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T4G's Paul Barter speech to the Research Innovation Centre on the changing nature of marketing promotion from paid to owned and earned.

#marketing #promotion #digital marketing #social media marketing #content marketing #advertising #paid owned earned #innovation #startup #microsoft #sacred rides #femme fatale #tunnelbear #payment evolution

Interesting in Consumer-centric marketing? I'll be speaking and participating in a panel on April 3. Join me!

#marketing #digtial marketing #T4G #t4g research #riccentre #innovatioin #socail media marketing #earned promotion #startups

When discussing disruptive innovation sometimes it's easier to start with a story about monkeys. If you're intrigued click here.

#T4G #T4G Research #disruption #Innovation Technology Digital #innovation #new product development #dusty ideas #Jeff Dechambeau #@barterpaul

If you missed our Jan 22nd 'Think Like It's 2014' presentation the slides are available for download here. More questions? Don't hesitate to reach out.

#moores law #distruption #t4g #exponential growth #T4G Research #Research #2nd Internet Revolution #Responsive Design #2nd Machine Age #Big Data #Internet of Things #Privacy #Security #Trust #Stem #Steam

A century ago a computer wasn't a machine -- it was a job title. It referred to people who spent their days doing arithmetic. Then processors were created that took over the role, and society adjusted the word to a new meaning. In today's rapidly transforming economy it's important to adjust more quickly. Language is important!

#energy #oil and gas #technology #information technology #elon musk #Huffington Post Canada #canada #economy #tesla #spacex #hyperloop #predictions #solar city #google

For all of history until about 2011 change was linear. The future looked like the past. Those days are over because change is changing: it's getting faster even faster. What does this mean for your business?

Join us and find out how to compete in a world of exponential growth.

#technology #innovation #trends #growth #techtrend #T4G

Research Information Centre December breakfast-with-the-experts session will focus on a Technology Forecast for 2014 and feature speakers from T4G Limited and Deloitte & Touche LLP.

This event will introduce you to the most highly anticipated future tech trends and facilitate networking with aspiring start-ups, enterprise companies, service providers and government organizations.

Register here but only if you plan to do business or be employed in 2014.

#forecast #technology #information technology #big data #analytics #3d printing #2nd generation internet #consumerization #internet of things

Much is being made these days of the need for children to put down the tablets, remotes and other tech devices and get outside and play. Medical experts and media pundits are keying on health issues, such as childhood obesity and diabetes, as the key driver for increased play. And they are correct; but there are other important reasons: future jobs and economic growth.

#kids #children #innovation #play #unstructured #imagination

Just as with education, health care, business, and almost everything else, the way we do security is fundamentally changing. Let’s start by acknowledging that, then we can focus on doing a good job balancing security with libe

#security #privacy #big data #data #analytics #T4G

Before your career or your company is disrupted by aggressive new start-ups or the convergence of dominant players from adjacent industries, you should probably look around the table. Don't just look for opportunities in your existing industry.

#convergence #disruption #smartphone #music player #mobile phone #apple #nokia #sony #Huffpostcanada

It used to be really expensive to store information, educate students, provide healthcare, manufacture products or find energy sources. Not anymore. Got an incredible idea that’s currently cost prohibitive? Be patient, it’s likely to be both possible and cheap. Soon.

#T4G #education #manufacturing #robots #3dprinting #sequencing #Healthcare #energy

Bell has announced they intend to enter the business of monetizing customer information. That might be a perfectly acceptable business opportunity for them but there's one very significant difference. Last time we checked, Bell charges hefty fees for its cellular, Internet and phone services. They are most definitely not free services.

#bell canada #Bell #privacy #data #huffington post canada #monitizing customer data

Looking forward to speaking about Big Data and the opportunities that will be created for students tomorrow at Schulich.

#big data #analytics #employment #education #competitive advantage #business intelligence

Ten years ago did you think a car could park itself, or a dentist could 3-D print a ceramic crown while you're in the chair, or that you could see and talk to the person on the other end of the call? We also didn't think that the hottest jobs advertised today would include big data analyst, online community manager and SEO specialist.

#3d printing #3d printer #jobs #youth #kids #employment #innovation #future #bill gates #scientists

Upcoming panel at IBM Hyperconnected event about gaining control in a mobile world.

#ibm #hyperconnected #mobile #Dr Dobbs #Information Week #Forrester #T4G #analytics

My presentation for Social Media Week Toronto. Join me?

Why should you pay for advertising when you can get promotion for free? In today’s digital world, paid advertising is no longer the best way to reach and influence customers. Instead, “owned” or “earned” promotion alternatives can often be just as—or more—effective than paid advertising. It’s time for firms to stop wasting money on advertisinoc

#smwto #social media marketing #digital marketing #advertising #paid #owned #earned #social media #t4g #socail media

Upcoming social media week presentation on disruption in the digital economy and how it's bleeding over into everything else. Join me?

#dusty ideas #t4g #disruption #innovation #smwto #social media week toronto

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