Do what people need, not what people want
Empathy
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art blog(derogatory)

PR's Tumblrdome
Game of Thrones Daily
trying on a metaphor
AnasAbdin
dirt enthusiast
Sweet Seals For You, Always
i don't do bad sauce passes

titsay
styofa doing anything
noise dept.
ojovivo
TVSTRANGERTHINGS
Misplaced Lens Cap

Product Placement
KIROKAZE

tannertan36

@theartofmadeline

#extradirty

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@iuex
Do what people need, not what people want
Empathy
UOL Ad_Lab
UOL project to the new communication of the advertising team.
Link to access wireframe on browser
Ícones Paulistas
A iconographic set from the architecture of São Paulo.
It doesn’t occur to most people that everything is designed
Bill Moggridge
Acorn Investment - iPhone 6 Plus Screen
Sketch based prototype.
I have an specific problem when I am running and using my IPod shuffle: My finger always slip to the central play/pause button instead of changing tracks. Because of the proximity of the buttons and because my finger get a little inaccurate because of the impact of my steps, my song selection get a bit hard. I draw some variations to the buttons possition and interactions, for example the volume became a slider, not a button, in a away that I can run + skip songs without pausing it.
A naive designer
When I decided to be na UX Designer I want to learn and help people, more than show knowledge.
I choose UX when I realize that in my nature, even when I know something, I ask people what they know, think or how they see the world.
Ask people how they wash their dishes, how they prepare to travels, what they feel when they see a van gogh paint, and you will find out that there ir so many diferent ways to absorb information, that you will realize that is the situation that defines the way things work to users.
With diferent perspectives and point of views, you will push yourself to keep asking and desiring to learn more and more.
You need to keep a little bit naive when working with UX and ask to users and stakeholders, many why´s as a four years old child would do. This will build the path to answer the correct questions.
UI Elements
Buttons, Check boxes, Radio buttons, Progress bars, Categories, Comments, Switches, Icons...
UX Report - Quantitative & Qualitative metrics
These reports was developed by the Baby.com.br P&D team to help us to guide our backlog prioritization.
Not only numbers from Analytics tools was used, but we also collected user feedbacks and also we have a weekly meeting to share the A/B tests results with Developers, Product Owners and stakeholders.
It became a "save the date" meeting. Everyone have something to say, because we count with everyone to help us to get the report data. This way, many insights was generated based on what we did, can do next.
The greatest thing: Everyone was thinking on users first. Not only to deliver a great product, but to deliver in fact what people need!
Metal Pedal
A little study of the bicycle icon and the New York Knicks jerseys font (that I love).
Sketch based layout.
The ability to simplify means to eliminate the unnecessary so that the necessary may speak
Hans Hofmann
Studies - Diamonds at Sketch
Use Sketch became a impressive task!
Everytime you use it you see how BohemianCode made a ultra-complex tool very easy to use and intuitive!
It is pure design to turn something with so many features, resources, and tools in something fast, comprehensive and even better: eliminates the hard part about PhotoShop (find components, organize and discover features).
Landing Page Wegether
Design of the Wegether landing page (a students social network) used to get new users and show the main features to the incomers.
DropDrive - Crossing DropBox and Gmail interface
Prototype based on Axure.
Watches UX
Look this watch:
Imagine it in your wrist.
Imagine you need adjust the time.
If you use this watch in your left arm, you can see the clockwise, without took it off your arm.
Now, if you use the watch in your right arm, when adjusting the time, your hand will cover the watch.
So what?
When you buy a watch, you don’t buy it to right or left hand. So why we have different experiences to the same function?
The hand movement in the tiny crown can be hard and not precise while you turn the piece with your hand in front of the dial.
Digital watches changed a little bit the experience of adjusting time. You don't have the crown, but now you have buttons on both sides of the watch. Sooner or later your hand will cover the watch.
I Tried to discover why 99% of watches have the crown at the right side, and nobody has and ultimate answer. Some says because this attend to tha majority of the population who is right handed.
But, why, we need to choose make a watch to right or left handed? Nobody ever wondered make a watch that the crown is up or down the dial?
Yes! Somebody made it:
Awesome isn’t it?
Typical russian solution: Simple and effective! :)
And now we have the smart watches, that allow user to select the dial orientation:
I am thankfull to companies that have great UX teams, like Apple, that let consumers customize the Iwatch features, allowing them to use it on the right or left wrist.
I don’t know why they insist on a crown when you can set up the time on the display. Maybe it gives an elegant visual to iwatch and kept a watch characteristics...
But I still preferring the watches with the crown above the dial. People that use watches everyday know that the crown can hurt your wrist sometimes. Don't matter if you use it on the right or left hand. It will bite your skin. And that's reason enough to have the crown in a less usual place.
Design, good or bad, is a vehicle of memory
Paul Rand