"Good Suggestions" ~ Good Design Company 💡
Do not be fooled by the simplicity of these campaigns, nor the quiet nature of the man behind its designs. This is but a brief disclosure of the mind of Manabu Mizuno, a #chief in the world of master #craftsmen, an #artisan in the elements of #design. He is one of Japan’s foremost designers and leading thinkers on the concepts of #Marketing, #Branding, #Aesthetics and their relationship with one another.
So make no mistake - If any work, of any kind, derives from the creative laboratory of Good Design Co, it is guaranteed to have a consciously well-thought out method of intent in its production.
Mr. Mizuno has a conviction to his forms. Instead of designing around the product, he chooses to represent their characteristics strictly as they are... #Standard and As-Is. The critical element in his branding is #Style, with an emphasis of the message relying heavily on #Paper and #Words - Using #typography to apply #Structure and #Form, allowing the rest of the object speak for itself. It’s not confusing, it’s not elaborate, it’s just simply #Refined and expressed with #Precision.
Now, in tribute to a milestone anniversary year, Mr. Mizuno is hosting a celebratory #presentation, an #exhibition of designs comprised throughout the company’s 20yr lifespan. Not only is this a mark of gratitude, this is retrospective manifest. It is commemorative look at a body of work which has made a determinate stamp on Japanese #culture and influenced #change throughout its course.
As an educator, Mr. Mizuno shares a voice to the art, teaching & inspiring listeners about the #relevancy of design. And in the end, it all really boils down to this one, simple statement*
“Of all the languages one can learn, Design is especially important. It’s everywhere. It is universal.”
*...we couldn’t have said it better ourselves.
——————————— Happy Anniversary ———————————
@manabumizuno_gdc @gooddesigncompany_official
Sincerely, Your friends at V.IE








