BLOGGER DE CORAZON

Consultora y emprendedora de profesión. Fotógrafa y hunter de inspiración por pasión.

[mariaandreaalbarran]

NOW INSTAGRAM YOUR VIDEOS

Today, Instagram is introducing video on its latest app update.  It lets you capture and share up to 15 seconds of your moments.

All you have to do  is to tap the ‘movie camera icon’ in the camera mode of the app. 

You can continue to use the famous filters and use the best caption of the video as the cover image. Kevin Systrom, Instagram co-founder , wrote in a blog post, “Some moments… need more than a static image to come to life. Until now these stories have been missing from Instagram. Today, we’re thrilled to introduce Video on Instagram and bring you another way to share your stories.” 

Any comments?

Inspired by: Design Taxi

[mariaandreaalbarran]

HUGGIES GIVES A TASTE OF PREGNANCY TO DADS

All men wished they could feel their babies in their bellies like the moms do. Huggies creates a fake stomach that allows men to feel the kicks the same way moms do when the babies move.

This was a great experience for the couples.

Inspired by: YouTube 

[mariaandreaalbarran]

ART ESCAPING FROM THEIR FRAMES

Yuki Matsueda, japanese artist, creates 3D art out of simple objects. Transforming elements of common objects into a wonderful storytelling.

He based his art on a singular verb "ESCAPE":

                  Inspired by: Design Taxi 

[mariaandreaalbarran]

SOCIAL MEDIA WARS

Take a look at this infographic that gives detailed information about the different social media wars between: Google/Facebook/Twitter/LinkeIn/Pinterest/Tumblr/Hootsuite.

Its curious how Twitter is the one with the biggest moves.

What do you think? 

[mariaandreaalbarran]

SMALL WORLD BY COCA COLA

Vending machines that connect people from around the world.They set this machines in India and Pakistan to interact with and engage across country borders.The "Small World Machines" experience was created to provoke happiness in the world through human connections. 

People were encouraged to put their differences aside and complete a friendly task together  wave, touch hands, draw a peace sign or do a dance in order to receive a Coke. 

The actual "Small World Machines" are live portals that take the shape of Coke vending machines. The machines are the first of its kind and have the ability to virtually unite people. In order to connect people in two different countries and capture such an intimate experience, Coke and Leo Burnett created unique 3D touchscreen technology to project a streaming live video feed onto the vending machine screen while simultaneously filming through the machine to capture a live emotional exchange.  This technology resembled the act of looking into a full-length webcam, face-to-face with another person. At the same time, people were encouraged to interact with touchscreen animation including peace signs and smiley faces drawings that could be traced together with hand-to-hand connection. Once the shared tasks were completed, a celebration screen emerged which triggered the vending machine to dispense a free Coke for each person. "Small World Machines" solidifies the notion that what unites humanity is far stronger than what sets us apart. The experience evoked many, heartwarming and emotional reactions. One Pakistani remarked,"It's great to connect with the average Indian who probably knows nothing about the average Pakistani." Another Indian said, "It's something to really bring the countries together," and "It's fantastic that you're allowing people to see the other side as well, to not let it be a mystery anymore."  During the three-day experience, more than 10,000 cans of Coke were given away.

Inspired by VIMEO.

[mariaandreaalbarran]

ORE0 WONDERFILLED

What if sharing an Oreo cookie could change your life? That is the premise ad agency The Martin Agency explored in their latest campaign for Oreo.  Titled ‘Wonderfilled’, the advertisement taps into the universal feeling of wonder.  The agency claims that the campaign “captures the feeling that kids are naturally so good at, yet adults need to be reminded of: a sense of wonder in the world”.  In the whimsical video, accompanied by an equally whimsical and infectious jingle, musician Adam Young of Owl City sings about how having an Oreo might change a monster for the better: “Wonder if I gave an Oreo/to a vampire in a creepy show/Would he not act so undead/Would he thirst for milk instead?” 

Here the campaign launch:

  Inspired by: Design Taxi

[mariaandreaalbarran]

AIR CHECK IN ON FACEBOOK

To promote Sky Company parachuting school's Facebook page.

Brazil parachuting specialists Sky Company, creates the Air Check In app, that takes your picture in mid-jump, records your height and lets you post it to Facebook (if you 3G reception isn't good enough up there, it stores it and lets you post later).

Every check-in has a link to Sky Company's Facebook fan page, and its parachute jumps increased by 26% after the development of the app.

