Yardley cosmetics ad (1972)
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Yardley cosmetics ad (1972)
November 1967. 'What do you think made Twiggy what she is today? Her eyes, right?'
US Vogue May 15, 1949
Katherine Cassidy wears a short coat, reaching from her neck to her thighs, made of Worumbo Polo Cloth. She completes the look with a felt hat, Wear-Right lambskin gloves, a cowhide leather bag, and Yardley lipstick in "Natural Rose."
Katherine Cassidy porte un manteau court, qui descend du cou jusqu'aux cuisses. En toile Worumbo Polo Cloth. Chapeau en feutre, pour cheveux courts, gants en agneau Wear-Right. Sac en cuir de vachette. Rouge à lèvres « Natural Rose » de Yardley.
Photo Serge Balkin
Unppular opinion: I have a weak spot for Sonic western drawing style.
Son't get me wrong. I like Japanese Sonic art. Especially Uekawa's art from early 00s. Rubber hose works great with a clearly modern design.
But
One thing I love about western art is the focus on volumes. You can clearly see them on AoStH and SatAM.
Also the expressions. Is not easy do make expressions out from conjoined eyes (actually, I never drew them. Not my cup of tea in my OCs).
(However this was the design I used to follow as child when I drew fanart...)
I can say the same for this style from Archie comics:
All roundy and soft.
In this specific case however is 100% Japanese. The reference come directly from Sonic Adventure 2 models:
And personally I can see why.
Japanese artists and Western artists approach art differently. They also have a different goal.
Through interviews and also through observation, I realize how they think.
Westerns normally think in 3D. Basic forms, sculpting... they rotate their drawing in their mind like a 3D model
Those character sheets show the emphasis on forms and volumes.
Japanese focus more on lines and arcs. I remember in one interview, a Japanese artist say: "If the horse you draw looks like a horse, you're good. If the horse is very accurate, is the ice on the cake, but it should not be your goal. If the horse looks like a car, you're in trouble!"
Both drawings are good but the western one tends to pop out more.
Now, Uekawa is a Japanese and his approach is Japanese. He is more western oriented that average Japanese artists, but his approach is still more Japanese.
Uekawa's sketch - basic lines are more to keep proportions right
Disney, specific study on forms alone to enhance volume.
Yardley, as a 3d oriented Western artist, used the models in SA2 instead of the SA2 art as reference for his drawing. For us this approach is easier. I think the result is lovely.
Yardley's Shadow dealing with the BSOD.
Gladstone Road, Yardley (Birmingham), West Midlands.
Twiggy Lashes by Yardley London, 1960s
yardley had such cute makeup ads in the 60s! i wish brands would advertise like this again
also jean shrimpton is serving face here……the og
Jean Shrimpton for Yardley, 1967.