Motor Home
BRIEF
Design of an innovative solution for the gathering of market research data in remote areas. The project will require the customisation of a mobile vehicle to fulfil the physical and social requirements of data collection from the public, considering the practical, emotional, aesthetic and brand requirements this raises.
MODEL PROPOSAL
The interior of the van will have a very approachable and fun feel to it with the use of bold and contrasting colours such as, orange, purple and green. This type of aesthetic will attract a wide demographic and create a less corporate atmosphere for both interview and home space.
At the front of the van, there will be the kitchen unit and bathroom unit. The kitchen unit is made up of three separate parts: the base unit which will serve as the sink with the fridge/freezer underneath it, a middle component that serves as a cover for the sink and a counter which will be able to slide up and down, and a top cupboard unit for storage and a space for a 3 in 1 microwave (grill, oven and microwave). All these units will be made out of particle board with a thermo foil finish and will be 1 third the width of the van to give more space for the bathroom, which will be separated from the work area of the van with a sliding door. The bathroom is made out of revolving modular aluminium units to ultimately save space and create a more innovative design rather than using common separate bathroom components. Each unit will have a different function, e.g. the bottom unit will be the toilet, the second will be a sink, the top unit for the shower head, and others for basic storage. These all run up an aluminium post that serves as a cover for water pipes and water storage.
The back half of the van will have a small platform, made from cross-laminated timber with an ash veneer, that serves as a seating area for six when conducting market research. Underneath, will be the double bed, which is accessed by opening up the floor of the platform. This saves having to roll up a mattress and storing it when not in use or using a type of foldable camper bed that creates clutter in the work area. It is simple and quick to access/hide. The seats will be polyurethane square stools with will be purple/orange in colour. This shape makes them easy to move around and stack when not in use. Each will also have an indent in the face of them to store an iPad which can be taken out by the clients when required to answers surveys etc and put back to allow them to charge. This idea makes it more conventional for both client and employees so that iPads do not need to constantly be passed back and forth, and stored elsewhere to charge.
