Liaa

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[just-liaa-01]

Is blogging still relevant in the age of TikTok and Instagram?

Hello Tumblr people! Have any of you ever thought about the issue I outlined above? Have you guys thought is blogging still useful in this day and age where are TikTok and Instagram popular on the internet nowadays? Well, in my point of view, blogging is still relevant in the era where TikTok and Instagram widely used, and it is also continues to be a platform for content creator to create and share their information. Despite this, it has changed significantly since it was established.

Have you ever thought ‘What is Blog?’

Well, I am one of the few people who doesn’t know anything about blogging too at first. Lets get in to the history of blog first. Swarthmore College student Justin Hall is credited with creating the first blog, Links.net, in 1994. However, it was not considered a blog at the time... Simply a personal webpage.

Then, in 1997, Jorn Barger, blogger for Robot Wisdom, the term “weblog”, which was meant to describe his process for “logging the web” as he surfed the internet. The term “weblog” was simplified to “blog” in 1999, by programmer Peter Merholz. A blog was originally a personal online log or diary where someone could share information or their views on many different kinds of topics. The information was provided in reverse chronological order, with the most recent post appearing first. A blog is now a frequently updated website or web page that can be used for personal or professional purposes.

What's a Blog & Why You Need One

Thinking about creating a blog? Learn everything you need to know about what a blog can do for your company.

While the rise of social media has caused some to declare that blogging is no longer relevant, the truth is that blogging is very much alive and well. There are more blogs than ever before on topics ranging from fashion and travel to politics and entertainment.

Nowadays, blog is mostly used by blogger to share their content, idea, and new information that they get with others. Media flexibility is one of the key points why I personally think that blogging is relevant in this age of TikTok and Instagram. As we all know, Instagram and TikTok support photo and video format only while blog can have a mix of text, image, videos and everything in it. As a result, blogs may be utilized to transmit the message much more efficiently by using numerous media types. With blog the blogger have more control over your platform's design and functionality.

Other than that, for people in business, blogging may be a strong marketing tool. They can market their goods or product through blog post for their client or consumers to stay up to date with their product updates. Blogging is an important component of any digital marketing strategy; it may boost leads by 67% and generate up to 97% more connections to your website. Visitors are drawn in by entertaining blogs that are well-written and give useful information. An amount of 61% of web users in the United States have purchased something after reading a blog. Bloggers can acquire the trust of their audience by continuously generating quality material that answers common issues and delivers credible information. Customers are more willing to conduct business with brands they trust, which can increase conversions and revenue.

Why Blogging is so Important in Any Digital Marketing Strategy

The creation of relevant content for attracting visitors and excite existing customers is one of the most important benefits of blogging.

Blogging can also boost your creativity and also sharp your critical thinking. To add on, it can also help people better their personal and professional life by sparking fresh ideas, discovering new perspectives, and thinking outside the box. But back to it again, every social media platform has it owns advantage.

With that said, what are your thoughts? Is blogging still relevant, or has it lost its fame?

[just-liaa-01]

Has the Covid-19 pandemic changed the public perception of gaming?

People, I won’t trust you if you said you don’t know what gaming is or even what game is. Even my 3 years old cousin plays games. But, anyway as you might have already know, game is an activity that one engages in for amusement or fun, it could also be called as a sport which would involves your skills, knowledge, and a bit of luck, where you attempt to win against an opponent or solve a challenge while sticking to set rules. In today’s world, there are tons of exciting and fun games created. It comes in many different genre for example, narrative, adventure, action, puzzle, shooters (FPS and TPS), real-time strategy (RTS) and even horror games if you are brave enough to play one.

Okay, you might be curious, am I actually into games?

Well, my answer is YES! You could say that I’m a hardcore gamer. I used to play for 8 hours straight with my team members. As you can see from the screenshot above, yes I’m flexing my M4 Glacier right there. That’s know as Player Underground Battle Ground (PUBG Mobile). Most of my ranking achieved during the pandemic era where I have so much extra free time being lock in home all day. I usually sleep around 7 am to 12 pm pulling an all-nighter to fighting for a higher ranking. To an extent my body aren’t feeling well due to lack of rest and inconsistence sleep schedule. But do I learn from it? Haha, you wish, I’m still a night owl even now.

But trust me, when you’re in the gaming community or you’re playing game, you’ll find a new you and new friends who would surprisingly click even if its your first time meeting them.

What is the public perspective towards gaming now?

