Social Co-Pilot

"I'd like to say Twitter is like a bar, Facebook is your living room, and LinkedIn is the Chamber of Commerce." - BSStoltz

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Steve Jobs: 20 Life Lessons

As I read the tome on my Kindle, I highlighted interesting, surprising and relevant passages. Now, as I look back at them I realize that many help illustrate some of the larger lessons we can all glean from Steve Jobs’ remarkable life.

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4 Tips for Landing a Job in Social Media

It’s no secret that jobs in social media are becoming more prevalent in nearly every industry nationwide and even globally. A quick search on Indeed returns nearly 30,000 openings in the United States alone.But what might not be obvious is what, exactly, young professionals should do to position themselves for these emerging roles. And no, it’s not enough just to have a Facebook Page.During the last several weeks, I’ve talked with dozens of hiring managers who have recently filled these types of positions. Here are their top four tips:

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How to Create an Engagement Index

As an email marketer, it is vital to understand the overall engagement of your list of subscribers. While based on a single mailing it may be easy to view aggregate measures, such as unique click-through rate, often I find that many are not looking at such audience engagement measures over time.

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Google+ Overhauls Photos, Stream Control and Notifications

Google has added several new features to Google+ and improved old ones, with some of the improvements being among the most popular requests from users, the company announced.

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Apple Working On TV of the Future [REPORT]

Apple is hard at work redefining the future of the TV, and that future includes a TV set that supports wireless streaming, theWall Street Journal reports, citing sources familiar with the matter.