and how your team can improve will prevent any misunderstandings between you and your team. Clear and concise = easily understood.

Rule 6: Find Gratitude in Your Challenges

Every endeavor faces obstacles. Challenges that arise when working towards your goals may sometimes test your limits and make you want to pull your hair out but be thankful for those obstacles that do arise. We have all heard the saying “not everything in life comes easy,” and it is especially true for small business owners. The challenges you face will one day be your success stories of how you overcame those hurdles and made your business what it is today (or what it can be tomorrow). It may not always be easy, but it will be worth it.

If you are unsure of how to implement these rules in your business, HTX Marketing Group can help. Our team at HTX Marketing Group has the experience in following these 6 rules and will help you follow them to ensure your business succeeds to the best of its ability. Contact Houston's premier marketing agency to schedule your initial strategy call to see how our team can help yours! If you are ready to start following the rules, schedule your strategy call online or call us at [phone] today!

[mysticalscribe]

Hello! Are you looking for a professional copywriter to create interesting copy for your business? I’m here to help! I can guarantee you clean long-form and short-form copy that converts and sells, as well as SEO keywords/research to increase your companies online visibility.

Contact me if you have any questions about my portfolio or would like to inquire about my services!

Maetheeditor1: I will write converting copy for your lifestyle or beauty brand for $50 on fiverr.com

For only $50, Maetheeditor1 will write converting copy for your lifestyle or beauty brand. | Hi!Are you a business owner desperate for someo

[mysticalscribe]

Maetheeditor1: I will proofread your creative manuscript for $300 on fiverr.com

For only $300, Maetheeditor1 will proofread your creative manuscript. | Hi! Are you a writer looking for someone to get rid of annoying typo

Hi!

My name is Mae, and I’m a freelance editor on Fivver. If you require a proofreader for your manuscript, please check out my inexpensive rates!

Also, message me if you have any questions about my services or my experience as a proofreader!