Welcome to Commerciala Central!
Hey bestie get in here we're lovingly bastardizing commercial iconography
What is Commerciala?
Commerciala isnāt its own IP, in the vein of fandoms like Countryhumans. It is currently tiny and lore is still being developed.Ā If you tag your fic on AO3, please use "Commerciala." (It isn't a wrangled tag yet)
The Discord is live! 18+ Msg this blog for an invite or find us on Disboard
Mascots:
Mascots exist! They exist in the real world alongside humans as actual celebrities seen on TV, food packaging, etc. They are a distinct species that all fall under āmascotā regardless of whether they are apparently-human, animal, or object. They can also possess powers/abilities/afflictions relating to their brand, though these arenāt strictly defined. Their origin is also not defined.
Mascots turned human would be a Human AU of Commerciala like anything else
Interpretations of mascots as not being celebrities existing in the real world canon can still be included but would also be considered an AU (Alternate Universe: Non-Famous)
Fictional mascots (like the FNAF gang, as much as I love them) are not considered part of Commerciala, but feel free to do crossovers!
Brandhumans:
āBrandhumansā are humans based off of a brand in general. They are distinct from mascots. The brandhuman doesnāt have to be employed by the brand they embody, the point is that they're the personification of the brand. Their name doesnāt have to be the exact name of the brand to be understood as a particular brandhuman (ex: Wallmart = Wally Mart).
A company could have both a mascot and a brandhuman.
More abstract commercial concepts are also treated as brandhumans.
There are no canon brandhumans, each is treated similarly to an OC and all interpretations are valid.
Misc Blog Info:
My name is Friday (she/he, 30s), I'm the admin here! I'm a writer and artist who is just really passionate about playing with mascots and brandhumans like barbies. I want to create a community and uplift creators. In that spirit, I will always welcome being sent Commerciala art and fic posts to share with the world!
The essence of Commerciala is satirical, it is not meant to glorify the companies associated with it or promote any particular world view. Some creative works will paint these brands in a positive light, others will not, all are accepted and encouraged here.Ā This blog is anticensorship.
Commerciala and this blog are not affiliated with any of the brands represented herein. It is not for any financial gain. Representations of real-world brands, mascots, and intellectual property are transformative and covered under the fair use doctrine. The public works shared here do not reflect any actual beliefs and opinions related to the companies involved and are all purely fictional for entertainment purposes only.Ā
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