A game is an activity or sport in which the object is to overcome an opponent or solve a riddle while following a set of preset rules. Usually, this takes talent, knowledge, or chance. This demonstrates that it can assist you in solving problems better in addition to helping you pass the time when you're bored. Like television programs, music, or physical activity, games can help some people cope with what’s happening in their daily life.

Based on my research, to offer these gamers a voice and to learn more about how games have affected their daily life, Qutee, a data-driven platform, conducted a survey. In their 2018 study, 4,500 polls were cast, 835 people were polled, 95% of whom were between the ages of 18 and 34. Discussion subjects included community, stress, friends, fun, issues, and the positive effects of gaming on society. According to the polls, 89% of respondents think gaming is good for society, 44% think that increased emotional health is the main advantage, and 93% disagree with the media's representation of video games and violence. (Show - Let the show begin, 2022).

So you might be curios on how did gaming actually change the societal perspective? It seemed to have happened so smoothly and easily. Technology had already contributed to the rise in gaming, but celebrities elevated the genre. In 2018, Drake broke the record for the most concurrent viewers on a Twitch stream by playing Fortnite alongside Ninja. Similar to how kids copy their parents' or guardians' actions, we frequently use role models and well-known celebrities as examples of how we should act in social situations. Video games become popular in modern society because of celebrities and other influential people.

Gaming has gradually gained acceptance in the society over the years. It is now considered as one of the careers that one could pursue. But this takes a lot of dedication, patience, trainings, and also talent to become a professional gamer.  This is not a career for everyone, even if gaming is your passion. As a matter of fact, professional gaming, or Esports, has grown to be a major industry with an estimated $1.5 billion in income by 2023. This is astonishing considering that, before the outbreak, people criticized professional gamers. (Singh, 2021).

This acceptance and improvement is what we love to see.

That being said, if you had the chance, would you pursue a career in gaming?

Thanks for reading, Anyeong my friends. See you!!

Reference

Singh, A. (2021). How to Become a Successful Professional Gamer? – UoPeople. University of the People https://www.uopeople.edu/blog/how-to-become-a-professional-gamer/#:~:text=Professional%20gaming%2C%20also%20called%20Esports,career%20isn't%20for%20everyone.

Show - Let the show begin. (2022). Show - How Society’s Views On Gaming Are Changing. https://www.show.gg/how-society-views-gaming/#:~:text=The%20polls%20showed%20that%2089,to%20video%20games%20is%20unjustified.

[just-liaa-01]

Are media representations of fans as ‘weird’ and ‘overly emotional’ fair? What is your own experience of fandom?

Yow people! Im back with a new topic again! Are you guys excited, please be excited. Don’t make me the only person excited to talk about this. So my chingu we are back with topic on FANDOM. Yeayy!!

Its regarding FANDOM gosh I’m so excited! I love this topic so much as I am a part of the kpop fandom community. Yohooo! This time, I'm exposing myself since, well, why not? Most of you are aware of what fandom is, I assume. But I guess some might still not know what that is, so I’ll explain it briefly later to you guys. Talking about fandom. Which fandom are you in? Mine is a Kpop Boy group named Seventeen.

So, lets begin with what is fandom?

Ayoo how to explain it briefly ahh? This might be a bit long but trust me you’ll understand what fandom is by the end of this blog post. If you are still confused please do some research or come to me ill help you or I might also bring you to the world of kpop hehe.

Strictly, for those who live under a rock or are just uninterested in things like this. If you guys feels like I’m judging you guys now. Well yes, I am. Hahahaha don’t be too serious. Fandom is a group of people who support groups or individuals regardless of the genre. Unbeknownst to you, everyone is a fan of something whether it’s a sport, music or movie. The word FANDOM is a community which is complex and diverse. Everyone has different preferences, dislikes, and perspectives. In addition to many other wonderful qualities, we are diverse in terms of gender identity, sexual orientation, and color. We come from a wide range of nations and civilizations as well.

Even though my interests might not be of interest to you, I'll still tell you. Like I care hehe.

