Social Sense

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Tech in Film

I saw 'HER' a few weeks ago and noticed that Joaquin Phoenix took the LA subway-of-the-future to my real-life hometown. Pretty cool to think of what could be. Fast Company posted this article with the detailed subway map from the movie - pretty cool! One can only dream for this to be LA's reality some day. 

LINK

Now, I haven't seen 'THE WOLF OF WALL STREET' yet but considering the nominations it's racking up I have a feeling it won't be disappointing. Anyway, the video in this article is an intriguing display of how much CGI surprisingly went in to creating the epic flick. Worth watching for 2 minutes. 

LINK

[socialsense-blog]

Facebook Will Launch Content-Specific News Feeds, Bigger Photos And Ads On Thursday

It's been confirmed that Facebook plans to introduce 'content-specific' feeds this week. These feeds include photos, music, most recent posts and the familiar "top stories." According to the social media giant, these feeds are an extension of the buried feeds they have been slowly developing. 

For more info, follow this link

Fortune: YouTube music streaming service launching this year

There's not a lot of info on this as of yet, but basically it seems as though YouTube is looking into launching a music-streaming service that will be available for free, with additional features offered through a subscription. The service is rumored to launch this year. 

Beats raises $60M to spin off ‘Daisy’ music service; may partner with Apple

It was announced today that Daisy has become a separate entity from the company, Beats. The music service is said to launch late this year. It's speculated that this service will provide more curated playlists instead of on-demand music streaming to separate itself from competitors like Spotify and Pandora. It is also said that they are in talks with Apple for a possible partnership. 

After Band of the Day success, app maker tries event curation with Applauze 

From the makers of the popular Band of the Day app comes a new app focused on curating events for users. Not only does this app find events,  it directly sells tickets to those events with the best prices available. 

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Experts diagnose a failed social network, Friendster, and determine that social media sites must rely on the strong connections their users share within their respective groups, rather than simply having an exceedingly high number of users on their platform. 

[socialsense-blog]

The startup has also added the Vine-like ability to stitch together multiple clips as part of a video project. “A big part of movie creation and storytelling is motion within a video,” Viddy president J.J. Aguhob told me. “Instead of a flat linear clip, there’s the ability to stitch together the passage of time… It allows people to be creative and tell a better story through video.”

Viddy Updates Its Mobile Video App With 30-Second Videos, New Filters, And Discovery Tools

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YouTube's in-house department Next Lab identifies YouTubers with great potential and teaches them how to market their channel in order to gain more subscribers. Next Lab has seen a lot of success thus far, even quadrupling one user's channel subscribers.  

[socialsense-blog]

The entire Oscars show is available for online streaming for the first time ever, and it's available on multiple platforms such as Hulu and ABC on Demand. Here's the catch: It'll only be up for a limited time, so if you missed the show, better go watch it ASAP. 

[socialsense-blog]

“I think national brands focus more on brand recognition and brand value rather than the brick and mortar of the smaller non-recognizable establishments,” said a brand exec who asked to remain anonymous. “If I own a small restaurant, I care more about you the consumer knowing where I am. If I am Sears, I just want you to shop at one of my stores, which I know you won’t have a problem finding.”

Why Big Brands Fell Out of Love with Check-Ins

[futureoffilm-deactivated2015012]

Every movie is actually a company. If we as filmmakers start thinking about our films as brands, or as companies, and as more than just products, we can start to get a lot more out of them.

- Michelle Soffen, Dogfish’s managing director

See how Dogfish Accelerator aims to become the “TechStars of Indie Film over at TechCrunch.

(via futureoffilm)

What say you, Tumblr? Agree or disagree?

(via vimeo)

[socialsense-blog]

Today's Social Media News

Virool Helps Anyone Get Their Videos to Go Viral

Useful for businesses of any size with a self-service advertising platform, Virool aims to help promote videos and make them go viral. 

Oscilloscope Labs Shares Latest Film on Vine — 6 Seconds at a Time

As another company experimenting with Vine, Oscilloscope has distributed their film, It's a Disaster, via 6-second loops on the platform.

Curalate introduces analytics for visual social media on Pinterest and Instagram

This tool provides a consolidated dashboard for Instagram and Pinterest analytics to measure the impact of photos.

Bloomberg wages ‘Made in NY’ campaign to boost Big Apple’s startup scene

The "We Are Made In NY" program launched today to support local tech startups. Bloomberg introduced a new website that helps these startups find the resources they need to succeed and thrive in the city.

Beck’s Latest Project Is the Closest Thing to Being On Stage In a Concert

Beck introduces us to a whole new way of experiencing music... online.

‘State’ Opinion Network Defines You By What You Think, Not How Famous You Are

An introduction to the new opinion-based startup, State.

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Trends in interactive design 2013

Trends in interactive design 2013 from Prophets Agency

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Slacker Radio unveiled its new design that has a focus on music discovery with the introduction of "Slacker Music Guide." 

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Taco Bell joins the list of brands jumping on Vine to advertise themselves and their new products.  

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Here’s the uptake: Twitter is clearly looking at increasing its mobile advertising juice, and these numbers provide it with some great ammunition to help with that goal. They basically indicate that in sum, users who prefer to access Twitter mostly on mobile are the perfect demographic for targeted campaigns, since they’re more motivated than most to see and take note of content, to create their own content (user-generated content is a key component of Twitter’s value proposition for advertisers, after all), and just generally prone to having their eyes on Tweets whenever they may be posted.

Twitter Study Shows Its Mobile-First Users Are Younger, More Engaged And Easier To Market To

[thenextweb]

The new pages will allow you to share a link to a venue out to friends who don’t have Foursquare, delivering a map, images, specials, tips, basic location info and more. This new page will allow people who don’t use the service to take advantage of all of the info that you would normally get as a user. (via Foursquare continues recommendation engine transformation with sharable media-rich pages for venues - The Next Web)

[socialsense-blog]

According to Technorati Media's report on digital influence, brand marketers are putting too much money into Facebook campaigns and not adequately identifying or tapping into key influencers.