seen + heard

a collection of interesting, thought-provoking, and/or just plain cool content. curated by @zachl

[zachlieberman]

Perspective is everything.

Credit to Wait But Why for the blog post and poster that help you keep it (perspective).

[zachlieberman]

Much as it might threaten our collective ego to admit it, the truth is that marketing isn’t rocket science

A nice reminder to simplify, and stick to basic principles in this breakdown of the 9 core elements of an EFFective campaign by Mark Ritson.

[zachlieberman]

We ask people to “think outside the box,” but we should be asking people to find more descriptions of the box and see what that causes us to remember.

Solid reminder from this HBR article on problem solving. There is no ideal problem statement. Instead, the most consistently creative people and groups are ones that find many different ways to describe the problem being solved.

[zachlieberman]

As you climb the socioeconomic ladder, you might be unaware that you will be leaving your empathy, compassion and charitable spirit below you.

A recent article in the Globe & Mail reveals lots of insight into how we are influenced by our socio-economic status, even unconsciously.

[zachlieberman]

The problem is not our pop stars. Our brains are wired to prefer melodies we already know.

Data on our listening habits is becoming increasingly valuable to the recording industry, but perhaps not so good for music - making it all sound the same. Yet, as explored in the “Dark Science of Pop Music”, we (the listeners) may partially responsible. 

[zachlieberman]

Comedians are not just joke-tellers, but truth-tellers — our intellectual and moral guides through the cultural debates of the moment.

According to Megan Garber in her recent piece in The Atlantic, Comedians have taken on the role of public intellectuals. And I couldn’t agree more.

[zachlieberman]

Perfection is for unicorns, and failure should not be feared, especially if you can leverage it as a learning tool later.

Good to know.

Source: Entrepreneur

[zachlieberman]

When complementary currencies are used for social purpose, they can actually pave the way for the democratization of money.

A discussion on CBC Radio of how alternative currencies are helping to solve key issues.

[zachlieberman]

We all know that the eulogy virtues are more important than the résumé ones. But our culture and our educational systems spend more time teaching the skills and strategies needed for career success...

An except from “The Moral Bucket List”, a nice New York Times op-ed by David Brooks

[zachlieberman]

The only thing more gratifying than accomplishing something you didn’t think you could do is to be thanked for facilitating that process in someone else.

Kudos to Victor Chang on this great, self-reflective piece.

[zachlieberman]

Before you are able to be good at something and do something important, you must first suck at something and have no clue what you’re doing.

Wise words from Mark Manson in "7 Strange Questions That Help You Find Your Life Purpose".

So simple, yet so profound.

[zachlieberman]

The collective gasp we utter at the thought of anyone getting wealthy helping those who suffer is the axiomatic conclusion of our Puritan ethos about mixing money and meaning.

If that quote doesn't intrigue you to look at this article then read it again.

[zachlieberman]

This. Is. Brilliant.

[zachlieberman]

This incredible social experiment turned advertisement for the Pilion Trust, demonstrates how hypicritical our behaviour towards the poor can be.

[zachlieberman]

Without humility, you are unable to learn.

A gentle reminder to those "I'm the smartest person in the room" types: lose the ego.

Source: New York Times

[zachlieberman]

Really cool closed-loop factory that uses Palm Sugar to produce 90% ethanol and syrup in rural Indonesia

[zachlieberman]

Openness to experience is consistently the strongest predictor of creative achievement

Curious to know what makes people 'creative'? This compendium from the Huffington Post provides a rich body of knowledge to explore.