As I was growing up, I was exposed to a wide range of experiences. From being addicted to video games, to music, and also martial arts sports. However, music is the one that has stuck with me the most after martial arts sport. I start discovering the Korean music industry Kpop when I was in primary school at the age of 11 years old. I started with watching a Korean Drama To The Beautiful You released in 2012. That was the beginning of Amalia’s journey in the K-Drama, K-pop world. Language is not a barrier to ones interest. I’m proud to say that I have watch probably hundreds of K-Dramas and hundreds of K-pop songs too till todays age. But this one particular boy group that catch my attention by their song is Seventeen. I've been hooked by their upbeat songs and beats, entertaining choreography, and overall vibe up till now. I adore them so much as how they keep training from zero to winning a Daesang Award yesterday at the Mnet Asian Music Awards. They also teach me that giving up is not an option. You have to keep trying as a failure is a beginning of a success. I could spend all day talking about them. I've poured countless hours and dollars into my favorite bands and products. I don't regret it, though.

But often why does the media often portray fans as ‘protective’ and ‘obsessive’?

No matter what you're a fan of, society and the media will always interpret you in the way that they want. It truly depends on you, though, therefore it doesn't rule out the chance that some fans will be regarded as such.

The question is, do I consider myself as one of those? Probably no, I do love my boys so much but not to an extend where I would be so obsessed and be overprotective. Since fans come from a variety of nations and backgrounds, it is to be expected that some would behave differently than you would prefer. chasing them, intimidating them at airports, and ultimately turning into "sasaengs." "Sasaengs" are devoted followers who stalk or act in ways that violate someone's privacy.

Fan sign events are supposed to be happy occasions where fans can interact with their idols. Unfortunately this isn’t always the case During the Seventeen Fan signing event. Reported that a sasaeng fan got angry at Joshua, a member of the group. She started trowing objects at him making everyone present there in shock. Her actions brought the entire event to a halt, and a manager had to walk the fan out of the stadium and immediately escort her away from the the Seventeen group members. (Koreaboo, 2018).

Of course, the industry has seen a lot of other incidents, but this is one of the most well-known from the recent past in this group history. This has demonstrated the terrible potential of obsessed fans.

According to a news report by Soompi, Woozi said: “We prepared this song because we wanted to express our gratitude to the fans.” (Omar, 2018).

A true fan is someone who respects their idols space and privacy while still supporting them. That concludes my analysis of this week's topic. Remember, you could be a fan of anything but be a respectful and responsible one. See you next time chingu!

References:

Koreaboo. (2018). Koreaboo. https://www.koreaboo.com/lists/13-disturbing-stories-sasaeng-fans-went-far-1/ ‌

Omar, A. (2018). (Showbiz) SEVENTEEN boys give Thanks and share quirky stories. [online] NST Online. https://www.nst.com.my/lifestyle/groove/2018/02/333737/showbiz-seventeen-boys-give-thanks-and-share-quirky-stories

[just-liaa-01]

Can crowdfunding build a community for creatives?

Wassup people, I am back again with a new topic.

Online platform is a place where people could post anything they want, anytime they want weather it is trustable or not.

But hello there, it's another day, another new topic, and today we're going to examine whether or not crowdfunding build a community for creatives people.

Crowdfunding? Huh what’s that?

Crowdfunding is a technique used to raise money for a project or business by asking many people to make small donations, usually online. It's an alternative for people, companies, or groups to raise money from the public instead of going through conventional channels like venture capital or bank loans. (Investopedia, 2023).

Startups and expanding firms most frequently use crowdfunding as a means of obtaining alternative funding. It's a creative approach to finding capital for fresh project, ventures, or innovation. Moreover, it might help you build a community around your product. Additionally, you can obtain new clients and valuable industry insights by harnessing the power of the internet community. (Internal Market, Industry, Entrepreneurship and SMEs, 2023).

But then, you might be asking how does this crowdfunding actually works?

Well crowdfunding works by the website that facilitate communication between fundraisers and the public are known as crowdfunding platforms. Pledges of money can be made and gathered using the crowdsourcing website. Crowdfunding sites typically charge fundraisers a fee in the event that the campaign is successful. Crowdfunding sites are supposed to offer a safe and user-friendly service in exchange. There are many type of crowdfunding sites for example, peer to peer lending, equity crowdfunding, rewards-based crowdfunding, profit-sharing, hybrid models, and debt-securities crowdfunding, and also donation based crowdfunding. (Internal Market, Industry, Entrepreneurship and SMEs, 2023).

A really comical initiative that was funded came from a person who wanted to develop a new recipe for potato salad. Although he only had a $10 fundraising target, 6,911 backers helped him raise more than $55,000.Investors with as little as $10 can choose from hundreds of projects. A portion of the money received through crowdfunding websites is used to fund the sites. (Investopedia, 2023).

