Blue Unicorn and Healthcare
Blue Unicorn presents a substantial opportunity for healthcare facilities to revolutionise both the visitor and patient experience as well as hospital management and patient care. Below I will outline some of the most fruitful possibilities for the healthcare sector to take advantage of proximity awareness for a more effective and efficient environment for visitors, patients, staff, and clinician’s alike.
On arrival of a visitor/patient at the hospital or at any designated area a personalised push notification greeting can let the visitor know they have been documented. By placing Blue Unicorn access points throughout a hospital facility, visitors with the Blue Unicorn app installed and Bluetooth enabled can easily benefit from well meaning and value driven information for the visitor/patient.
One of the most problematic arenas for hospital management stems from the lack of feedback collection possibilities. Large hospitals or other clinical facilities suffer from being ‘impersonal’. By placing Blue Unicorn access points throughout a hospital facility, visitors with the Blue Unicorn app installed and Bluetooth enabled can easily be questioned with regards the service level at the health care facility. The hospital can also benefit from detailed visitation reports including foot traffic analysis of key areas in order to ensure proper resource allocation.
CLINICAL CARE & MANAGEMENT
Imagine how beneficial it would be for a Blue Unicorn access point installed in every patient room to initiate automatic patient record feedback or communication. Not only does it eliminate the waste of traditional paper patient survey forms, but serves to speed up patient care and staff effectiveness. The digital channel can also present further opportunities for more effective patient management tools. For instance, digital imaging taken just minutes earlier can be displayed on screen allowing the clinician to engage with the patient at bedside, viewing the results together in real-time. The doctor can highlight areas of concern on screen with touch features. These are just a few examples of the powerful potentials presented by state-of-the-art mobile tools to be used for optimising patient care.
Visitors can receive valuable information on hospital services, venues, and resources in the moments that matter, when they are physically walking by. For instance, a visitor can be reminded of hospital hours as they enter through a streamlined push notification sent to their mobile home screen, receive an alert for parking validation as they head towards exit points, be alerted of daily food specials available in the cafeteria, or a coupon for a discount in the hospital gift shop. Proximity aware technology allows all visitors to receive highly relevant information depending on their location, all from the convenience of their mobile devices.
Overall, these are just a few examples of a large plethora of use cases possible for this type of facility. Hospitals and other large health facilities can benefit immensely from a rich context awareness platform such as Blue Unicorn.
Blue Unicorn and Healthcare was originally published on Blue Unicorn
