When B. Dylan Hollis started making lost-to-time recipes like broiled humdingers and pork cakes, he had no clue he was on the path to TikTok
this part seemed relevant to this blue hellsite ⤵️
It's safe to say that a bunch of people bonding over 100-year-old recipes is not what typically comes to mind when you imagine TikTok food content. But, also, Hollis's current online popularity isn't solely thanks to TikTok. He's also attracted a sizable fandom on the sometimes forgotten, but immensely powerful corner of the internet known as Tumblr. In fact, he's so popular that, in April, he entered into the site's top-20 list of web celebrities, according to Cates Holderness, head of editorial at Tumblr. Holderness told Eater the spike was likely because Hollis did a live video where he finally acknowledged his growing fandom on Tumblr.
"It was really funny to see people freaking out in an excited way, like, 'Oh my gosh, this guy that we love has acknowledged us and thanked us in this really sweet and sincere way'," she said. "He's aware that the Tumblr audience is there, but he's very nervous to interact with it."
Hollis's videos are regularly downloaded from TikTok and re-uploaded on Tumblr, where they have long, very viral second lives, which is actually common for popular TikTok, in general. But, according to Holderness, the thing that really ignited Hollis's fandom on the platform was a text post from 2021 written by a user named @thestuffedalligator. It was shared 25,000 times and reads:
The main thing I get from Dylan Hollis cooking old recipes is this:
Recipes from the 1910s and the Great Depression are great, and I suspect it's because they were made by someone with limited resources. But they found a way to make something good, maybe even something fantastic with those limited resources, and they wanted to write it down and share with their friends so that they could also make something out of saltines and potatoes. Recipes from the 1910s and the Great Depression are written down and shared in love.
The recipes you should fear come from the 1950s and 1960s, which I'm pretty sure are written down and shared as a form of McCarthyism.
"The history side of Tumblr is a very large community," Holderness said. "So it's kind of not surprising that a lot of the recipes that he makes, the older recipes, from the '20s, from the Great Depression, tend to be very popular. The recipes that are either extremely good or extremely terrible, in general, get the most traction."
For what it's worth, Hollis agreed with @thestuffedalligator's post, saying the Great Depression recipes are his favorite and the ones from the '60s are his least favorite; though he doesn't think that McCarthyism is to blame for why recipes from that era are so inedible. Instead, he thinks it was because bringing Jell-O to a potluck was a way to signify that you had enough money to own a refrigerator, and gelatin was marketed to women as a way to stay slim.

























