Aimee L. Brock

By some cosmic coincidence, you've happened upon my portfolio. Welcome. Use the navigation bar above to view my portfolio, resume and contact information. I fancy myself a writer. As such, I'm always for hire.

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Publicity

Pop On The Clock 

Entertainment expert Chris Serico and guests put pop culture on the clock in this irreverent entertainment podcast.

Hosted by Chris Serico With special guest Aimee Brock

Click here to listen to the podcast.

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Publicity

18 Funny Women You Should Be Following On Twitter 

Featured funny lady on the popular news website and content aggregating blog.

Appeared on HuffingtonPost.com On July 18, 2011

Click here to read the article.

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BalancedComp

Creative concept by Blink Interactive Copywriting support by Aimee Brock

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verb [ICT] [hack] No, I Don’t Want to Join Your Mafia

Oh, look. My friend sent me a cow. And then another cow. And then an olive tree. And then a hay bale. And then 100 Farkle chips. And then a bumper sticker. And then threw a sheep at me. And then fought me on YoVille. And NO AND THEN! NO AND THEN!

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verb [ICT] [work] Five Tips for the Newly Employed

Starting a new job can elicit a mix of powerful emotions: from pants-crapping excitement to pants-wetting terror. Sure, it’s intimidating. You won’t be doing exactly what you were doing in the same way you were doing it with the people your were doing it. That’s a lot of change to process – and fast.

So, rather than being overwhelmed by your new surroundings, take a gander at these tips that will ensure your transition is as smooth as Ex-Lax.

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verb [ICT] [move] A Rally Call for Shocker Football

It’s no secret that I’m a KU fan. From my collection of Jayhawk-clad clothing to the bumper stickers that adorn my car to my numerous offers to bear Todd Reesing’s illegitimate children, you’d think that I bleed crimson and blue. Alas, I have a confession to make: Wichita State is my alma mater. I am a Shocker in Jayhawk feathers. Before you grab your pitchforks and torches, allow me to explain. Football.

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verb [ICT] [work] Welcome to the Unemployment Line

It sucks out there, job-wise. Take it from me. I spent the last couple months bouncing between the highs of following up on job prospects and the lows of doubting I’d ever see gainful employment again. Well, employment that didn’t involve, “Would you like fries with that?”

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Publicity

Twitter Wit: Brilliance in 140 Characters or less Edited by Nick Douglas

Content contributed by Aimee Brock

Click here to purchase your copy.

Sometimes, what happens on Twitter shouldn't stay on Twitter.

Twitter Wit is the first ever compilation of Twitter aphorisms and witticisms, celebrating a medium that has enabled millions of users to broadcast their lives and quips within Twitter's 140-character limit, thus reinventing wordplay in the tradition of Dorothy Parker and Oscar Wilde. This collection includes hundreds of the most memorable and hilarious tweets to date, demonstrating that inside every moment is a joke waiting to be written.

Everybody's twittering—from millions of regular folks to world-famous celebrities and writers like Ashton Kutcher, Stephen Colbert, Jimmy Fallon, Sarah Silverman, Penn Jillette, Neil Gaiman, Paula Poundstone, Susan Orlean, Russell Brand, Margaret Cho, Stephen Fry, Rainn Wilson, and Diablo Cody—they're all here, and all of them sharp as stilettos.

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Publicity

TWIPS Twitter-based comic collaborations

Illustration by Greg Williams Content created by Aimee Brock

65 million years ago, I would've been a crazy dinosaur lady instead of a crazy cat lady who wishes they were dinosaurs.

Appeared in The Tampa Tribune.

Click here to see more TWIPS.

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Editorial

Tips for Interns (from one who’s been there)

By Aimee Brock Appeared in The Wichita Eagle On June 18, 2009

I entered the advertising world as a lowly intern feeling very much out of my league. Even so, I jumped in and promised not to squander the experience.

A year and a half later, I’m a copywriter at the same agency. I made it out of filing-research-spreadsheet purgatory and now have a job that I love in an agency I respect. Not only that, I recently won Student Intern Marketer of the Year from the Wichita chapter of the American Marketing Association — an amazing honor. I feel obligated to impart wisdom to my intern brethren.

You didn’t take an internship to refine your copy-machine prowess; you’re working to understand your future profession. It takes effort on your part and the part of your employer to make sure both parties get the most out of this arrangement. So here are a few tips I’ve learned along the way.

Set goals not involving a hostile office takeover. An internship is more than resume padding; it’s a learning experience. Come into it with a list of realistic and achievable goals. Having something to strive for will make the experience much more fulfilling.

