The College Reps are often the “it person” or “key tastemaker” on campus and are heavily involved in many campus and community activities. The College Rep position is an incredible way to learn all of the ins and outs of the music business, gain marketing and advertising experience and most importantly, take that first step in establishing themselves in the music and entertainment business.
Create marketing planners for various promotions on campus and at local lifestyle and music retail accounts
Educate students on new and upcoming releases while gaining immediate feedback over a short period of time
Establish relationships with activity committees, on-campus clubs, influential leaders, trendsetters and tastemakers in order to secure outlets for artist marketing ideas, events and programs
Maintain a database of lifestyle accounts for promotional opportunities Work closely with Local Marketing Reps and Account Managers to tie-in retail, mobile and online opportunities Assist Local Reps with in-store signings, merchandising venues, and store promotions
Work within the guidelines provided by the Head of the College & Lifestyle Marketing Department with the implementation of promotions, listening parties, and other related events Skills and competencies: Excellent written and communication skills Outgoing creative thinker Online social networking skills preferred Ties with school organizations and activities preferred Knowledge and passion of all musical genres a plus Strong work ethic and marketing skills
JOB REQUIREMENTS:
College Enrollment (2 course/6 credit minimum per semester, or participation in a degree-seeking program) Minimum of at least two semesters left before anticipated graduation date Must have access to a car, computer and camera
Additional Information
Universal Music Group (UMG) is the world's leading music company and is comprised of two core businesses: recorded music and music publishing. The company discovers, develops, markets and distributes recorded music through a network of subsidiaries, joint ventures and licensees in 77 countries, representing 98% of the music market. UMG also sells and distributes music video and DVD products, and licenses recordings, encouraging the legal distribution of music online and over cellular, cable and satellite networks. UMG includes Universal Music Latin Entertainment, the world's leading Latin music company. UMG's publishing company, Universal Music Publishing Group, is the world's leading publishing business; it owns and acquires rights to musical compositions and licenses them for use in recordings and related uses, such as films and advertisements. UMG also includes Bravado, its merchandising company, and Twenty-First Artists, its full service management division; and Helter Skelter, its live music agency.
Universal Music Group International is the division that manages UMG's businesses in countries outside of North America.
Record Labels
UMG's strength and legacy of music flows from a diverse family of record labels which include: A&M/Octone, Barclay, Decca, Deutsche Grammophon, Disa, ECM, Emarcy, Fonovisa, Interscope Geffen A&M Records, Island Def Jam Music Group, Machete Music, Mercury Records, Philips, Polydor Records, Universal Motown Republic Group, Universal Music Latino, Universal Music Group Nashville (which includes Lost Highway, MCA Nashville and Mercury Nashville), Universal Records South, and Verve Music Group.
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