it actually is insane to me that it's a cultural norm for men to suck ass at getting their wives/gfs gifts. especially when they whine about how they have no idea what women like.
man, you're not getting a gift for Female Domestic Partner. you're getting a gift for Natalie, a person whom you have been married to for 7 years, whom has lived in the same home with you for a decade, whom speaks to you every day about her thoughts and interests, whom you presumably love, and whom you can directly or indirectly ask what she wants. it's not that you don't know what half the human population wants, that's irrelevant. you don't know what Natalie wants and that is inexcusable.
The issue?
It's almost impossible to gift for someone who, when she wants a thing, she buys a thing, especially when she is operating from the same pool of money.
Having literally just gone through this with my husband (it's my birthday), I completely disagree. The gift is really the thought and effort put into choosing something for your spouse that she will enjoy. It doesn't need to be complicated or expensive, if needs to be thoughtful.
You need to work out if your spouse would appreciate flowers in her favourite colour, or a new boardgame, or some craft supply, or a voucher to her favourite shop, or whatever.
Personally I would rather he try but get it slightly wrong than tell me to pick something out for myself, but that kind of preference is also something you should know about your spouse after being together a few years.
(This is also a great time to appreciate specialist stores that know their regulars. I know full well that my spouse went to our local game store and asked our friend who owns it to recommend a game I'd like, and that was perfect.)
The issue is, the thought and effort is a problem. The more thought and effort I would put in, the more likely it is that she's already put in more thought and effort into making the same purchase without consulting me. Duplication's not great, so I'm put in the position of either purchasing something she wouldn't buy for herself or purchasing her something generic (though still appreciated).
I agree in general with your advice, but in my particular situation she is always going to outshop me. And she will probably wind up spending whatever money I intended to put away for her. It's infinitely easier to buy gifts for someone who is cautious with their own spending than someone who's impulsive, because that caution gives you the opportunity to provide something that was desired, but not available right away.
With that said, crafts for me would be the way to go. I just work too much to make anything right now, so it's a bummer.












