Announcing: Eola CARES!
April 7, 2016
Eola Hills Wine Cellars announces Eola CARES, a campaign to donate $1 per bottle of sales of its newly released Patriot RED wine toward care packages for American troops stationed overseas. The public can join the effort in April and May, bringing items needed for care packages to any Eola Hills tasting room. A free wine tasting will be offered to those bringing in care package items (ages 21+).
Care packages will be assembled at the end of May with the help of volunteers, and then shipped to troops with an Oregon connection. Each care package will be filled with $15-20 worth of toiletries and food items. A list of sought-after items can be found in the tasting rooms and online at eolahillswinery.com/RED.
The Eola CARES donation campaign ties into the existing grassroots campaign called RED: Remember Everyone Deployed, where people wear a red shirt on Fridays to recognize military personnel stationed overseas. Eola is taking RED one step further by generating the funds to send care packages to those same troops.
About the wine
Eola’s RED American table wine – a blend of three varietals from three states, Oregon, Washington and California – was introduced in late 2015 with a screen printed bottle design in solid red. RED proved to be popular among people looking for a smooth, bold, and slightly sweeter red wine – currently a growing trend among wine drinkers.
The new “patriot” packaging for RED – featuring a red, white and blue American flag motif – was suggested by Steve Anderson, the head winemaker at Eola Hills for the last 20 years, and Army veteran whose ROTC scholarship made it possible for him to attend Oregon State University where he obtained a B.S. degree in horticulture.
RED retails for $20. A new product, it’s currently available only through Eola Hills’ tasting rooms and its online shop, at eolahillswinery.com.
About Eola Hills Wine Cellars
Celebrating its 30th year in 2016, Eola Hills Wine Cellars is the 5th largest winery in Oregon and proud to be locally owned and operated. Its three tasting rooms are located at the winery in Rickreall, on Third Street in McMinnville (both open daily, year-round), and at Legacy Vineyard in Salem (opens for the season on April 29, Fridays - Sundays). For more information, please visit eolahillswinery.com.
Suggested care package items
Toiletries
Sunscreen sticks
Dental kits: toothbrush, toothpaste, floss, mouthwash
Lip balm (sun protection a plus)
Tissue packs
Vitamins
Eye drops
Individually packaged razors
Travel-sized:
Shave creams
Foot powder
Hand lotion
Body and face wash
Hand, body and face wipes
Hand sanitizer
Food items
Beef jerky*
Energy bars
Mints, gum and candy
Dried fruits, nuts
Mac ‘n’ cheese boxes
Ramen
Canned cheese
Hot drink packages, e.g. cocoa, apple cider
Instant oatmeal
Cookies
Other
Beanie Babies
Bandana coolers/cool-ties
Hand warmers, toe warmers
Socks: black, brown, green, tan (not white)
AA batteries for night vision goggles and music players
Gift cards - online chain stores, Amazon or Kindle
Phone cards
DVDs
Playing cards, puzzle and game booklets
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* Note: No pork products, no alcohol allowed in the packages.