I think "Bad Writing on Purpose" is a misnomer.
And people focus too much on it.
First of all, I really don't understand why people were surprised by the cliffhanger. Everyone was talking about how Neil said season 2 was going to be "quiet, gentle, and romantic" but nobody noticed that he also, on multiple occasions, wrote that season 2 was not the sequel he and Terry plotted, but what needed to happen to get the characters to where they needed to be at the start of what they plotted as the book sequel but would now be season 3. He was always completely open that season 2 was a bridge, and after reading it here and there before season 2 came out, I for one knew that season 2 would most likely end with a cliffhanger.
I mean, I surely didn't know we would get OFMD-ed, that was indeed a surprise, but I knew there would be a cliffhanger. Why didn't you?
Now I have read ariaste's famous 15 000 word essay. I find her theory quite brilliant. I don't think she will be (totally) right about it, it's too specific and too reliant on her assumption of how the Book of Life works. I also disagree with some of the details of what she calls "bad writing". Especially Maggie might just be portrayed as a dork neurodivergent. And some of her visual "clues" already turned out to be simple homages. (Not "The Crow Road", though, I think. Yes, Neil and Terry were friends with Ian Banks. But he has written like 40+ books, why choose THAT one, the one that deals in part with people solving a mystery by going through old documents, just after we are shown that Aziraphale keeps diaries and definitely leaves them in the bookshop when he's going to heaven? Even if we ascribe its first appearance to the famous opening line which Gabriel reads aloud, why show the same book a second time, mid-frame?)
Also, yes, I disliked that Aziraphale's & Crowley's new first meeting put them on the wrong foot with each other, when their meeting in Eden had established them as kinda instant co-conspirators from the very beginning. The same with Crowley in the Job episode being the one to introduce Aziraphale to worldly pleasures instead of him discovering them on his own. But that is sometimes what happens when you learn more about characters from new canon, sometimes it doesn't fit your established headcanon. You either roll with it or you choose to ignore that part of canon.
But I do think she is on the right track. And the most important thing that ariaste pointed out is still the missing/unsatisfying payoffs and the unfired Chekov's Guns, which I am pretty sure is the very reason this season felt so "off" for most of us and why ariastes theory found so much resonance. But I wouldn't call that Bad Writing. I would call that at most Weird Writing Choices. Especially if
you view the whole of season 2, the bridge season, the quiet gentle and romantic interlude, as one. giant. setup.
Having Aziraphale use his never-before-mentioned halo as a deus-ex-machina option to defeat the demons in his bookshop is a weird writing choice. Especially when we know we have a literal Chekov's - Derringer - Gun hidden somewhere in there, which is not being used. Mentioning the Book of Life several times and have it be of no consequence, Crowley even doubting that it really exists, is another unfired gun. The Nazi-Zombies, which are somehow left to their own devices and never mentioned again, could be a Chekhov's Gun - and I feel a lot better knowing now that yes, the living dead are apparently part (a sign?) of The Second Coming.
But it isn't bad writing. It is setting up season 3. It has always been about setting up season 3. We got a nice, little, quiet gentle and romantic, fan-fictionesque Ineffable Bureaucracy main plot to go with it, but that was never the raison d'etre for season 2. It's main purpose was always to set. up. season. three.
After all, most paraphrasings of "Chekov's Gun" speak of acts. If a gun is shown in act 1, it has to be fired in act 2. If a gun is shown in one act, it has to be fired the following. If we look at Good Omens as a 3-act-story, with one season being one act, then all the Chekov's Guns were shown to us in act 2, and are not required to go off until act 3 - meaning season 3.
All of you who dismiss this and go "no one ever wrote bad on purpose just to fix it in the next season, why not accept this season was just bad" are missing the point, because you fixate on the "bad writing on purpose" misnomer. It's not bad writing. It's delayed gratification. It's setting up a payoff over more than one season. Which you can absolutely do if you have a plan, if you know where your story is going. It is what everyone still seems to expect from J.J. Abrams, even though we should know better by now. His setups never pay off, because he sets up things he never intends to resolve, never even has an idea about how they could be resolved, and keeps getting away with it. And yet, the overwhelming presence of his shitty writing in media has probably screwed with our expectations from mystery shows, which thanks to him are not very high. But I truly believe that Neil Gaiman (and John Finnemore, a frickin' COMEDY writer, for whom the setup-payoff concept must actually be like breathing) are both simply better than that windbag. There will be a payoff. Only later.
I believe we will come back to the halo. Aziraphale's Derringer Gun will be fired. The Book of Life will have meaning, even if it is different from what we might theorize. The Zombies will at least be mentioned. And I think even the weirdly framed and then forgotten Eccles cakes will make another appearance. We will have an actual, big-stakes gen plot next season. Aziraphale & Crowley will be stopping another apocalypse. It will have to do with Crowley's "all of us against all of them" line from season 1. It will have Anathema & Newt (I remember one Tumblr ask before season 2 where Neil was asked if they would come back for season 2, and he answered no, but they would hopefully be in season 3), and I personally think they're gonna regret burning that second book from Agnes. Crowley & Aziraphale will not have much time to talk about their relationship or to feel sorry for themselves, as a lot of fans seem to expect. This will not be fan-service, this will not be fan-fictionesque. The bigger picture is the second apocalypse and once again saving humanity, and saving earth. Doing that, Crowley & Aziraphale will find common ground again, they will find each other again. They will end up in their shared cottage in the South Downs, openly in love, and everything will be ok. I don't know exactly how, and I don't want to speculate too much, because that almost always ends up with me being disappointed by how canon actually turns out.
But I believe in Neil Gaiman. I believe he cares. I believe he might even care more about "Good Omens" than about any other of his creations. And I believe in the Brilliance of John Finnemore. I don't believe that he would have let Neil get away with these setups without real payoffs if he didn't see the point of them.
(And if Amazon and their greedy CEO/shareholders are the reason we won't get a third season, you'll hear about me in the news, I swear. 😡)
