Press

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Pum Pum Socks and Pum Pum Roxx on Lady Leshurr in ‘All On Me’ Diztortion Remix - Gyptian ft Lady Leshurr 

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“On the subject of Pum Pum Socks, the coquettish line of frilly and splashy Jamaican- and Harajuku-inspired socks devised by Jamaican-British stylist Savannah Baker and her partner, Gemma Shane, and favored by Rihanna, there’s no need to beat around the proverbial, ahem, bush. The term “pum pum,” in Jamaican patois, cheekily refers to a woman’s “lady parts” and is used liberally in the bombastic lyrics of dancehall’s biggest male artists. But Baker and Shane decided to reclaim the epithet for their line, which launched just last fall, to celebrate the style of dancehall queens who far too often get dismissed.”

http://www.vogue.com/13365568/jamaica-pum-pum-socks-rihanna-lana-del-rey-rita-ora/

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“Over email, Pum Pum Socks co-founder Baker tells The FADER, "When I was asked to design our own slides—instantly my partner Gemma and I knew the sliders had to embody a few elements which tie up Adidas sliders to our brand—which brings UK, US and Jamaica with a touch of Japan, together in its mission to meld what is a truly multicultural world. I am bringing [together] Jamaica, its positive Island Vibes, its colourful people, with the atmosphere of its music."

source: http://www.thefader.com/2015/09/21/adidas-pumpum-slides

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Pum Pum Socks featured in the October 2015 britishvogue / missvogueuk StyleFile > Lioness Pum Pum Socks on willowsmith

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‘Saying Grace’ with Vogue Japan

Model, Grace Hertzel gathered attention with her unique style. This is the season of sensual lace and monotone elegance. See here Pum Pum Socks along side her unique coquettish rock personality.

PHOTOGRAPHED BY PATRICK DEMARCHELIER STYLED BY GIOVANNA BATTAGLIA

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Pum Pum Socks x Adidas Collaboration- Cofounder Savannah Baker talks to ID Magazine 

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join savannah baker’s adidas gyal dem | read | i-D

Tun up in Jamaica with Pum Pum Socks founder Savannah Baker as she collaborates with adidas on their first personalised pool slides.

Pum Pum Socks Co-founder Savannah talks to ID Magazine about Adidas collaboration

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Sean Paul vibing with Pum Pum Gyals at Nottinghill Carnival

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Pum Pum Socks Is The New Statement of Girl Power - Saint Heron

Accessory label Pum Pum Socks presents Japan's Harajuku style with a Caribbean twist.

“Dancehall culture is such a male-oriented thing. Pum Pum is a word that’s used a lot, but we’re repping the gals in scene and we’re doing it in a different sense, taking back the word Pum Pum from the men.“

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Rihanna Wears ‘Lioness’ Pum Pum Socks 

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Rihanna’s Instagram posts of ‘Lioness’ Pum Pum Socks 

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Pum Pum Socks featured in Nylon Magazine July 2015

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FROM BAD GIRL TO WORKAHOLIC, LEAF IS HIP HOP’S NEXT RISING STAR. ‘Vybez’ Pum Pum Socks worn by Leaf in Galore magazine 

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PUM PUM SOCKS: JAPAN MEETS JAMAICA | SUITCASE Magazine

SUITCASE’s Fashion Editor-at-Large launches Pum Pum socks, a statement accessory collection inspired by her travels to Tokyo and her Jamaican heritage...

Pum Pum Socks Editorial in Suitcase Magazine - ‘Enter Pum Pum Socks, the statement accessory brand that under the direction of Savannah and Gemma is finally making footwear cool’

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Pum Pum Socks seen on Lana Del Rey in London

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beckermanblog Bloggers Callie and Sam Beckerman reppin’ Lioness Pum Pum Socks

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Pum Pum Socks in Champ Magazine