The two most common applications of the phrase are for crowdfunding carried out by individuals who have encountered an emergency and by startup enterprises hoping to launch a new product or service.

Back to main question, can crowdfunding build a community for creatives. My answer is a YES! But dear people, this is just my opinion don’t come to me please. But do let me know if your thoughts are different from mine. I would love to read your thoughts. Write it in the comment hooman, don’t be lazy haha.

As we all might have already know, the market for crowdfunding is still growing. As new platforms and models emerge, it becomes increasingly difficult to distinguish between crowdfunding and well-established business strategies.

Regardless of what we do for a career, we are all creative beings. We are all drawn to art, whether or not we work in the creative industries. Life is expressed via art. It is for and about everyone of us since it is a vehicle for expressing all the emotions of life.

Since art is a reflection of society, all artists secretly feel obligated to make a positive societal contribution. Every artist wants to present their thoughts to the world. But the only things that typically operate as a barrier to most of the concepts and fantasies that arise in their heads are the money or the investments.

Through crowdfunding, a large number of people contribute money for a project or endeavor, with each contributor giving a set amount for a set amount of time. Crowdfunding is primarily a financial tool, but it has many advantages and can rapidly advance your cause. Although it may seem like any other fundraising endeavor, trust me when I say that it is much more than that. A passionate and invested audience is much more valuable than money. Getting funds through crowdfunding can significantly aid in making your idea scalable. You can quickly target potential investors and audiences with a worldwide reach. (Vibrnz.com, 2023).

Scholars in the fields of business, management, and economics began investigating crowdfunding due to its potential to bring economic upheaval. Economists work to determine how crowdsourcing can be utilized to collect information about the willingness of consumers to pay. (Hui, Greenberg and Gerber, 2014).

To sum up, the main goal for crowdfunding is not just raising money it is also to bring the community together in helping each other. It helps in helping the needs to realises their dreams and even safe live. Through rewards, transparency, trust, and ongoing contact, crowdfunding may create vibrant communities that will shape the course of creative endeavors in the future. Crowdfunding campaigns that are successful have the potential to establish enduring relationships between creators and their viewers, leading to a devoted fan base that persists well beyond the original project. (Bendig, 2017).

So, any thoughts on this topic chingu? See you guys in my next blog! Don’t you dare miss it out. Anyeong my chingu!

[just-liaa-01]

Is public health campaign on Social Media more of a one-way communication than conversation? Let’s dig into this!

Yow what sup tumbler people! It’s been a long time right my people, well you guys won’t miss me for these few coming days. And I’m back with new topic today.

First thing first, do you actually enjoy exercising? How often do you exercise in a week of time? Well, on my part, I do enjoy exercising but I only like certain exercises. Yeah, I’m picky. You can say that, I’ll admit it.

Hmm public health?

Do you guys know what that public health term stand for? Public health is the study of preserving and enhancing the health of individuals and groups. This is achieved by encouraging healthy lifestyles, doing research on the prevention of illnesses and injuries, and identifying and responding to infectious diseases (CDC Foundation). This is especially important during the pandemic era where everyone’s life might be in danger. The citizens were instructed to wear masks when they are outside and to wash their hands often.

To tell you the truth, the MCO had turn me from an ambivert to an introvert who had a hard time to even go and ask for direction or other. The MCO had not only affect the individuals but also the country and even the global economy which get a big hit in it. But thankfully it is slowly recovering and rebuilt now. In addition, a lot of strange items and trends gained popularity. The one I remember the most is the Dalgona coffee. I tried making it several time, after a few fail attempts finally I achieved it. If you love coffee and also has a sweet tooth, try it I am sure that you’ll love it.

Public Health Alert Through Social Media

Since its creation, social media has been crucial to the spread of news, but during pandemics, its importance is increased. Since its creation, social media has been crucial to the spread of news, but during pandemics, its importance is increased. Subsequently, the majority of nations created their own apps to monitor COVID instances both domestically and internationally. Social media platforms that connect doctors, patients, and the general public have the potential to use crowdsourcing knowledge for public health surveillance. Since data were not obtained using any conventional technique, organizations such as the World Health Organization's (WHO) Global Outbreak Alert and Response Network also rely on online sources for current surveillance operations.

The platform's potential to identify disease outbreaks is enhanced by its well-timed disease surveillance region. In order to investigate or take action in the case of alerts, media and techniques referred to as user-generated information and real-time information surveillance of various public health outcomes, such as influenza, foodborne illnesses, or heat alerts, can identify cases of infectious diseases more quickly. (Sushim Kanchan and Abhay Gaidhane, 2023).

