Notpla is aiming to expand in Europe and displace 1 billion units of single-use plastic by 2030.
Notpla, the company which makes seaweed-based packaging to replace single-use plastics, started with its two French and Spanish founders, Pierre Paslier and Rodrigo Garcia Gonzalez, experimenting in their student kitchen while at Imperial College London.
Now, Notpla has replaced more than 21 million items of single-use plastic across Europe, and is aiming to displace 1 billion units by 2030. In partnership with Just Eat, Notpla’s packaging was used at the UEFA Women’s Final at Wembley Stadium, London in 2022. From seven types of folded carton board boxes that year, it has grown into a catalogue of over 50 different designs.
And the company is launching a new deli range, featuring plastic-free windows so people can see their sandwiches before buying. Honsinger hopes this will help Notpla branch out into office catering and museums, where that sneak peek is important.
A lot of these "plastic alternative made from plants" products actually use at least a small amount of plastic mixed with the plant fibers. However, that does not appear to be the case here--they are truly making plastic-free packaging and cardboard coating even if that means their products do not have all of the same desirable characteristics as plastics.
A quote from the article:
“We're not going for the easiest win,” she says. “We're not going to mix our product with a bit of plastic to make a semi-natural product because that's a bit easier. We're going to go for it even if it's the hardest thing, to make sure it's truly natural.”
