#contentfirst

[tayyabansari]

50% SEO, 100% User that’s the real ranking formula.

Search engines evolve, but one thing stays constant: They reward pages users actually love.

Optimize for understanding, clarity, and intent not just keywords.

That’s sustainable SEO.

Tayyab Ullah Ansari

Digital Marketing & SEO Expert

[picturemorebusiness]

I am going to tell you exactly what several of my multimillion-dollar rainmaking clients did this past month to strengthen relationships with their current c...

Useful observations on what sells legal services. Note how little of it is “selling”. It’s mostly about providing value, improving visibility within relevant verticals, and most importantly building and strengthening relationships . Apropos of the most recent Legal Marketing Studio interview with Jason Myers, content is one avenue of reaching out to existing or potential clients in order to provide value and build or strengthen relationships. 

[picturemorebusiness]

Jason Myers of Flightpath joined me on the latest Legal Marketing Studio to talk about reframing content marketing as tool of business development rather than branding or marketing. I think this is an interesting take on the hows and whys of content; even if one disagree 100%, this conversation is an opportunity to reconsider how we look at marketing metrics, how we allocate marketing time and resources, and take a hard look at if we’re feeding the content beast usefully or unnecessarily.  

[pooja-patel934]

The Most Essential Part - Content

The ninth week of my internship was very plain and was spent finishing up the projects and making the final presentation video. I was also busy learning some front end coding and development for my next project where I will be coding a small game.  One thing that I have started to realize is that having a good relationship with the dev team helps a lot as a designer as they usually have very useful input on accessibility and colors and secondly, learning how to code not only helped me appreciate what the dev team does but also gave an insight into how to design. 

I will be talking a little about what we discussed this week in our weekly team meeting i.e. Content first approach in Design and Development. We discussed that the primary job of a website is to deliver good content and the design should be done based around it. As content development takes some time, we discussed on how we can have a proto-content that can be used to design as early as possible. This approach not only gives a start to the design team but also helps the content team to see where they have to change the content and/or make new content. There is no issue with using lorem ipsum; it is just that one can never gauge the text size or how the content will affect the design by it. In short, we do not need perfect content in our imperfect prototype, just something that resembles the real thing and not some gibberish that then will affect the whole design and flow. Not only the design gets affected but the dev team also has to change the whole structure of the code because of the new design changes. We discussed how I had made proto-content for a project called Sleep Diary so that I can start designing it as the content team could not start working on it immediately. The recommendations I made then helped the content team to narrow down the scope and come up with the content very fast. The content change did not affect my design or the dev team’s work. 

  Thus we concluded that Content is indeed an essential part of any project.

[khrismizer]

Content first

그러나 대부분의 경우 우리의 컨텐츠는 그다지 내실있는 물건이 아니다.

망할.

[fredericguerrier]

AnEventApart : ContentFirst http://ow.ly/a5Zzb WebDesign #UX AI

[hooraymobileweb-blog]

ESPN does a beautiful job keeping us up to speed on big games. All the important information is presented in the right order, the design enhances the experience by visually showing the current drive, and the feature set is extremely similar to its desktop counterpart.