The practice of social media campaigns has developed more quickly than theory and conceptualization. There are theories of communication, and these can help us understand why individuals use social media and how messages are spread. (Kite et al., 2023).

Disorientation related to mental health might also result from spending months alone at home. Cautionary tales about triggers! The pandemic era saw a rise in suicides due to stress, loneliness, or a sense of impending doom. In order to pass the time during this trying period, society had to find new pastimes. In contrast to other years, there has been a rise in the use of social media sites such as YouTube, Netflix, and others. Mobile games, online games or games in general start being popular as people have so much free time and doesn’t know what to do. People also begun a home workout routine to kill their time and also to live a healthy live at the same time.

It was undeniable difficult period of time. More and more health campaign are carryout during the hit of pandemic in order to safe the nation mental and physical health. Which result positively. Now the pandemic is over and everyone is back to their daily life routine as usual. Its been a hard time but life must go on. “Yesterday is history, tomorrow is a mystery, today is a gift of God, which is why we call it the present.” (Bill Kaene)

Bye guys. See ya next time.

[tzeming-janice]

Is blogging still relevant in the age of TikToks and Instagram?

This is a discussion-worthy topic in the realm of digital marketing and content creation, where social media platforms like TikTok and Instagram have become incredibly popular and have changed the way people consume content online.

Instagram, created by Kevin Systrom in 2010, has attracted over 1 billion active users who love connecting with others through shared photos of their lives (Blystone 2022). Instagram's success can be attributed to its user-friendly interface and emphasis on photo and video sharing, which fostered deep user engagement, not only for personal entertainment but also for business.

TikTok was launched in 2016 by the Chinese technology company ByteDance. With its personalized feeds of short videos set to filters and music effects, the app is notable for its addictive quality and high level of engagement (D’souza 2023). TikTok’s functionalities differ from other platforms like Instagram and Facebook, as users can lip-sync to their favourite songs and replicate a dance routine of their choice.

What is a blog?

Blogs are regularly updated websites that offer insights into specific topics that can be used for personal expression or to meet business needs (Forsey 2023). The term ‘blog’ is a shortened version of its original name, ‘weblog’. Bloggers have the option to create their websites by purchasing a domain name or by using platforms like WordPress, which simplify the web design and publishing process (Duermyer 2022). According to Sean Callahan (2022), blogs are the pioneers of content marketing, representing one of the oldest and most enduring formats.

"Even as business content expands to myriad different channels, approaches, and platforms, the blog remains a cornerstone for brands far and wide." --- Sean Callahan (2022)

Before the social media frenzy, blogs used to dominate the content market. They began as diary-style entries for early internet users, while modern blogging has evolved into the integration of written words, photography, videos, and so on (Duermyer 2022).

Now, let’s delve into the pros of blogging!

Long-term, visible and sustainable online presence.

Blogging can significantly enhance the quality of SEO (Search Engine Optimization) by positioning your website as a valuable resource that addresses customers' inquiries (Coleman 2022). Blog posts, when crafted using a variety of SEO techniques, not only offer more opportunities for search engine ranking but also make your site more appealing to visitors. Here are some key practices:

Furthermore, evergreen content is one of the most valuable assets a blog can have, it becomes even more powerful when combined with SEO techniques. This is because it can help to rank higher in Google search results as it satisfies all quality criteria set by Google when ranking web pages (Chris 2022). To further explore, you can refer to the detailed information available at

https://www.wordstream.com/blog/ws/2012/10/16/guide-to-evergreen-content-marketing

The nature of blogging, with its focus on evergreen content and SEO, fosters long-term, visible and sustainable online presence. This contrasts with the ephemeral nature of social media, where content can quickly become overshadowed by newer posts and algorithmic shifts.

Generate income.

Same as Instagram and TikTok, blogging can also generate revenue. For bloggers seeking to monetize their content, various revenue streams can be explored.

While TikTok may not offer the same traditional monetization avenues, it presents unique opportunities for content creators. For instance, TikTok creator fund, brand partnerships, livestream gifts, selling merchandise and cross-promotion. On the other hand, Instagram’s monetization tools include influencer marketing, bonuses, badges, subscriptions and gifts (Bretous 2022).

