A few consistent factors about Golden Age Lois Lane:
She really loves Superman, and really likes Clark (As a friend, potentially more. She's stated a couple of times if Superman wasn't a factor she'd probably date Clark. She only says this when she sees him shirtless) She likes muscle men first- niceness is the secondary factor.
She's a reporter who will always find out the truth- at any cost. She once refused to publish a lie and was fired for it, and left with no regrets. She's also contantly competing with Clark for scoops and isn't afraid to trick him.
She's kind of a goober- she'll tell little jokes that only she finds funny. She'll also openly roast whoever she finds aggravating.
She's never broken under interrogation. She's told people multiple times, Nazis, thugs, superhumans, that they'd kill her before she breaks.
Given a modicum of power, she will immediately start abusing it. It's kind of charming how egotistical she is at times.
Her fashion game is absolutely on point, and she has, many, many different outfits. We are not allowed to see her closet, as it probably breaks the laws of physics.
She's not a coward- even when she's honestly way too physically inept to be able to escape or handle a situation, she will throw herself headfirst into it. I kind of love how flawed Lois Lane is as a person. She's loud, egotistical, opinionated, conniving and vain- but she's also brave, committed and loyal.
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