What’s behind a ‘Selfie’?
In December of 1998 I was able to taste, for the first time, what it felt to ‘chat’ with another person through a computer. This was only possible because of the Internet of course, but also because of the chat rooms that were created for this end so that people could connect and ‘talk’ without using their voices. It’s been almost 20 years and I can still remember my fascination for talking to someone in Philadelphia or Johannesburg whom I had never met, and whom I would probably never meet either. It felt as if the future had finally arrived.
‘Do you have a photo of yourself’?
Millennials may be surprised, but this question was a commonplace in most conversations during the early years of chat rooms – just as frequent as its equally anachronistic answer: ‘Sorry, I don’t have a scanner’. Almost twenty years later, not only do we have the possibility to take as many photos of ourselves as we pleased, but we have turn this practice into a real cultural thing.
NETWORKED VISUALITY The growth of the selfie culture – an arms-length self-portrait taken with a smartphone or a webcam with the purpose of being share in social media (Selfiecity 2014) – has led to a new level of online interaction in social networks. Indeed, a large amount of social media users – particularly adolescents and young adults – are nowadays using images as a way of building and sharing their life narratives (Vivienne and Burgess 2013). This phenomena is known as ‘Networked Visuality’ (Hjorth 2011), and its impact is such that a number of social media platforms such as Pinterest and Instagram were created specifically to foster (and take advantage of) this trend. Of interest, according to Selfiecity women take more selfies than men.
For another perspective on the Selfie issue, watch this very engaging TED Talk called ‘Me, my selfie and I’.
PRIVACY: THAT THING FROM THE PAST One of the major issues associated with the sharing of images photos and videos is privacy. Or I should say, the lack of privacy. Indeed, not everyone is happy about showing themselves in social media, with the potential of being seen my countless of curious friends of friends. In this respect, one may feel tempted to say something like ‘Well, then do not share those photos’. Fair enough, but what if it was not the actual person who uploaded that photo, and it was rather a Facebook friend? Moreover, what if you do not even do social media but you attend to a party, have lots of fun, and then you are tagged in a number of photos shared on Facebook?
In a focus group aimed at exploring the social media privacy issue, Besmer and Lipford (2010) found that incriminating evidence was one of the main concerns among participants. Specifically, people’s main fear was being caught by the camera when drunk. In a less serious fashion, people were also urged to delete photos of themselves uploaded by others where they were in an ‘unfavourable light’ (AKA ‘I look terrible!’) (Besmer and Lipford 2010). Interestingly enough, this focus group found that no participant related the lack of privacy with perceive unsafety (i.e., strangers stalking their profiles to gather information for potential crimes). Yet, it is worth noting that this last finding is not consistent with previous studies (see Athern et al. 2007). Finally, you may also want to watch the following social media experiment by Jack Vale (2013), which has a very powerful message for all social media users.
References
Ahern, S, Eckles, D, Good, NS, King, S, Naaman, M & Nair, R 2007, ‘Over-exposed?: Privacy patterns and considerations in online and mobile photo sharing’, In Proceedings of the SIGCHI conference on Human factors in computing systems, pp. 357–366, San Jose, California, ACM.
Besmer, A & Lipford, HR 2010, ‘Moving beyond untagging: Photo privacy in a tagged world’, Univerisy of North Carolina at Charlotte, viewed 14 January 2018, <http://dmrussell.net/CHI2010/docs/p1563.pdf>.
Hjorth, L 2011, ‘Mobile spectres of intimacy: the gendered role of mobile technologies in love – past, present and future’, in R, Ling & S, Campbell (eds) The Mobile Communication Research Series: Volume II, Mobile Communication: Bringing Us Together or Tearing Us Apart? Transaction Books Edison, NJ , pp. 37-60.
Jack Vale Films 2013, ‘Social Media Experiment’, viewed 14 January 2018, <https://youtu.be/5P_0s1TYpJU>.
Papadoupoulos, L 2015, ‘Me my selfie and I’, TEDx White Hall Women, viewed 14 January 2018, <https://www.youtube.com/watch?v=lAdOeP6d3pQ>.
Selfie city, 2014, viewed 14 January 2018, <http://selfiecity.net/>.
Vivienne, S & Burgess, J 2013, ‘The Remediation of the Personal Photograph’, Journal of Material Culture, vol. 18, no. 3, pp. 279-98.
The concept of networked visuality has been more prominent since the rise of the selfie culture. Do you recall the song Let Me Take A #Selfie? That’s what it reminds me of.
The impact of the selfie trend in the 21st century is extensive; so much so that Kim Kardashian produced her very own coffee table book of her selfies; title Selfish.
[image] World stage 2015
References:
Michael Donel 2014, Let Me Take A #Selfie - Official Music Video - The Chainsmokers, 11 March, viewed 16 January 2018, <https://www.youtube.com/watch?v=yN1xomBlhSA&ab_channel=MichaelDonel>.
World stage 2015, ‘Kim Kardashian Selfish Book’ [image], Kim Kardashian’s Book is dumb & selfish’, World stage, viewed 16 January 2018, <http://blisstree-2012-stage.com/2015/09/kim-kardashians-book-is-dumb-selfish/>.
An excellent post! Love the personal touch at the beginning in which you mention chat rooms in the early days of digital media, I concur that the privacy issue is of concern. Someone such as myself would be extremely uncomfortable with their image being online as I don’t even partake in photos if I can help it. Just not comfortable in front of a camera. So if someone was able to manage a photo that I was included in, I would not be happy for this to be posted online!