In the competition among these platforms, all of them offer diverse ways for generating revenue. For brands and creators aiming to maximize their earnings, adopting a combined approach that capitalizes on the strengths of both platforms can prove highly effective. By blending the dynamic and visually appealing content of TikTok and Instagram with the in-depth insights of blogging, powerful marketing strategy can be created to reach a wide range of audiences and unlocking diverse revenue streams.

Personal branding on expertise.

Blogging as one of the most effective ways to establish and showcase your personal brand as it provides a platform to delve deeply into a person’s expertise. Through well-researched and informative blog posts, bloggers can spotlight their comprehensive knowledge on specific topics (AIContentfy team 2023). By exploring your expertise, you can connect with like-minded individuals and build relationships within your blogging community. This, in turn, allows you to expand your network and reach a wider audience. Besides, blogs tend to be more discoverable through search engines, leads to long-term personal branding efforts.

On the other hand, TikTok and Instagram are highly visual platforms, personal branding often heavily relies on visual identity such as personal style and creativity to capture more attention from audience. TikTok and Instagram are also designed for short-form content and users on these platforms are often more reliant on recent trends, catering to audiences with shorter attention spans.

So, is blogging still relevant?

In my humble opinion, the answer is definitely YES!

Blogging's enduring relevance in the age of TikTok and Instagram is rooted in its ability to offer depth, expertise, and long-term value to both content creators and their audiences. While social media platforms excel in providing quick, visual content and fostering engagement, blogs serve as a complementary medium that allows for comprehensive and accurate exploration of topics, credibility building, and sustained online presence.

Lastly, don't forget the fact that Instagram and TikTok could ban or delete your account. However, with a blog, you have total control, and you never have to worry about it being hacked or taken away.

What about your thoughts? Feel free to share!

References:

AIContentfy Team 2023, ‘Building a strong personal brand through blogging’, AIContentfy, viewed 25 September 2023, < https://aicontentfy.com/en/blog/building-strong-personal-brand-through-blogging>

Blystone 2022, ‘Instagram: What it is, its history, and how the popular app works’, Investopedia, viewed 24 September 2023, <https://www.investopedia.com/articles/investing/102615/story-instagram-rise-1-photo0sharing-app.asp#:~:text=The%20Instagram%20app%20was%20launched,25%2C000%20users%20in%20one%20day>

Bretous 2022, ‘Instagram monetization: 5 ways to make money on the app’, HubSpot, viewed 25 September 2023, <https://blog.hubspot.com/marketing/instagram-monetization>

Callahan 2022, ‘Why blogs are the OG of content marketing: 10 compelling stats and quotes’, LinkedIn Collective, viewed 24 September 2023, < https://www.linkedin.com/pulse/why-blogs-og-content-marketing-10-compelling-stats-quotes-callahan/>

Chris 2022, ‘What is evergreen content and why it’s important for your blog success’, Reliable Soft, viewed 23 September 2023, <https://www.reliablesoft.net/what-is-evergreen-content/#:~:text=Evergreen%20content%20is%20important%20because,help%20you%20get%20more%20links.>

Coleman 2022, ‘Blog SEO: How to search engine optimize your blog content’, HubSpot, viewed 25 September 2023, <https://blog.hubspot.com/marketing/blog-search-engine-optimization>

D’souza 2023, ‘TikTok: What it is, how it works, and why it’s popular’, Investopedia, viewed 24 September 2023, <https://www.investopedia.com/what-is-tiktok-4588933#:~:text=The%20app%20was%20launched%20in,daily%20users%20by%20early%202022>

Duermyer 2022, ‘What is blogging?’, The Balance, viewed 24 September 2023, <https://www.thebalancemoney.com/blogging-what-is-it-1794405>

Forsey 2023, ‘What’s a blog & why you need one’, HubSpot, viewed 23 September 2023,

<https://blog.hubspot.com/marketing/what-is-a-blog>             

Marrs 2022, ‘What is evergreen content? A guide to long-lasting content that boosts SEO’, WordStream, viewed 25 September 2023, <https://www.wordstream.com/blog/ws/2012/10/16/guide-to-evergreen-content-marketing>

XeXead 2023, ‘Blogging vs. TikTok: A comparative analysis for monetization opportunities’, Medium, viewed 25 September 2023, <https://medium.com/@xexead44/blogging-vs-tiktok-a-comparative-analysis-for-monetization-opportunities-c4b99f7975f5#:~:text=While%20TikTok%20may%20not%20offer,and%20engagement%20their%20videos%20receive>