My favorite recent example of memetic mutation is how the Spanish-speaking internet has now established any picture of a character smoking a comically large cigarette or a comical amount of cigarettes as the visual language for saying something is peak cinema.
Similar to the Martin Scorsese "absolute cinema" meme, over the course of the last couple years it became a meme to use this picture of Mads Mikkelsen smoking a cigarette as a reaction pic (both unironically and ironically) for the quality of a movie or TV show, commonly captioned as "en efecto, es cine" ("indeed, it is cinema"), "joder, esto si es cine" ("fuck, now this is cinema"), or "hoy ganó el cine" ("today cinema won").
This led to people establishing the visual shorthand of "cigarette = good show/movie" (such as people commenting a single cigarette emoji under screencaps or gifsets of movies), and eventually the meme of treating the size of the cigarette and/or number of cigarettes as being directly representative of cinematic quality, leading to reaction pics like these being used.
