I love discussing Sir Lewis Hamilton's influence on F1 fashion, but his impact goes far beyond that.
He's changed self-expression, networking, and how drivers use social media for personal and business purposes.
Esteban Ocon even started taking notes after seeing Lewis lead the way.
Lewis was mocked for things that others now follow. Take this 2015 interview, still on the F1 website—where the interviewer not only implies Lewis is vain for his passion for fashion, but also tries to get him to admit it. He was 30 years old and being spoken to like that simply for wanting to express himself through clothing.
Thanks to him, drivers now confidently express themselves on social media and beyond, promoting their polyester merch and cheap beverages.
He laid the groundwork for individuality.
Risking censure for posting on Snapchat, Lewis pushed for self-expression, both on and off the track
Not that long ago Lewis was being sent cease and desist letters for doing something that now all teams and even Netflix crews do freely.
While I don’t fully trust the FIA, this is a step forward and part of the legacy Lewis is leaving behind. This has been years in the making.
The new Diversity & Inclusion charter, born from The Hamilton Commission, will drive change across F1, with support from Lewis' own Mission 44 foundation
His continuous support for the LGBTQ community means the world to me.
His unwavering commitment, especially considering he’s been the target of homophobic remarks himself is something I hold very dear
From championing inclusion in F1 to defending Naomi Schiff against online abuse, Lewis' actions speak volumes.
As Susie Wolff said, it’s a little sad Lewis is often the only one offering support, knowing what it’s like to be the only one and having an affinity for others facing similar struggles
To wrap up, Sir Lewis Hamilton is more than a 7-time World Champion, he’s a global icon and a force for change.
He carefully chooses sponsors and teams, like Ferrari, based on their commitment to be inclusive and diverse
He's done something similar with Mercedes as well, so this isn't new
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