Communication is key. It’s easy to be intimidated by superiors. While their desks may gleam of genuine lacquered wood, any boss worth his bread will be open to communication. Set up intermittent meetings to discuss your goals, progress and lessons learned. This isn’t an airing of grievances. This is a constructive way to make sure you’re doing the best job possible.

Keep your eye on the prize. You won’t be an intern forever. But while you are, keep track of successes. Build a portfolio to show prospective employers you’re no dummy. And share your achievement with supervisors. You deserve credit for a job well done, even if it’s a head-pat and a “That’ll do, intern. That’ll do.”

Embrace your inner Pollyanna. There will be times when you want to storm out in a parade of expletives. Resist this urge. You’re the low person on the totem pole with a lot to prove. Sometimes that means doing grunt work. Rather than staring blankly at your computer screen and praying for the apocalypse, meet any task with enthusiasm and professionalism.

Find a co-worker counselor. It’s easy to feel a bit overwhelmed. So find someone further up in the pecking order to mentor you. Mentors will help you navigate office politics, give advice and explain things when you’re feeling a bit lost. Hint: Don’t choose the guy who still refers to you as “intern” after months of employment.

Come out of your shell. Don’t scoff at attending meetings, team-building exercises or company events. Keep an open mind — you may learn something and meet someone new. Moreover, it shows you care about your employer and co-workers, which may benefit you in future endeavors.

Accentuate the positives. Repeat after me: “I don’t know everything, but that doesn’t mean I know nothing.” While it’s important to not come off as a know-it-all, it’s equally important to highlight your talents. If you’re a writer, write on. A PowerPoint expert, more power to you. If you’re a managerial maven, manage like the wind. Your employer may decide that you’re exactly what they need.

Your internship experience is what you make it. If you keep a positive attitude and enjoy the ride, you’ll go further than if you don’t. Leave your mark. Burn no bridges. And, perhaps, someday you’ll have an intern to make your copies.

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Award

Student/Intern of the Year

Wichita American Marketing Association, 2009

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Publicity

Threadless.com Tweet-based, crowd-sourced Internet t-shirt

If I were a vegetable, I'd be a radish. Because I'm only kind of rad. By Aimee Brock

Click here to buy your own. I did!*

*Yes, I know that makes me "that guy." Surprisingly, I'm fine with it.

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Greteman Group eNewsletter Summer 2009

Creative concept by Greteman Group Copywriting team of Aimee Brock,  Todd Ramsey, Randy Bradbury, Deanna Harms, Sonia Greteman

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Publicity

Twitter Gives Rise to a Network of Amateur Comedians

By Rex Huppke Appeared in the Chicago Tribune On May 18, 2009

Sean Cusick, who teaches comedy writing at the Second City Training Center, said Twitter provides a sound training ground for comedic writing, largely because of its quick pace and immediacy.

"The creative process is similar to what we use here at Second City," he said. "It's rooted in improvisation. You're walking down the street and you say, 'Holy crap, this just happened,' and then you're Twittering about it. The best comedy tends to pop into your head."

That's what Aimee Brock -- known to her followers as "Aimee_B_Loved" -- has found.

"Sometimes you only have a 140-character thought and it's probably best if it's not expanded," said Brock, 24, who works as a copywriter at a branding agency in Wichita, Kan. "The type of things that people would worry about if you said them out loud are usually the kind of things I come up with."

Things such as this recent tweet: "Is it still illegal to kill and eat a panda? I'm asking for a friend."

Click here to read the full story.

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Spay-Neuter Kansas

Creative concept by Greteman Group Copywriting support  by Aimee Brock

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Wellness Works Campaign Royal Caribbean Cruises, Ltd.

Creative concept by Greteman Group Copy support by Aimee Brock

This set of six posters was designed to motivate a largely sedentary call center workforce to get healthy. Each poster provides tips to help get on track to wellness.

Because of this campaign and the fantastic work by management, Royal Caribbean won the 2009 Working Well award from the Health & Wellness Coalition of Wichita.

Sample Copy:

Back to Basics

Acting like a kid is not a bad thing. Take a walk. Do jumping jacks. Dance. Or just go outside and play.

Give Your Body a Break

In addition to the nasty number smoking does on your lungs, it can also lead to heart disease and stroke.

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Greteman Group eNewsletter Spring 2009

Creative concept by Greteman Group Copywriting team of Aimee Brock,  Todd Ramsey, Randy Bradbury, Deanna Harms, Sonia Greteman