Inspired by: Ads of the World

[mariaandreaalbarran]

THE BUDDY CUP

Budweiser Brazil via agency Africa just launched The Buddy Cup, a cup integrated with Facebook.

When two people toast with their cups, they become friends on Facebook.

Inspired by: You Tube

[mariaandreaalbarran]

THE WORLD SMALLEST MOVIE BY IBM

You're about to see the movie that holds the Guinness World Records™ record for the World's Smallest Stop-Motion Film.

See how it was made:

The ability to move single atoms - the smallest particles of any element in the universe - is crucial to IBM's research in the field of atomic memory. But even nanophysicists need to have a little fun.

In that spirit, IBM researchers used a scanning tunneling microscope to move thousands of carbon monoxide molecules (two atoms stacked on top of each other), all in pursuit of making a movie so small it can be seen only when you magnify it 100 million times. A movie made with atoms. Agency: Ogilvy & Mather New York

Inspired by: You Tube

[mariaandreaalbarran]

MICROSOFT TAKES THE GAMING EXPERIENCE TO THE NEXT LEVEL WITH ILLUMIROOM

  IllumiRoom is a proof-of-concept system from Microsoft Research. It augments the area surrounding a television screen with projected visualizations to enhance the traditional living room entertainment experience.

  IllumiRoom uses a Kinect for Windows camera and a projector to blur the lines between on-screen content and the environment we live in allowing us to combine our virtual and physical worlds. For example, our system can change the appearance of the room, induce apparent motion, extend the field of view, and enable entirely new game experiences.

Our system uses the appearance and the geometry of the room (captured by Kinect) to adapt the projected visuals in real-time without any need to custom pre-process the graphics. What you see in the videos below has been captured live and is not the result of any special effects added in post production.

Inspired by: Microsoft

[mariaandreaalbarran]

STAGE FRIGHT IN THE MENS ROOM

This footage was shot in candid camera setting in the World Fashion Centre in Amsterdam and involves the LG IPS 21:9 UltraWide monitors plus a set of beautiful girls.

The psycho-physical experiment is demonstrating just how lifelike the image quality of the new monitors is. So lifelike, it even influences menâs physical abilities and gives them stage fright. Agency: SuperHeroes Amsterdam.

Inspired by: Best Ads on TV

[mariaandreaalbarran]

YOGHURT FROZEN IN THE CLOUDS

For the launch of new premium frozen yoghurt, "Cloud 9", they created a social event, #frozenintheclouds, that included- the yoghurt, balloons and some of the top food bogglers in Australia.

They set their yoghurts attached to the balloons free into the sky and followed their journey into the clouds via online. When the balloon popped at 50,000 feet, the now frozen yoghurt fell to the ground. 

What a great way to connect and impress the audience of young urban foodies. 

Inspired by: YouTube

[mariaandreaalbarran]

DANCING WITN MY BABY-ME

New Evian´s Ad to reinforce their message "Evian Live Young".

This is a perfect way to start a Monday! 

If you like the music: "Here comes the Hotstepper" - Evian remix by Yuksek

Inspired by: YouTube

[mariaandreaalbarran]

Cool Graffiti With Masking Tape

Buff Diss  creates "non-destructive" street art using masking tape.

Check it out:                              

Inspired by: Design Taxi 

[mariaandreaalbarran]

TIME FOR CHANGE

Watch the latest IKEA TV advert. where the final idea is for you to take a look at all the range of garden furniture and accessories. Here you can get the online - -http://bit.ly/158Rt2c -  

As the first Ikea outdoor TV ad they decided to use  gnomes sabotage a couple who are trying to improve their garden -- see how the couple combat the gnomes and make more of their garden. Enjoyed the track? Time for Change is performed by The Palace Of Budapest Philharmonic Orchestra.

Inspired by: YouTube

[mariaandreaalbarran]

THE MOST POWERFUL ARM EVER INVENTED

Duchenne Muscular Dystrophy (DMD) is a fatal condition that deteriorates the muscles throughout the entire body â some of the first affected muscles are in the arms.

Havas Worldwide, Red , Finch & Reactive Digital Sydney cooperated in the world's first petition-signing robot to ask the Australian Government for help funding clinical trials that could stop DMD in its tracks.

Inspired by: The Most Powerful Hand

[mariaandreaalbarran]

THE IDEA ALPHABET

Jordan Blyth has created an intelligent series of typographic observations, based on the letters of the English alphabet.  

He cleverly combined typography and graphic design and manipulated the letters so they explained an object. Such as "E" as in eye...

Take a look at his work:

Inspired by: Design Taxi