Today's Document

tannertan36
Sade Olutola
YOU ARE THE REASON
Not today Justin
dirt enthusiast
Monterey Bay Aquarium
Peter Solarz
No title available

JVL

Andulka

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ojovivo
Xuebing Du

pixel skylines
hello vonnie
let's talk about Bridgerton tea, my ask is open
we're not kids anymore.

Origami Around
Keni
seen from United States

seen from Bangladesh

seen from Brazil
seen from United Kingdom
seen from United States

seen from Malaysia

seen from Germany
seen from United Kingdom

seen from Pakistan
seen from United States

seen from Germany
seen from United States
seen from Brazil
seen from Canada

seen from United States
seen from Australia
seen from United States

seen from Malaysia
seen from India
seen from Saudi Arabia
@uxinitialsjz-blog
Research & Omnigraffle: Inseparable Sidekicks, XO!
<p>Sketching a storm in the brain. Sketching a reorg of that storm. Form insures function. Function inspires competitive analysis.</p>
Valuative user research. Go open, go wide, go broad picture. Don’t deepen yet.
Talk to users in situ, at h&m. Record interviews when you can use a microphone, otherwise take notes with time codes, on the computer or on paper.
Bucket behavior and problems users run into. Write personas that don’t overlap but represent distinct behavior. Great learning!
Come up with scenarios that are single task. (Which might turn into user task flows). Wrote scenarios where your product solve the user’s problem, at a high level. Not at the features level because there are a thousand and one features to solve the same problem. Strategy v tactic.
(Ex.: All pop songs if they want to be popular, use the 145 chords. They execute in different ways, but solve for the same deep emotional resonance listeners want from ballads). http://m.youtube.com/watch?v=5pidokakU4I&feature=share&desktop_uri=%2Fwatch%3Fv%3D5pidokakU4I%26feature%3Dshare Great learning!
Market Research: Fall fashions!
Research
Your discussion guide should not focus on features or products. It should generalize to all the problems and pain points users feel in the category. For example, if I had started out only asking how men make final decisions about what clothes to buy, I would have missed their main pain point. The main pain point men have is discovery: finding clothes that might fit, to try on.
Then, I thought I had to interview my respondents again, for more detail about how they currently find clothes that fit. But that is where UX comes in. Asking users about possible features is counterproductive. UX asks practitioners to imagine solutions. The most important thing is to generalize to the users' main pain points and keep those at the heart of your product.
Choosing what product to help
Depends on how much you can talk to users. The ethos of UX champions the voice of the user. I pivoted the product I wanted to work on from products targeting enterprise clients who I had very limited access, to products targeting mass market users who I had access to everywhere. Great learning!
Project 3: Male Fashion App
There is a gap in the market for searching by size, comparing how different brands fit, and crowdsourcing. Right now users search by styles [without knowing if they will fit] and can't compare fit between brands.
Business Models Canvas: A one pager that can gain more alignment and force than a 90-page business plan. A visually interesting one pager that is read more than many lines of text.
Your Value or Elevator Pitch is the most challenging. It is the value to the user, stated in terms of a problem your product is solving for the user.
Then, Customer Relations might not refer to what you think. Does your product act like a personal assistant to the user [Consultants]? Or does your product offer value by asking the user to be more self service [Ikea]?
Last, Customer Segments is interesting. Is your product mass market or does it target a niche market? Only segment customers if some of them behave differently than others, and you have to talk to them differently [new users v brand advocates v lapsed users].
User Experience Design : Fandango Concerts
Prototype link: http://bit.ly/19KI1PK
Slideshare link: http://slidesha.re/15Ahj0C
IMAGE 1:
Project Description: The “Concert” feature on the Fandango mobile app makes it easier and faster for music devotees to buy tickets on the go. “Fandango Concert” offers ticket price comparison, options to easily transfer mobile tickets to friends, and the ability to resell tickets before an event.
Challenge: To add a Concert Feature to the pre-existing Fandango Moblie App, with features that outclasses efforts from competitors.
Solution: A minimalist implementation that saves the tickets purchased directly onto the users photo gallery, passbook, and the Fandango Ticket Archive. It also compares ticket prices with Stubhub and TicketMaster to reveal the best deals. It lets the user browse friends favorited concerts, and make their own lists of favorite concerts.
IMAGE 2:
We interviewed people who buy both movie and concert tickets for themselves and others, and who are active on social media platforms. Post-its helped our team to bucket user needs into three key personas. We created task specific scenarios to better understand the processes and requirements users expected of a mobile ticketing app prototype.
IMAGE 3:
We designed and tested our prototype based on these findings. These are four key screens illustrating the ease of our purchase process flow. Usability testing helped iterate, reducing repetition and confusion. We optimized for simplicity.
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Team: @initialsjz, Sophie Laffont, Kelly Kai
*This is a student project, Fandango is in no way associated with this project.
User Experience Design : Fandango Concerts
Project Description: The “Concert” feature on the Fandango mobile app makes it easier and faster for music devotees to buy tickets on the go. “Fandango Concert” offers ticket price comparison, options to easily transfer mobile tickets to friends, and the ability to resell tickets before an event.
Challenge: To add a Concert Feature to the pre-existing Fandango Moblie App, with features that outclasses efforts from competitors.
Solution: A minimalist implementation that saves the tickets purchased directly onto the users photo gallery, passbook, and the Fandango Ticket Archive. It also compares ticket prices with Stubhub and TicketMaster to reveal the best deals. It lets the user browse friends favorited concerts, and make their own lists of favorite concerts.
Team: @initialsjz, Sophie Laffont, Kelly Kai
*This is a student project, Fandango is in no way associated with this project.
Happy hour
Nigel Warren speaks about UX catastrophes & collaborations
Less steps is more, and helps you score tickets before they sell out. Saves digital ticket to your photo album.
Field trip to Tumblr. UX generalists work with all teams and edit out extraneous ideas that bog down, get rid of the boring oats. On-boarding is where we’ve looked at analytics over and over because we want to keep the users who blog everyday v new users starting to follow pages. Sometimes you nix the log out that looks like ass even if analytics are great. Iterations are every week. We design for ourselves. Designers here have a bite sized, elegant, cool dad, idiosyncratic content aesthetic. We’ve also limited trolls with re-blogging instead of commenting. Though we offer anonymity to get you into your weird thing. —Zack