Sounds Lost Under the Sea – Project Development
A beautifully animated 360° app set under the sea where users can make music by interacting with their surroundings.
Story/ Narrative approach
The app is from the point of view of the user as they explore their surroundings. They will have a guide in the form of a rainbow fish who will give the user a brief tutorial with basic instructions:
“Move your phone around to explore your surroundings”
“Click on the [pink clam shell] to make a sound”
“Tap the bubbles (notes) to make a tune”
The more objects the user interacts with, the larger their collection of different musical instruments and cool sounds will grow. After the tutorial, the user has free roam and is able to interact with all the objects in their surroundings.
When the user has experimented with many different sounds and instruments, different areas of the ocean (i.e. visuals) will be unlocked.
The user interacts with the objects under the sea (corals, shells, sea creatures etc.), which unlock different sounds, musical instruments, chord progressions etc. The user has the opportunity to collaborate with another user to play a tune together, or simply create a tune on their own. There is also the opportunity to record the tunes as well as creating samples which can be exported and saved.
The key is experimentation and to try all the different sounds and instruments on offer within the app – the more the user interacts with the different sounds and instruments, the more areas are unlocked and the more there is to explore – a sea cave, a sunken ship, the abyss…
This app is primarily for music makers and people interested in making music. Experienced or unexperienced, it doesn’t matter – this app is for all music lovers!
The app contains no adult themes and can be used by all demographics but, due to the technical nature of the app, would be more suited to 12+ users. Due to the colourful and artistic aesthetic of the app, it will likely to appeal more to female audiences.
Wider business/ distribution concerns
The app incorporates a lot of different elements which means it could be quite costly to create.
On the plus side, there is room for a transmedia experience via a website with forums for people to discuss their personal progress in the app and share their music creations.
There could also be a competition every month/ every few months for users to submit their music creations and have the public vote on the best/ most popular one to win a prize.